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31 Influencers to Follow in 2017

Adobe Experience Cloud Blog

At Marketo, we finished the year by running a social countdown, called #marketocountdown , that highlighted some of the top influencers to follow so you can stay up to date on trends, tips, and best practices. Ann Handley is the Head of Content at MarketingProfs and author of the WSJ bestseller, Everybody Writes. Ann Handley.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword.

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9 Personality Quiz Examples For Content Marketing

SnapApp

Get ready to be inspired to create your own interactive content ! . Takeaway: You can easily incorporate sponsors while offering high-engagement content — this assessment yielded a 78% app completion rate ! With its fun answers and engaging color scheme, it drew in the attention of B2B prospects. What's Your Disney Strength?

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12 Tips For B2B Marketers to Excel in Twitter

Adobe Experience Cloud Blog

Any successful B2B social media plan includes strategies and tactics to forge relationships and build a brand. To understand which strategies attract followers and boost lead generation, consider the following 12 tips for B2B marketers to excel in Twitter: 1. Original content. ReTweeting. Offline events.

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SaaS Marketing: 6 Quick Wins to Drive More Website Traffic

SmartBug Media

Keyword research is significant because it identifies what your audience is searching for and what pain points or topics you should be writing content around. Create Awesome Content. Once you find phrases that your potential customers are searching for, it's time to create content using those keywords.

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The Fundamentals of Increasing Web Traffic from Social Media

Adobe Experience Cloud Blog

Author: Daniel Kushner Social media marketing, for B2B companies, often means one thing: generating new leads. At some point, you’ll want them to visit your website and other web properties, where they can be exposed to more of your content, become a captive audience, and enter your sales funnel. But what do you do with these leads?

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Really great content around B2B Marketing again this month. Here’s what the social signals said was the best content and the hottest topics. The survey generated over 270 responses from B2B marketers - and the results are in! Twitter for B2B Marketing - MI6 Marketing Agency , November 18, 2010 Author: Chris Herbert.