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LeadSloth

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ActiveConversion Review - SMB Lead Management

LeadSloth

MARCH 16, 2009

From Web Analytics to Demand Generation. ActiveConversion first became known for its sales-focused Web Analytics, such as identifying companies that visit your website (similar to Leadlander ). Based on the demo I attended, I feel that ActiveConversion is a good first B2B demand generation solution for smaller companies.

ActiveConversion 100
ActiveConversion SMB Work Management Lead Management 100
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Abandon Your Marketing Automation System!?

LeadSloth

MARCH 22, 2009

In the early days it was used to sift through hundreds of new B2B leads per day to identify the valuable leads. This changed over time: now the focus has shifted to pro-active outreach to a handful of executives, instead of targeting thousands of software developers. How to Replace a Marketing Automation System?

Marketing Automation Services 100
Marketing Automation Services LEADSExplorer netFactor Leadlander 100
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