B2B Marketing Traction

JANUARY 19, 2012

A way to subscibe to the blog (typically an RSS feed). A way to share the blog via Twitter, Facebook, LinkedIn, Google+ and more. Most blog platforms such as WordPress and Blogger include this. If the blog author is on social networks, provide links to their profile. What do other bloggers think about this list?

Business Blogging 100

Business Blogging Features RSS Blogger 100

Convince & Convert

SEPTEMBER 6, 2013

The RSS feed is: [link]. When wine blogger Debbie saw a tweet from Keryl asking her followers about the idea of creating a Happy B h Wine , she knew right away they had to meet. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. Listen Now . Find us on iTunes: [link]. Tweetable Moments.

Personalization 136

Personalization Social Media Skype Blogger 136

Chris Koch

MARCH 19, 2010

I’d like to create a guide for how to use social media in B2B that does not involve talking about the specific tools—as least not in the top line. For example, the number of RSS subscribers bloggers have, the number of comments to the blog post, the number of page views, etc. B2B buyers value peer connections above all else.

Social Media 100

Social Media B2B Thought Leadership Peer-to-peer Media 100

B2B Marketing Savvy

OCTOBER 6, 2009

Companies, bloggers and other “word-of-mouth” marketers are advised to disclose any “material connections” (payments or receipt of merchandise and/or service, in kind) that consumers would not expect. A blogger (or two) in the crowd reports on the event and reactions. Posted in Marcom for B2B. Tags: Marcom for B2B.

Blogger 40

Blogger Rules Word of Mouth Advertising Agencies 40

Convince & Convert

JUNE 29, 2010

More people making stuff (100 million bloggers can’t be wrong) 2. More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook) 3. More people making stuff (100 million bloggers can’t be wrong) 2. – [link] [link] Mads Kristensen Definately a book for intense consumption.

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Webbiquity

FEBRUARY 10, 2011

8 Effective SEO Techniques Every WordPress Blogger Should Use by BloggingPro. Zeke Camusio shows that WordPress isn’t just for blogging; it can also be used to build an e-commerce site, social network site, image gallery, email auto-responder system or message board. Share this on Facebook. Share this on Bebo.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 A couple of months ago, we talked about ways to engage your fan base on Facebook.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

markempa

DECEMBER 30, 2008

When I started, there wasn’t a business case on the ROI of blogging, nor was there a lot written on B2B lead generation. I started blogging because I wanted to share with everyone what I thought were useful B2B lead generation ideas, tips, and resources – material that I was already freely giving to my clients.

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

Industrial Marketing Today

MAY 21, 2010

As a B2B marketer, we want to reach our ideal prospects and communicate with customers to maintain top-of-mind awareness throughout their buying cycle. A B2B blog is the perfect online tool to accomplish that. It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Chris Koch

JANUARY 22, 2010

For example, being listed on the blogroll of a highly respected blogger, analyst, or journalist not only generates traffic; it also establishes you as an authority among the people who care most about the subject you’re blogging about. You and your posts are referred to more often as the network of referrals grows. RSS+comments=VIP.

Social Media 100

Social Media ROI Lead Ranking RSS 100

Online Marketing Institute

JUNE 30, 2009

Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Sprout Social

MARCH 8, 2019

Reality check: there’s more to listening than just the “usual suspects” such as Facebook and Twitter. When we talk about online social listening, we’re referring to social sites beyond “the big five” (Facebook, Twitter, Instagram, LinkedIn and Pinterest). What is online social listening? And with that, we wrap up our guide!

Youtube 99

Youtube Eye-Tracking Ideal Customer Profiles Curation 99

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Industrial Marketing Today

APRIL 28, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Convince & Convert

MARCH 8, 2012

The RSS feed is: [link]. My thought of the week is all about this new Facebook thing. It requires some additional management of your Facebook presence as well as some additional aptitude with photos and uploading and things like that. I’ll tell you, my perspective on a lot of the Facebook changes. Listen Now.

Paid Search Agency 120

Paid Search Agency Companies Work Management Facebook 120

Online Marketing Institute

OCTOBER 29, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Business-to-business (B2B) social media is a different animal.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Convince & Convert

JULY 27, 2010

RSS subscriptions are up. First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. link] Doris Juergens RT @jaybaer: Are You Growing Enough Voices [link] (More info on guest bloggers…must be summer!) Visits are up.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Online Marketing Institute

DECEMBER 23, 2010

| Log in now ClickZ Interactive Marketing Events Search Engine Watch Search Marketing Conferences Subscribe to Newsletter Subscribe to RSS Feeds Free Webcasts Members Area Forums Advertise You are here: SEW Home › Experts › Social Media Marketing › B2B Social Media Marketing -- Does It Work?

Work Management 40

Work Management Social Media Social Marketing B2B Marketing 40

Online Marketing Institute

APRIL 4, 2011

Real-Time Activity Stream 5 Steps for Crafting an Effective B2B SEO Blogging Strategy Derek Edmond | Mar 4, 2011 | 0 Comments Search engine marketers frequently recommend blogging as a tactic for achieving search engine optimization ( SEO ) goals. The Argument for B2B Blogging Some may argue blogging is a " dying initiative. "

SEO 40

SEO SEM Effectiveness Enterprise Management 40

B2B Marketing Savvy

JULY 30, 2009

Read time = 3-4 minutes) In the B2B space, we’re fairly obsessed w/metrics and measurement. But if you are a blogger (or a wanna be blogger), what are your benchmarks for progress… for success? RSS and email subscriptions are growing, but slowly. I’m not finding many roadmaps to measure against.

Advertising Agencies 40

Advertising Agencies RSS Ning Blogger 40

Industrial Marketing Today

JULY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. Heck, even MS Word kept flagging curation as a misspelled word.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

B2B Marketing Savvy

AUGUST 20, 2009

If you like the read, please subscribe to my RSS feed. Kevin: I break the conversation down into five steps: building a business network… being in a state of constant transition… a manager’s evolving role… personal branding… and finally, what I call your “portfolio income”. Let’s start with the first: the business network.

Social Media 40

Social Media B2B Thought Leadership Media B2B 40

Customer Experience Matrix

JULY 16, 2009

This isn’t about making it easy to react to comments on Twitter , add friends on Facebook , or research prospects on LinkedIn , which is how most marketing automation vendors are approaching social media. Sources include blogs, social networks (publicly-accessible sections of Facebook, MySpace , etc.), billion entries.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Convince & Convert

MARCH 4, 2010

This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. What’s the Point?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Convince & Convert

FEBRUARY 19, 2010

Then you dash to Facebook to see what’s going on there. You can even include Twitter searches in your feed, enabling you to use NutshellMail the same way you’d use TweetBeep, or an RSS feed of Twitter search results. Note that NutshellMail is funded in part by FBFund, Facebook’s venture capital arm.

Social Media 115

Social Media Media Paid Search Agency PR 115

B2B Marketing Savvy

JULY 28, 2009

Guzzel.it : Newly launched, customizable using keywords; a newsfeed RSS reader. . Ping.fm : A message posting site that supports 40+ social networking sites (Twitter, Facebook, flickr, LinkedIn, hi5, del.icio.us, Mashable, friendfeed, etc.) For bloggers/others, some also come with nifty metrics. confused? All are free.

Tools 40

Tools RSS Statistics Digg 40

Industrial Marketing Today

AUGUST 24, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Creation Made Easy by Achinta Mitra on August 24, 2009 in Content Marketing , Industrial Marketing Blog Are you struggling with creating content? an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Convince & Convert

FEBRUARY 15, 2010

Social network connectivity is becoming the post-modern email newsletter. This puts significant pressure on email to be more relevant, because most of what would be contained in an email newsletter or special offer now happens faster and more personally within Facebook, Twitter or other social outposts. It’s no contest.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

MAY 27, 2010

The good news is that with the typical exception of Facebook, most of these changes are positive, well-communicated, and understandable. Now, you can track number of “likes&# and daily interactions on your Facebook page, in the same place you can track RSS feeds, Twitter followers, and all the other awesome data points Swix provides.

Paid Search Agency 122

Paid Search Agency Social Media PR Advertising Agencies 122

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Hubspot

MAY 24, 2010

Now that you've started to settle into your Monday, we hope you'll enjoy some of our favorite articles you may have missed in your RSS Reader last week. It's no surpise then, that many new bloggers fall victim to this same fate. Marketing Takeaway: Facebook isn't only advantageous for B2C companies.

Inbound Marketing 28

Inbound Marketing Blogger RSS Social Media 28

Convince & Convert

MARCH 23, 2010

If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As then you have a much better chance that they’ll return or sign up for your RSS feed, email newsletter or other call to action. Consequently, I have two recommendations.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

The Effective Marketer

MARCH 9, 2010

Design #5 Email Sender: MarketingProfs Email Title: How Businesses are Marketing with Facebook and Twitter What I Like: Really great color combination makes it easy in the eye. Design #10 Email Sender: BottomLine Email Title: ePayment Networks What I Like: Bit header with the title of the webinar also tells me when it will be held.

Marketing Budget Creation 100

Marketing Budget Creation Design Email Marketing Planning 100

Online Marketing Institute

NOVEMBER 2, 2009

Virtually every b2b buying decision involves some level of research on the web. Based on my own anecdotal research, natural search typically drives at least 40% and average more than half of all unpaid traffic to b2b websites. Search Engine Optimization (SEO) – this is the ultimate no-brainer.

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Online Marketing Institute

JANUARY 4, 2011

Unless they’re mentioned in the news, do they really have interesting content that you – as a blogger/journalist - would want to link to? › Home › Column › Search › SEO Why Host a Blog on Your Corporate Website? Links Let’s be real. Who would really want to link to a corporate website?

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Online Marketing Institute

JANUARY 4, 2011

Provide “share this” buttons to Facebook and Twitter as a minimum 22. Implement “subscribe” buttons via RSS and Email 23. Promote and distribute your posts on to other social media platforms such as Facebook, Twitter and LinkedIn 29. Courtney Wiley of iNgage Networks also made this suggestion 43.In be authentic.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40