Content Standard

DECEMBER 19, 2015

Facebook’s video prowess now rivals YouTube. Moreover, live content could be an entrée to reignite the interest of younger users who make up a sizable chunk of those apps’ user base. As users grow more comfortable consuming and creating live-stream content, expect more engagement when celebrity influencers go live.

Video Marketing 40

Video Marketing User-Generated Content Broadcasting Youtube 40

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. B2B Lead Blog ). and 23% share content on SlideShare. 25 Social Media Facts and Statistics. eMarketer ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Single Grain

MAY 12, 2020

This post about the best types of video content that keeps people engaged has been updated for 2020. In 2020, consumers are watching more video content than ever before. Over the past few years, content marketing has undergone a huge transformation, and video has emerged front-and-center. watch video content. Testimonial.

Paid Content 145

Paid Content Video Marketing Top of Funnel Webinar Metrics 145

SmartBug Media

NOVEMBER 18, 2022

She explained inbound marketing is a methodology , all about serving the right content to the right person at the right time. The foundation of inbound marketing is content. To find out what campaigns or pieces of content perform best, you can conduct an A/B test. My boss told me about inbound versus outbound marketing.

Inbound Marketing 98

Inbound Marketing Top of Funnel Lead Ranking Sales Qualified Leads 98

Biznology

FEBRUARY 23, 2015

70% of content marketers are creating more content than they did a year ago (source: Content Marketing Institute ). 35% say they have a documented content strategy (source: Content Marketing Institute). Content marketing is more important to B2B businesses. Here are 15 B2B case studies.

Case Study 80

Case Study Case Studies Studies Enterprise Management 80

Valasys

APRIL 17, 2020

B randing lies at the core of every B2B marketing endeavor. Creating valuable and contextual pieces of content that the customers can rely on helps the brands in innumerable ways, be it driving optimized sales revenue, attracting positive word-of-mouth marketing (WOMM) or building a strong reputation across omnichannel.

Content Marketing 59

Content Marketing Planning Business Work Management 59

SnapApp

AUGUST 31, 2017

For B2B marketing and sales teams to continue finding success, they must be able to identify, acknowledge, and respond to the generational differences of today’s new buying committees. . Millennials value educational content without heavy company or product mentions. Content from peers over content from companies.

Sales Management 112

Sales Management Paid Content Buy Top of Funnel 112

EMagine B2B Blog

JANUARY 8, 2015

Many B2B marketers are still weary of the social media world. However, the savvy B2B marketers know that although social media may not be their biggest “money maker”, it is crucial for brand awareness and thought leadership. Mix it up by posting new blog updates, white papers and press. This is where the action is.

Social Media 40

Social Media Media B2B B2B Thought Leadership 40

Webbiquity

MARCH 8, 2011

The pieces presented here range from an extensive list of marketing cliches to avoid and tips to shorten the B2B buying cycle to guidance on branding, presentation skills, freelancing, job hunting and more. B2B Marketing Tips, Insights and Resources. 101 B2B Marketing Cliches. The Business of B2B Social Media by Brian Solis.

Marketing Budget 100

Marketing Budget Resources Work Management B2B Marketing 100

SnapApp

APRIL 7, 2016

It’s hard to deny the advantages to having a solid marketing technology stack to enhance your content campaigns. Marketing technology provides new research methods, helps scale your content production, and allows you to better promote and measure your campaigns across many different channels throughout the funnel. Postplanner.

Marketing Automation Services 48

Marketing Automation Services Paid Content Resources Top of Funnel 48

ClearVoice

JULY 12, 2022

Keeping up with the latest 2022 content marketing trends is an ongoing process because the tools and technologies available change rapidly. This guide will help you stay current and act as a reference for your content marketing efforts. What is Content Marketing? 2022 Content Marketing Trends to Know. Podcasting.

Paid Content 58

Paid Content Trends Examples Content Marketing 58

Webbiquity

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Which content marketing tactics and formats are gaining or losing favor? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. B2B PR Sense Blog ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

SnapApp

DECEMBER 14, 2016

As 2016 draws to a close, it's time to look forward and see what B2B marketing trends will shape the road into 2017. The B2B industry is constantly shifting, and is projected to grow at an annual compounded growth rate of 12.9%. Interactive content and visual storytelling. Founder at Content Marketing Institute.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Webbiquity

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Which content marketing tactics and formats are gaining or losing favor? Find the answers to these questions and many, many more in this compilation of more than 100 compelling social media, content marketing and SEO stats, facts and observations. B2B PR Sense Blog ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Outgrow

JULY 28, 2021

Has content creation peaked out? Tik Tok as an emerging marketing channel for B2B businesses . How his journey began in the field of content marketing. How marketers can ensure originality in their content marketing efforts. It’s recognizing that a piece of content shouldn’t live and die on just one platform.

Planning 52

Planning Advertising Agencies Paid Search Agency Marketing & Strategy 52

Optinmonster

AUGUST 27, 2023

Are you using content marketing effectively to reach your customers and grow your business? These days, content is one of the best ways to raise brand awareness among a targeted audience. Content marketing campaigns can also bring you online authority, web traffic, leads, and sales. What Is Content Marketing?

Paid Content 97

Paid Content Content Marketing Top of Funnel Planning 97

Single Grain

NOVEMBER 8, 2019

This post on discovering the right content for each stage of the marketing funnel has been updated for 2019. Today: The average customer engages with 3-5 pieces of content before talking to a sales rep. 87% of shoppers now begin their search on digital channels (so having the right content is key to gaining their attention).

Top of Funnel 112

Top of Funnel Sales Management Marketing Funnels Paid Content 112

Hubspot

JUNE 23, 2011

How Social Fresh leverages outside experts for content marketing. You are putting content out there. Maybe not today, maybe not next month, but if you keep that content cycle, you keep that fan loop going, they are going to be very primed to buy something when it is right for them. You guys are a content machine.

Work Management 28

Work Management Marketing Management Paid Search Agency Advertising Agencies 28

Golden Spiral

NOVEMBER 20, 2020

You've heard “Content is King.” ” It's time to meet three content queens and learn how they write marketing copy—articles, eBooks, social posts, and emails—that: rank higher on Google. Taylor Underwood is a content strategist at Golden Spiral. The Top Research Organizations for Your B2B Product Strategy.

Lead Scoring 62

Lead Scoring Lead Ranking Video Marketing Planning 62

ClearVoice

SEPTEMBER 19, 2019

Macy’s was the marketing industry’s headline story of the summer when it announced that it would shift most of its influencer resources over to an employee influencer network, tapping Macy’s staff to create content, share and represent the brand as the Macy’s Style Crew. Some people applauded the move, while others decried it.

Storytelling 63

Storytelling Impressions Examples Paid Search Agency 63

seo.co

DECEMBER 8, 2020

Online Marketing Guide – Table of Contents. Content Marketing for Online Marketing. + There are hundreds of factors that can affect your search rank, generally categorized as “on-site” factors (like design, UX, and content), and “off-site” factors (like external links, brand mentions, and social signals). Google Updates.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Hubspot

JULY 17, 2012

People expect different type of content on each social media network. Not only does that mean the content you post to each network needs to be unique; it might also mean that you shouldn't be hopping on every single social network out there to meet your company's business goals. Twitter's Superpower. Twitter's Superpower. Think again.

Social Networks 28

Social Networks Lead Scoring Lead Ranking Business 28