Brandpoint

JULY 22, 2019

I hate to break it to you, but video content and marketing are becoming increasingly intertwined. You don’t have to take it from me or Arik, take it from the statistics; it’s next to impossible to find information that says otherwise. That also means drastic increases in content. Create thumb-stopping video content.

Statistics 82

Statistics Video Marketing Mobile Advertising Paid Search Agency 82

Only B2B

OCTOBER 18, 2023

In the ever-evolving digital landscape, the power of video content cannot be overstated. This can include popular video hosting platforms like YouTube, Vimeo, or Dailymotion, as well as social media channels and content aggregators. Dailymotion, with its global reach, can provide an alternative platform for your content.

Video Marketing 62

Video Marketing Content Click Rate Lead Scoring 62

The Lead Agency

APRIL 14, 2020

When operating in the B2B marketing world, we typically lean on LinkedIn as the primary social channel. Facebook is considered as the B2C playground, flooded with ads from our go-to brands. However, Facebook shouldn’t be disregarded for B2B businesses, and we have the stats to back it up. Have we convinced you yet?

Facebook 62

Facebook B2B Marketing Paid Search Agency Campaigns 62

ConvertKit

JANUARY 15, 2021

Chapter #1: General email marketing statistics for creators. To help you reach more subscribers and grow your online business faster, we’ve put together a comprehensive list of the most useful (and the most up-to-date) email marketing statistics for 2021. Chapter #1: General email marketing statistics for creators. Jump ahead.

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

Only B2B

JULY 5, 2023

In the ever-changing landscape of B2B marketing, demand generation plays a pivotal role in driving business growth and success. As we enter 2023, it is crucial to adapt to the evolving nature of B2B demand generation and discover effective strategies to generate demand and engage target audiences.

Demand Generation 62

Demand Generation Demand Sales Qualified Leads Account Based Marketing 62

Webbiquity

APRIL 10, 2018

Every B2B marketer knows we are in a period of rapid change. But how can B2B marketers most effectively achieve those results? Content has to be high quality and laser-focused to cut through the noise. B2B marketing teams will be held accountable for more of the lead-to-revenue process. HubSpot ). And measure them?

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

Optinmonster

OCTOBER 30, 2019

And there are plenty of social selling statistics out there to prove that it works. In this article, we share a ton of social selling statistics that will convince you the benefits are real. Social Selling Statistics. 31% of B2B professionals say that social selling has allowed them to build deeper relationships with clients.

Statistics 77

Statistics Social Media Social Marketing Media 77

Only B2B

JULY 7, 2023

In the digital age, a well- curated B2B email list is an important asset for businesses to connect with implicit clients, nurture leads, and drive conversions. What is a B2B Email List? In exchange, ask for their contact information, including email addresses, when they download or access the content.

Marketing AI 62

Marketing AI Webinar Metrics Trends Co-Registration 62

BenchmarkONE

OCTOBER 3, 2019

Here are 32 B2B marketing statistics for 2019 that will help guide you through Q4 — and beyond. Content Marketing is Still King. 96% of marketing decision makers say content marketing is effective for their brand. 89% of B2B marketers tie their content marketing strategy into larger business goals.

Statistics 53

Statistics B2B Marketing Planning B2B 53

Exo B2B

JUNE 18, 2019

What is the relevance of social media for B2B? We were asking ourselves this question almost ten years ago in this blog post , with statistics from eMarketer dating back to 2009. – B2B companies were more likely to exploit social media marketing opportunities than B2C companies. Channels, strategies and content.

Social Media 53

Social Media Emarketing Forrester Media 53

EveryoneSocial

OCTOBER 29, 2018

A Collection of the Best Social Selling Statistics. Looking for valuable social selling statistics that matter to sales and beyond? It’s also a critical component for B2B companies to connect with customers and prospects more efficiently. If you’d prefer to skip to the social selling statistics, feel free to click here to jump.

Statistics 82

Statistics Peer-to-peer Stats B2B Sales 82

KoMarketing Associates

MARCH 5, 2019

Whenever you read a marketing piece or go to a conference, you will hear that the B2B buyer journey is getting longer and more complex. In this post, I’ll summarize best practices that you should always keep in mind when creating successful multi-channel B2B ad campaigns. Define Your Audience. today and it is expected to keep rising.

Multi-Channel 121

Multi-Channel Top of Funnel Advertising Channels Paid Search Agency 121

Valasys

NOVEMBER 11, 2019

B2B advertising world is dynamic & multi-channel. With the New Year around the corner “How to Generate B2B leads using Facebook in 2020” is a question that will be on the top of the head of every B2B marketer. Learn more: 10 Powerful B2B Marketing Strategies to Optimize Sales Conversions.

Facebook 55

Facebook Generation Lead Scoring Lead Ranking 55

Webbiquity

JUNE 21, 2022

According to recent statistics, 57% of companies in the U.S. With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. Image credit: HubSpot. Guest post by Ron Stefanski. say strengthening their brand is a top business objective.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Valasys

SEPTEMBER 22, 2023

In the ever-evolving landscape of B2B marketing , staying ahead of the curve is crucial to achieving success. One strategy that has gained significant traction in recent years is B2B influencer marketing. One strategy that has gained significant traction in recent years is B2B influencer marketing.

B2B Marketing 52

B2B Marketing Webinar Metrics Marketing & Strategy Marketing Strategy 52

Outbrain

APRIL 6, 2021

With that said, here are the top 20 branding statistics for 2021 that you should know to create and grow your brand bigger and better: It takes between 5-7 interactions with a brand for people to start remembering it. So, when creating content for your brand, make sure you stay consistent across all platforms. ( Small Biz Trends ).

Statistics 45

Statistics Brand Identity Branding Word of Mouth 45

Contently

OCTOBER 19, 2018

” That question was lobbed at me—politely—by Contently’s senior sales director when I sat in on his departmental training. ” “So you’re going to work on content that drives lead generation?” He told me the processes of writing and creating needs to evolve as content travels down the sales pipeline.

Top of Funnel 140

Top of Funnel Work Management Marketing Management B2B Thought Leadership 140

EveryoneSocial

OCTOBER 15, 2019

In order to understand the impact, I put together a collection of influencer marketing statistics your company can’t afford to ignore. Rather than marketing directly to a large group of consumers, you instead activate influencers to get out the word for you by word of mouth, content creation, social media, etc. MediaKix ). eMarketer ).

Statistics 59

Statistics Paid Search Agency Word of Mouth Companies 59

Webbiquity

MARCH 9, 2010

You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month.&# The challenge rather lies in the way Facebook fan pages are used. Not even close.

Facebook 100

Facebook B2B Marketing Effectiveness B2B 100

Webbiquity

MAY 17, 2016

With 93% of B2B marketers now using content marketing to build brand awareness and generate leads, success going forward will require producing higher-quality content —not just more of it. Creating high-quality content starts with planning (deciding what to write about) and research (determining what to say about those topics).

Planning 145

Planning Research Tools Best Practices 145

KoMarketing Associates

NOVEMBER 10, 2021

Designing an effective B2B social media marketing strategy, however, is no easy feat. As you plan your B2B social media strategy, it’s important to consider the impact of social media on the industry as a whole and where other brands are succeeding —- and failing. Strategic Execution for B2B Social Media. More than 3.6

Social Media 276

Social Media Budget Programs Cost Per Thousand Statistics 276

KoMarketing Associates

SEPTEMBER 29, 2017

In this post, I’ll be highlighting some key takeaways from Inbound 2017 and how we can apply them to B2B marketing. But, what does this mean for B2B online marketers? While tactics like keyword targeting, link building, content development, etc. We should all be double downing on content. Be your authentic self.

B2B Marketing 132

B2B Marketing B2B Paid Search Agency Advertising Agencies 132

KoMarketing Associates

JULY 12, 2018

Maybe it’s easy to believe, but B2B marketing is easier for different types of products. Luckily, for SaaS (software as a service) products, B2B digital marketing has a lot of benefits. Luckily, for SaaS (software as a service) products, B2B digital marketing has a lot of benefits. Online Training. Online Training Formats.

Work Management 154

Work Management CMS Development B2B Marketing Marketing Management 154

Valasys

JULY 24, 2019

Facebook changed its algorithm in January 2018, transforming the ways B2B marketers originally used to reach, engage with & grow their audiences. of the businesses used Facebook. The change in the algorithms on Facebook led to a dramatic increase in the pieces of content being consumed in the form of stories.

Facebook 45

Facebook Cost Per Thousand Organization Top of Funnel 45

Webbiquity

MAY 16, 2011

HubSpot last week released the Marketing Data Box , a 3.4 megabyte, 65-slide data dump of marketing facts and statistics from a variety of sources. Here are some of the most interesting observations for B2B marketers: Slide 10: B2B magazines continue to struggle. Content aggregation ?). Email is the #2 priority.

B2B Marketing 100

B2B Marketing Cost per Lead Stats B2B 100

KoMarketing Associates

AUGUST 19, 2013

Building a network in Google+ could be the next critical tactic when it relates to B2B search engine optimization and broader social media initiatives. SEO impact aside, recent statistics indicate Google Plus is on pace to overtake Facebook (the current leader) in social shares by 2016.

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

KoMarketing Associates

NOVEMBER 15, 2016

With 2017 less than two months away, it’s time to start thinking about your 2017 B2B content marketing strategy and how to get the most out of your efforts. With this in mind, we’ve pulled together a list of ten digital marketing trends that should be considered by all when thinking about next year’s content strategy.

Trends 60

Trends B2B Marketing Webinar Metrics Marketing & Strategy 60

Marketing Insider Group

FEBRUARY 26, 2014

I have to admit that I really geek out when I see a great piece of content. I really like to learn from my colleagues and peers around the world who I think are doing an amazing job of creating great content I wish I had a role in creating for my business. Content that people actually want, like, consume and share.

Examples 100

Examples Peer-to-peer Content Hubspot 100

Scoop.it

SEPTEMBER 30, 2021

Before jumping on the social media trends, here are some important social media statistics that marketers and entrepreneurs need to keep abreast of. Social Media Statistics Every Business Should Know. Source: Oberlo . Facebook is the most used social media marketing platform.

Social Media 67

Social Media Trends Media Cross-Selling 67

Valasys

NOVEMBER 25, 2019

Prologue: The use of B2B Videos marketing is one the rise. With the video being a big thing in 2019, the projections for B2B video marketing trends look promising for 2020. In fact, several B2B video marketing statistics imply that 2020 can be the year for B2B video production. The results speak for themselves.”

B2B Marketing 52

B2B Marketing Video Marketing Practices B2B 52

Schubert B2B

FEBRUARY 5, 2019

Finally, you have access to the data you need to improve engagement and move the needle with your B2B digital marketing efforts. Suddenly, you’re flooded with statistics. Here are a few of the metrics every B2B business should be looking out for. Social media: visits from social media websites like Facebook and Twitter.

Lead Ranking 81

Lead Ranking Marketing Qualified Leads Sales Qualified Leads B2B Marketing 81

Strategic-IC

JANUARY 29, 2018

We explore the 2017 HubSpot State of Inbound to see how content marketing may evolve in 2018 and discuss how B2B marketers can get ahead of potential trends. According to the 2017 HubSpot State of Inbound, ‘developing content’ is still a key marketing challenge. Visual content is on the rise. Related: 2.

Marketing AI 80

Marketing AI Marketing & Strategy Content Distribution 80

Valasys

NOVEMBER 6, 2019

In such a state of affairs: “How to use Instagram for B2B marketing in 2020” is an important question to pop up in the minds of marketers. For long people have been arguing of leveraging the social media marketing platform for B2B marketing & some still aren’t sure if Instagram is for B2B businesses. billion times a day.

B2B Marketing 51

B2B Marketing Multivariate analysis B2B Marketing Management 51

Only B2B

FEBRUARY 4, 2020

An article published by Hubspot compiles, There are 3.8 When it comes to customer acquisition, email is 40X more effective than Facebook and Twitter combined. These are a few handpicked statistics out of many to indicate the effectiveness of email marketing and why it should be your best marketing friend.

Email Marketing 118

Email Marketing Clickthrough Advertising Mediums Paid Search Agency 118

Hubspot

MAY 4, 2020

Here are the important statistics you need to know to help you crush your social selling efforts on LinkedIn. Customer Engagement Statistics. According to LinkedIn, 62% of B2B customers respond to salespeople who connect by sharing content and insights that are relevant to the buyer. Social Selling LinkedIn Stats.

Linkedin 80

Linkedin Stats Lead Scoring Lead Ranking 80

Navigate the Channel

JUNE 21, 2023

Unlock the potential of social media by defining your purpose and crafting content that informs, persuades, and connects with your audience.” If they know your purpose is “to instruct” or “to educate,” they’re more likely to be spot-on in their content. Facebook is still growing, but at a rate of 1.6%

Business 65

Business Social Media Youtube Facebook 65

EveryoneSocial

JANUARY 4, 2021

Hubspot is a great CRM tool to track, organize, and engage with leads from social selling efforts. Sales and marketing can also use the platform to monitor what website content or resources a lead is most interested in. That information can then be used to tailor social selling content to attract better leads.

Tools 121

Tools Peer-to-peer Outreach Social Networks 121