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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

But, at the end of the day, they need to generate “leads” that get fed into some kind of offline sales process—just like most b2b [and many b2c] companies do. I frequently answer questions on LinkedIn and leave a link to relevant blog posts I’ve written. They’re not much different. Keyword Research/SEO.

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Best Business Blogging Tips and Guides of 2010 (So Far), Part 2

Webbiquity

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Annabel Candy details eight traits to cultivate for blogging success, such as being concise, focused and persistent. Meaningful Metrics for B2B Blogging by Proteus B2B Marketing. Tweet This!

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Best Business Blogging Tips and Guides of 2010 (So Far), Part 1

Webbiquity

If, somehow, you’re still scratching your head for blog topics after reading Lisa’s list, Jarom Adair supplies about 30 more ideas here, from tips and survey follow-ups to customer testimonials and scaring your readers with horror stories of business decisions gone wrong. Share this on del.icio.us. Share this on Facebook.

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B2B Blogging Trends for 2011

Webbiquity

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. Share this on Bebo.

Aggregage 100
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Content Marketing Blues: the Battle for Attention

Writing on the Web

Doug Kessler and the boys over at VelocityPartnersUK ask this question in the B2B Manifesto. For example, they suggest 5 imperatives for B2B marketers. I think this is essential advice for anyone using a blog for business, not just B2B marketers. Blog this on Blogger. You can get your copy here.) Tweet This!

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Looking Back at 100: Top 10 Posts on the Webbiquity Blog (So Far)

Webbiquity

The inaugural post on Webbiquity explains the concept of web presence optimization—how websites, blogs, SEM, SEO, interactive PR, content marketing, social networking, reputation management and social media can work together to make a company or individual omnipresent online for their targeted description or value statement. Tweet This!

RFP 100
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Five Benefits of Blogging for Business

Webbiquity

Blogs are also core to a successful social media marketing strategy. Here are five key benefits of blogging for businesses. Winning the business, particularly in the b2b world, is usually about doing the best job of solving the customer’s problem. Establish expertise and credibility. Share this on Facebook.