KoMarketing Associates

MAY 29, 2014

While this title is a little sensationalistic, it serves a good reminder that we as marketers occasionally focus too much on the idea of strategic B2B marketing and how it is supposed to work, instead of looking at the tactics that are actually unsuccessful versus successful, especially in a highly digitalized and mobile world.

Enterprise Management 120

Enterprise Management B2B Marketing Work Management Marketing Management 120

Adobe Experience Cloud Blog

MARCH 8, 2010

Hosted at the Four Seasons in San Francisco, over 700 attendees including big names like Brett Queener from Salesforce, Jeffrey Hayzlett of Kodak, Mark Woollen of Oracle, and Clara Shih of Hearsay Labs and author of The Facebook Era have all filled a room to discuss Sales 2.0. jepc : "If you have used Facebook, you know how to use Chatter".

Salesforce.com 48

Salesforce.com Marketing Automation Services InsideView Demand Generation Agencies 48

Televerde

OCTOBER 30, 2019

While Nostradamus didn’t leave us with any insights in regards to the future of B2B marketing in the 2020’s, many of my fellow content marketers like to put their Miss Cleo hats on and make predictions like “social media is dying!!!” 9 out of 10 B2B buyers say online content has a moderate to major effect on their purchasing decision.

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45

SalesIntel

AUGUST 16, 2021

SalesIntel helps you develop your ideal customer profile and find prospects across the USA, UK, Australia, and Canada region. Customer data saved in numerous papers, spreadsheets, and emails are disorganized and inconvenient, and it provides little significant insight. InsideView. Social profiles like Twitter and Facebook.

Sales Management 52

Sales Management Top of Funnel Bombora InsideView 52

ClickZ

JUNE 20, 2019

From low-cost platforms to custom-tailored content, from amazing analytics to incredible engagement, email marketing isn’t going away anytime soon. Some other email facts to consider: What percentage of B2B marketers utilize email marketing? Some other email facts to consider: What percentage of B2B marketers utilize email marketing?

Marketing Automation Services 101

Marketing Automation Services Enterprise Management Marketing Management Email Marketing 101

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Great content this month via the B2B Marketing Zone. 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. He’s smart.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best of B2B Marketing for September 2010. Great stuff in the B2B Marketing world in September. Savvy B2B Marketing , September 1, 2010 The other week I had a post on the Content Marketing Institute about how to develop an editorial calendar for content marketing. You think you know what is important to customers.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40