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Webbiquity

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How to Get Found Where Your Buyers are Looking: Web Presence Optimization

Webbiquity

With more and more purchases, for business-to-business (b2b) and high-value consumer goods, now starting with online research, it’s imperative to make your business ubiquitous when potential buyers are searching for what you sell.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. June 8, 2010.

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity

How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? What type of posts generate the most engagement on Facebook? 54% of B2B marketers said they have generated leads from social media. ( 21 Social Media Statistics.

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Best Social Media Stats and Market Research of 2009

Webbiquity

Who’s really using which social media networks? Why are consumers following brands on Twitter and Facebook? Which social media tool do businesses find most effective at reaching their target audiences? What social media information source is used by 91% of b2b buyers? Social networks account for 21.1

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Book Review: The Social Employee

Webbiquity

Companies that have these three elements in place can create critical new brand assets (such as content from customers or insights from their feedback), open up new channels for interactions (Twitter-based customer service, Facebook news feeds), and completely reposition a brand through the way its employees interact with customers or other parties.”