Digital Advertising Terms and Jargon Every Marketer Should Know
Act-On
FEBRUARY 26, 2024
What is a Bidding Strategy in Advertising? In advertising, bidding strategy means the approach an ad buyer takes when deciding how much to pay for ad placements in an auction. Google search ad placements, among others, require a careful bidding strategy. What is a Blocklist in Advertising? What is a Demand-Side Platform?
Let's personalize your content