B2B, CPO, Linkedin, Marketing and Youtube

Is paid social advertising still worth it in 2023?

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SEPTEMBER 28, 2023

Like almost every B2B company on the planet, I knew my success would hinge largely on paid social advertising. So, I did what any demand generation marketer would do in my situation: DIY’d some LinkedIn ads using the platform’s native tools. Hey, maybe I just didn’t have the chops to catch our customers’ attention on LinkedIn.

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

JUNE 6, 2011

Note: This post, a joint effort between Cheryl Burgess and me, originally appeared on the Blue Focus Marketing Blog last month. This should be a wake-up call for companies’ content on pursuing outbound marketing initiatives. Blogger for Huffington Post and @op_editorial , Marketer, Do-Gooder, Master Surfer!

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B2B Marketing Zone

Is paid social advertising still worth it in 2023?

The 2011 #Nifty50 Top Twitter Men Reprise

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