Webbiquity

MARCH 26, 2012

The New Breed of B2B Buyer by Chaotic Flow. If published, they’re potentially valuable for long-tail (low volume, highly qualified) search traffic. Contending that “The days of search engine optimization (SEO) as a critical audience-driving strategy for digital publishers are numbered. SEO, Social Media and WPO.

Optimization 100

Optimization Tips Work Management Lead Ranking 100

Webbiquity

MARCH 8, 2011

The pieces presented here range from an extensive list of marketing cliches to avoid and tips to shorten the B2B buying cycle to guidance on branding, presentation skills, freelancing, job hunting and more. B2B Marketing Tips, Insights and Resources. 101 B2B Marketing Cliches. by Earnest about B2B.

Marketing Budget 100

Marketing Budget Resources Work Management B2B Marketing 100

Webbiquity

FEBRUARY 21, 2012

There have been numerous models proposed for social media and content marketing (including the Four C’s of Social Media Marketing model previously published here), but when all of the complexity is stripped away, social media marketing success comes down to two core elements: content and amplification. Follow them on Twitter.

Social Media 100

Social Media Top of Funnel Social Marketing B2B Marketing 100

Webbiquity

JUNE 14, 2011

Social media killed newspapers; anyone can now publish to the world. A common issue for B2B vendors: how do you sell “boring stuff&# online? Facebook is better for B2B than many businesses realize (the one point of Steve’s on which I remain skeptical). • 92% of b2b buying cycles start with search.

DemandBase 100

DemandBase Eloqua Marketing Automation Services Work Management 100

Webbiquity

FEBRUARY 7, 2012

Marketers, we’re told, need to think like publishers. How are B2B marketers using social media differently from their B2C counterparts? 59% are on Twitter, and 43% use a company blog for marketing. Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter.

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

MAY 2, 2017

If your team’s needs have outgrown standard website tracking and analytics dashboards, these tools can help you plan, produce, publish, and distribute content, then predict and measure cross-channel marketing performance. Marketing Performance Management. 1) GinzaMetrics. Google Review Count: 175. ” — Robbie Richards.

Enterprise Management 263

Enterprise Management Work Management Marketing Automation Services Marketing Management 263

Webbiquity

JANUARY 5, 2016

8 Types of Content Every Business Should Consider Publishing by jeffbullas.com. Here are eight types of content Celina Jones advises you should consider publishing to engage your prospects and customers. What about your customers’ goals? The New B2B Buyer And The Collaborative Economy by Tony Zambito.

Content Marketing 60

Content Marketing Planning Marketing Budget Marketing Budget Creation 60