| |  B2B + Content + Facebook + Hubspot | 327 articles |
| Page 1 of 4 | Previous | Next | WEBBIQUITY MARCH 9, 2010  The One Effective Use of Facebook for B2B Marketing You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month.&# Given that level of popularity and traffic, it’s no wonder that marketers have embraced Facebook in a big way. Not even close. Digg this! | DIGITAL BODY LANGUAGE JULY 30, 2010  The Results: Is B2B Content "Likeable" A few months back, with Facebook’s announcement of a “Like” button for the web, I decided to run a quick, highly unscientific experiment to see if B2B content was “likeable”. Put more simply, is B2B content as likely to be shared in the social atmosphere of Facebook as it is to be shared in the more hybrid social/business atmosphere of Twitter. | | | | | |
| PWB MARKETING BLOG SEPTEMBER 14, 2011  12 Tweetable Statistics Prove B2B Social Media ROCKS Know B2B social media fact from fiction. Fiction: Social media offers limited value to B2B marketers. Fact: 86% of B2B companies are using social media. B2B companies are absolutely using social media to generate leads , connect with customers, and reach business goals. Dispel the myth that social media isn’t for B2B and tweet the truth. Source ) TWEET THIS. | SOCIAL MEDIA B2B APRIL 26, 2011  B2B Social Media and Content Marketing in the Sales Funnel B2B marketers are turning to social media marketing approaches in greater numbers, but they are still looking for ways to better leverage these platforms for stronger results. Content marketing allows them to restructure and repurpose existing content, like white papers, ebooks and product videos, and present them to buyers at the right stage of the buying process for maximum impact. | SOCIAL MEDIA B2B NOVEMBER 2, 2010  9 Indispensable B2B Social Media White Papers Below are a list of 9 B2B white papers that have useful information for B2B social media marketers. 15 B2B Marketing Facebook Success Stories. Published by Hubspot, May 2010. This ebook provides 15 mini case-studies of successful B2B Facebook pages. Learn how many B2B businesses are getting significant value out of Facebook. | WHAT WORKS - WHAT DOESN'T JULY 21, 2010  Selling Your Weaknesses in B2B Content Marketing The folks at marketing automation software vendor HubSpot seem to agree, judging from a recent blog post on “Seven Reasons Social Media is Bad for Marketing.”. But in this post HubSpot admits “ we have under-reported on the negative aspects” of social media and lists seven hidden downsides. Did HubSpot shoot itself in the foot? Which they are. The implied solution? | | | | | | | |
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PWB MARKETING BLOG | TUESDAY, NOVEMBER 8, 2011  Five FREE B2B Social Media White Papers
This has been a pivotal year in the world of B2B social media. More B2B companies are blogging, tweeting, creating online videos, and producing social content than ever before. In fact, 80% of B2B marketers are producing content for the social web according to B-to-B Magazine. And 41% of B2B companies are getting customers from Facebook. Because of that, we thought we’d round up five of the best B2B social media white papers from industry thought leaders. B2B Blogging Trends for 2011 ” by Aggregage. We hope you enjoy them. MORE >> -
THE FORWARD OBSERVER | TUESDAY, SEPTEMBER 4, 2012  How To Create Lovable B2B Marketing with HubSpot 3
Artillery B2B Marketing Blog > The Forward Observer Companies who create marketing that their prospects and customers love can sell more, keep their customers longer and be less reliant on price competition. To succeed in this new era of marketing avoidance and consumer control, B2B marketers are offering useful content to their prospects to earn their attention. Examples of this inbound, content marketing include eBooks, whitepapers, blogs, webinars, videos, podcasts, etc. But the stakes for lovable B2B marketing continue to rise. That's a relief. MORE >> -
B2B MARKETING INSIDER | TUESDAY, JANUARY 8, 2013  20 B2B Marketing Blogs You Need To Read
When I created my own B2B Marketing Blog almost 3 years ago, I looked out across the blogosphere and asked “what do I have to say that is unique, valuable and helpful?” ” And so I created the B2B Marketing Insider to help provide an insider’s point of view. So I reached out to my connections across the social landscape and asked who they thought published the best B2B Marketing blogs around. The Best B2B Marketing Blogs. B2B Digital Marketing by @ Wittlake Eric Wittlake. hope you enjoy these B2B marketing blogs. Follow Eric. MORE >> -
B2B LEAD BLOG | WEDNESDAY, AUGUST 1, 2012  3 Demand Generation Dangers in a B2B Blog Redesign
A big part of lead gen is content, and the simplest content machine on the web is a blog. And as Neil Patel, Eloqua, Marketo and Hubspot have shown us, when B2B content is crafted correctly, it becomes a killer tool for attracting qualified prospects to your sales funnel. Let’s assume you’ve got a great blog, but it’s time for a refresh (like the simple weekend facelift we just had here at The B2B Lead ). Your B2B Lead Generation can be hit – hard — if you can’t analyze your content. Maybe not. Ours didn’t. MORE >> -
HUBSPOT | FRIDAY, MARCH 18, 2011  7 Awesome B2B Facebook Pages
A little while ago I wrote a post about 20 great Facebook Fan Pages. Most of the HubSpot blog readers found the examples eye-catching and inspiring, but many of the comments contained a similar yearning to see if these same concepts could be applied to B2B businesses. Like the general idea of Inbound Marketing can be applied to both B2C and B2B companies, so too can the Facebook marketing techniques portrayed in the previous examples. SalesForce has also integrated YouTube, Twitter, and Slideshare in order to share a wide variety of content with their fans. MORE >>
- Why Should B2B Companies Care About Facebook’s Changes? SOCIAL MEDIA B2B | FRIDAY, SEPTEMBER 23, 2011
- 6 Ways B2B Companies Are Using Facebook HUBSPOT | TUESDAY, SEPTEMBER 20, 2011
- You’ve Got Mail from Eloqua, Hubspot & Neil Patel B2B LEAD BLOG | THURSDAY, AUGUST 23, 2012
- 87 More Vital Social Media Marketing Facts and Stats for 2012 WEBBIQUITY | TUESDAY, OCTOBER 16, 2012
- Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1 WEBBIQUITY | TUESDAY, DECEMBER 27, 2011
- B2B Marketing Stats from HubSpot’s Marketing Data Box WEBBIQUITY | MONDAY, MAY 16, 2011
- The Dirty Dozen Top 12 Social Media Mistakes to Avoid WEBBIQUITY | TUESDAY, APRIL 19, 2011
- Don’t Blame Facebook: 10 Reasons Low Conversion Rates Are YOUR Fault BUZZ MARKETING FOR TECHNOLOGY | WEDNESDAY, JANUARY 23, 2013
- Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 2 WEBBIQUITY | TUESDAY, MARCH 6, 2012
- 6 B2B Marketing Infographics: Social Media, Inbound Marketing & Mobile KOMARKETING ASSOCIATES | FRIDAY, JUNE 8, 2012
- The Ultimate Facebook Marketing Cheat Sheet HUBSPOT | WEDNESDAY, SEPTEMBER 7, 2011
- 79 Remarkable Social Media Marketing Facts and Statistics for 2012 WEBBIQUITY | SATURDAY, AUGUST 18, 2012
- 8 Big Ideas to Drive B2B Buzz GROW - PRACTICAL MARKETING SOLUTIONS | FRIDAY, APRIL 29, 2011
- 12 Essential Facebook Stats [Data] HUBSPOT | TUESDAY, MAY 31, 2011
- Book Review: The B2B Social Media Book WEBBIQUITY | TUESDAY, SEPTEMBER 4, 2012
- 10 B2B Companies That Create Exceptional Content HUBSPOT | TUESDAY, AUGUST 21, 2012
- 7 Steps to Increase Facebook Fans HUBSPOT | TUESDAY, JUNE 28, 2011
- 24 More of the Best Facebook Guides, Stats and Rants of 2012 WEBBIQUITY | TUESDAY, JANUARY 15, 2013
- 32 Influential B2B Social Media Profiles (People) to Follow on Twitter KOMARKETING ASSOCIATES | THURSDAY, MARCH 7, 2013
- Content Marketing Expert Joe Pulizzi interviewed by Hubspot FEARLESS COMPETITOR | WEDNESDAY, APRIL 27, 2011
- Content Marketing – Are You Getting 35 million Inbound Leads? B2B LEAD BLOG | WEDNESDAY, SEPTEMBER 5, 2012
- Content Marketing – Are You Getting 35 million Inbound Leads? B2B LEAD BLOG | WEDNESDAY, SEPTEMBER 5, 2012
- Marketing Hall of Shame: HubSpot's Worst Marketing Mistakes, Revisited HUBSPOT | MONDAY, JUNE 25, 2012
- Social Media Week: The B2B Content You May Have Missed B2B VOICES | FRIDAY, SEPTEMBER 28, 2012
- Riding the Social Media Struggle Bus? You’re Not Alone WEBBIQUITY | WEDNESDAY, APRIL 11, 2012
- Seven Habits of Highly Effective B2B Websites PWB MARKETING BLOG | TUESDAY, NOVEMBER 1, 2011
- Inbound Marketing and Outbound Marketing, by Tony Soprano SMASHMOUTH MARKETING | WEDNESDAY, AUGUST 19, 2009
- 5 Examples of 'Like-Gating' to Generate Facebook Fans HUBSPOT | THURSDAY, OCTOBER 20, 2011
- Top 50 B2B Marketing Influencers On Twitter B2B MARKETING INSIDER | THURSDAY, JANUARY 24, 2013
- 5 B2B Marketing Infographics You Can’t Go Without MODERN B2B MARKETING | SUNDAY, JUNE 13, 2010
- Updated B2B Facebook Page Examples with Data SOCIAL MEDIA B2B | FRIDAY, JULY 23, 2010
- LinkedIn 277% More Effective for Lead Generation Than Facebook & Twitter [New Data] HUBSPOT | MONDAY, JANUARY 30, 2012
- 5 Steps to an Awesome B2B Facebook Page HUBSPOT | WEDNESDAY, MAY 25, 2011
- Best Social Media Stats and Market Research of 2010 (So Far) WEBBIQUITY | WEDNESDAY, SEPTEMBER 8, 2010
- Photos on Facebook Generate 53% More Likes Than the Average Post [NEW DATA] HUBSPOT | THURSDAY, NOVEMBER 15, 2012
- 20 Expert Tips for Better Facebook Marketing HUBSPOT | WEDNESDAY, JULY 13, 2011
- 12 Compelling B2B Social Media Slideshare Presentations SOCIAL MEDIA B2B | TUESDAY, JANUARY 10, 2012
- Real Editors Don't Just Retweet WHAT WORKS - WHAT DOESN'T | TUESDAY, MAY 4, 2010
- How to Activate Facebook Insights for Your Website HUBSPOT | MONDAY, MARCH 21, 2011
- It’s Time for B2B Social Media Marketing to Generate Leads B2B VOICES | MONDAY, JANUARY 23, 2012
- Top Reasons Why People Follow Brands on Facebook [Infographic] HUBSPOT | FRIDAY, JULY 8, 2011
- Ten Simple Steps to make Twitter your Business Leads Machine INBLURBS | TUESDAY, SEPTEMBER 6, 2011
- Sharing is how you build a Brand BUZZ MARKETING FOR TECHNOLOGY | THURSDAY, JANUARY 14, 2010
- 4 Tools for Better Facebook Marketing HUBSPOT | WEDNESDAY, JUNE 9, 2010
- Best Social Media Stats, Facts and Marketing Research of 2010 WEBBIQUITY | MONDAY, JANUARY 17, 2011
- The 2013 Marketing Predictions Post: Content Marketing And Social Business B2B MARKETING INSIDER | TUESDAY, DECEMBER 4, 2012
- Nine Variables To Consider When Creating Remarkable Content B2B MARKETING INSIDER | THURSDAY, MARCH 17, 2011
- Focusing on your Klout score is detrimental to your business CONFLUENT FORMS | WEDNESDAY, AUGUST 22, 2012
- The Traditional Marketing Playbook Is Dead! B2B MARKETING INSIDER | WEDNESDAY, SEPTEMBER 7, 2011
- Why HubSpot Acquired Marketing Automation Company Performable HUBSPOT | THURSDAY, JUNE 16, 2011
- How to Take Advantage from Mobile Marketing & Location Based Marketing INBLURBS | SATURDAY, SEPTEMBER 24, 2011
- Creating Engagement in B2B Marketing BUZZ MARKETING FOR TECHNOLOGY | TUESDAY, MARCH 2, 2010
- K’s Top Five for the Week – December 23 AGILE B2B COPYWRITER | THURSDAY, DECEMBER 23, 2010
- Is Blogging Right for my Business? The Benefits of a Business Blog NUSPARK | FRIDAY, OCTOBER 28, 2011
- 9 Criteria for Selecting a Social Media Monitoring Tool WEBBIQUITY | WEDNESDAY, MARCH 23, 2011
- Can Your Customers Find Your B2B Industrial Company Online? PWB MARKETING BLOG | WEDNESDAY, AUGUST 17, 2011
- Is Blogging Dead or Are Companies Not Trying Hard Enough? DELICIOUS B2BMARKETING | WEDNESDAY, APRIL 25, 2012
- 30 Awesome B2B Social Media Resources HUBSPOT | WEDNESDAY, AUGUST 11, 2010
- K’s Top Five for the Week – February 27 AGILE B2B COPYWRITER | SUNDAY, FEBRUARY 27, 2011
- 20 Ways to Generate ROI from a Corporate Blog WEBBIQUITY | TUESDAY, MAY 10, 2011
- Tips on Using Twitter to Boost Your Marketing Efforts ANYTHING GOES MARKETING | MONDAY, AUGUST 3, 2009
- B2B Marketing Content: Lure or Lasso? BUZZ MARKETING FOR TECHNOLOGY | THURSDAY, FEBRUARY 4, 2010
- The Shelf Life of Facebook Posts, and Other Marketing Stories of the Week HUBSPOT | SUNDAY, NOVEMBER 4, 2012
- Lead Generation: 5 tips to generate leads faster on LinkedIn B2B LEAD GENERATION BLOG | MONDAY, APRIL 1, 2013
- Do B2B Editors Get Twitter? B2B MEMES | FRIDAY, AUGUST 12, 2011
- 6 Keys to B2B Marketing Success Today FEARLESS COMPETITOR | WEDNESDAY, JUNE 23, 2010
- B2B Company Websites MI6 MARKETING AGENCY | MONDAY, MAY 23, 2011
- News Feed Optimization (NFO) is the new SEO! BUZZ MARKETING FOR TECHNOLOGY | TUESDAY, JANUARY 11, 2011
- Best Twitter Guides, Tips and Tools of 2010 WEBBIQUITY | MONDAY, JANUARY 31, 2011
- The Top #Nifty50 Women in Technology on Twitter for 2012 WEBBIQUITY | MONDAY, SEPTEMBER 10, 2012
- Facebook Launches Online Education Center For Businesses HUBSPOT | THURSDAY, JULY 28, 2011
- K’s Top Five for the Week – April 17 AGILE B2B COPYWRITER | MONDAY, APRIL 18, 2011
- How to Master Pinterest for B2B Marketing HUBSPOT | TUESDAY, FEBRUARY 21, 2012
- K’s Top Five for the Week – December 10 AGILE B2B COPYWRITER | FRIDAY, DECEMBER 10, 2010
- K’s Top Five for the Week – March 20 AGILE B2B COPYWRITER | SUNDAY, MARCH 20, 2011
- Social Media Readings: Nine Things to Get You on Track B2B MARKETING UNPLUGGED | THURSDAY, MAY 17, 2012
- Top 10 Questions Businesses Asked Us About Facebook Marketing HUBSPOT | FRIDAY, JULY 2, 2010
- 3 Steps To Make Blogging A Top Priority B2B MARKETING INSIDER | TUESDAY, JULY 19, 2011
- How Facebook Factors Into Lead Generation [Data] HUBSPOT | THURSDAY, MAY 26, 2011
- 5 Foolproof Ways to Generate Leads From Facebook HUBSPOT | FRIDAY, JUNE 17, 2011
- Web Presence Optimization Software Review: gShift Labs WEBBIQUITY | THURSDAY, JANUARY 19, 2012
- Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010 B2B MARKETING ZONE POSTS | TUESDAY, AUGUST 3, 2010
- 55 (of the) Best Social Media Tips, Tactics and Tools of 2010 WEBBIQUITY | MONDAY, FEBRUARY 7, 2011
- Create these 10 Media Channels for Your Content Marketing Strategy JUNTA 42 | THURSDAY, JUNE 18, 2009
- The Top #Nifty50 Women in Technology on Twitter for 2012 WEBBIQUITY | MONDAY, SEPTEMBER 10, 2012
- Top Blogging Statistics: 45 Reasons to Blog WRITTENT | THURSDAY, APRIL 25, 2013
- How B2B Marketers Can Succeed on the 6 Big Social Networks HUBSPOT | THURSDAY, MAY 10, 2012
- Facebook's Like Button Turns One [Usage Data] HUBSPOT | FRIDAY, APRIL 22, 2011
- The Rise of the Content Marketer « The Effective Marketer THE EFFECTIVE MARKETER | MONDAY, MAY 9, 2011
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