Customer Lifecycle: How to Make Upsells and Renewals a No-Brainer [+Action Tips]
Zoominfo
JANUARY 11, 2021
Here’s the thing, by the time your ideal customer gets to your website or sees your product post on Twitter, they’re self-educating about what they need. For instance, according to Gartner, B2B buyers spend only 17% of the total purchase journey with sales reps. What does that mean for the sales team that needs to close deals?
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