Webbiquity

FEBRUARY 2, 2011

7 “Rs&# for B2B Marketing Content Planning by Customer Think. How Much B2B Content is Enough? by Savvy B2B Marketing. How to Take Advantage of the New B2B Buying Behavior by Fast Company. 11 steps toward a content strategy by Econsultancy. Lead Nurturing by Find New Customers.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Webbiquity

AUGUST 5, 2010

Why a Blog Improves Social Media for B2B by My Venture Pad. Michelle Bowles provides some high-impact tactics to build traffic for a business blog, somewhat similar to the recommendations for successfully launching a new blog presented here a while back. Search Optimization Tips for Bloggers by SEO Wizardry. Share this on Bebo.

Business Blogging 100

Business Blogging Tips PageRank Business 100

Online Marketing Institute

NOVEMBER 7, 2010

The curation of useful content for B2B marketing serves as a productive and manageable solution for providing prospective customers a steady stream of useful information from trusted sources. For B2B marketers, content curation provides the best of both worlds. Â Pure content creation is demanding.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Webbiquity

JANUARY 10, 2010

Twitter in B2B – a Velocity Slideshare by The B2B Marketing Blog. Doug Kessler outlines his firm’s presentation on seven ways to use Twitter for b2b marketing. . ‘I can’t wait until people stop laughing at that joke,’ added Eliason.&#. This article lets you learn from their mistakes. Tweet This!

Twitter 100

Twitter Tactics Tools Tips 100

B2B Marketing Savvy

AUGUST 17, 2009

For those of us outside the boundaries of Silicon Valley (or Silicon Mountain or Silicon Triangles), the intrusion of social media is poised to add one more confusing layer to an already crowded business day of meetings, emails, conference calls, and power point presentations. Posted in Marcom for B2B. Tags: Marcom for B2B.

RSS 40

RSS Digg Ideal Customer Profiles Paid Search Agency 40

Convince & Convert

MARCH 4, 2010

This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. What’s the Point?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Online Marketing Institute

DECEMBER 23, 2010

Several readers asked how B2B companies could take advantage of the tips we shared, and I know that some organizations are still wondering if it even makes sense to try to reach a business audience on Facebook Facebook. Leyl Master Black is a Managing Director at Sparkpr , one of the world’s top independent PR agencies.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Online Marketing Institute

JANUARY 4, 2011

Place Powerpoint presentations on your blog by posting and then embedding links from Slideshare 18. Try your hat at a guest blogger or two, this could add credibility to your site , especially if the person is influential in his or her space. When speaking or presenting, record it on video and upload it to company YouTube channel.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

WebMarketCentral

MAY 18, 2009

Google Social Bookmarking and Blog Recommendation Engine by Key Web Data The inimitable Chris Lang explains social features added to Google Reader (such as bookmarking capability and a friends list), why they were added, and how Google will likely use this information (to create a Digg-like system that can't be gamed).

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. link] Tim Salam Very strong presentation.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Webbiquity

JANUARY 10, 2010

Forrester: B2B Marketers Need To Keep Up With Business Technology Buyers On Social Media by Forrester Research. It’s pretty rare to include a press release in a best of list here—actually, this is probably the first time ever—but this one includes key statistics on how b2b buyers use social media on the job.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Convince & Convert

SEPTEMBER 21, 2010

j Jason Baer Tom - Really interesting presentation. j Jason Baer Tom - Really interesting presentation. j Jason Baer Tom - Really interesting presentation. Thanks much for the comment. Thank you for sharing it. Everyone believes that good social media outreach will increase sales. It stands to reason. Thank you for sharing it.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Online Marketing Institute

NOVEMBER 2, 2010

Theres a never-ending dialogue about the difference between B2B and B2C marketing. But one thing does seem annoyingly true of B2B marketing departments compared to their consumer peers: B2B departments dont learn. Maybe the long sales cycle in many B2B markets is the culprit. Theyre missing out on a hugely powerful asset.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Webbiquity

JANUARY 19, 2011

Sally Falkow reports research on new influences in the B2B buying process (e.g., Why B2B Marketers Should Leverage Flickr by Search Engine Land. When appropriate, let key bloggers know about it.&# B2Bs Tap Social to Boost Search by eMarketer. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Great content this month via the B2B Marketing Zone. Social CRM: Curb Your Enthusiasm , October 7, 2010 If you’re a marketer in a medium-to large-sized B2B company, you’re almost certainly using customer relationship management (CRM) software to track your customers and prospects. encourage you to restrain your enthusiasm.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

APRIL 5, 2010

Best of B2B Marketing. Great stuff in the world of B2B Marketing for March 2010. How to use social media for B2B - Chris Koch , March 19, 2010 A guide for how to use social media in B2B that does not involve talking about the specific tools. March 2010. Step Aside, B2Cs: Social Media Is BUSINESS Media. -

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

B2B Marketing Zone Posts

AUGUST 3, 2010

Best of B2B Marketing. True Confession: I Don’t Have a Social Media Strategy - Dianna Huff - B2B MarCom , July 22, 2010 Social media gurus tell you to have a strategy. 5 Ways to Make A Better Analytics Presentation - Manhattan Marketing Maven , July 23, 2010 Analytics are the new black. July 1, 2010 to July 31, 2010.

Ning 40

Ning Paid Content Facebook Sales Management 40

Online Marketing Institute

MARCH 24, 2011

Mashable recently asked Karr, internet marketing experts, and small business bloggers about the most common mistakes that companies make when starting a blog — and how to avoid them. Facebook is private, Twitter is public, which makes B2B marketing much easier. Good timing, because today is my day to post.

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Webbiquity

OCTOBER 5, 2010

David McClellan presents an outstanding to optimizing all of the elements of your Twitter profile (name, bio, avatar, URL and feed) for search. According to a MarketingProfs study, monitoring and responding to brand mentions are ranked among the most successful Twitter marketing tactics by both B2B and B2C marketers. Twitter SEO.

Twitter 100

Twitter Stats Tools Tips 100

Webbiquity

JANUARY 31, 2011

Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. Most bloggers tweet each of their posts only once. As adoption skyrockets, marketers are striving to optimize their use of the world’s most popular microblogging platform. Twitter Stats.

Twitter 100

Twitter Tools Tips Best Practices 100

Convince & Convert

JUNE 15, 2010

Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? All of your customers on Facebook are presented to you, and you should be able to become their “friends” with a single click. The way you present it, makes sense. I didn't ever though about this. All rights reserved.

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Webbiquity

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? 11 infographics for your next presentation by Ragan’s PR Daily. ** 5 STARS. Arik Hanson shares a collection of “Infographics that would fit nicely into many digital marketing/PR presentations.” million followers”).

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

SEPTEMBER 8, 2010

How do B2B social media marketing practices differ from B2C companies? Third, the survey was heavily consumer-oriented; b2b figures would be different. Digg is the most technical; 12% of its outbound traffic goes to technology sites, vs. 10% from Twitter and 7% from Facebook. Where SMB Spend their Marketing and Advert Money?

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

AUGUST 16, 2010

Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. 10 Principles for B2B Sales by Better Closer. 10 Essential Social Media Tips for B2B Marketers by Mashable. Social Media Tools.

Social Media 100

Social Media Budget Programs Social Marketing Tools 100

Webbiquity

MAY 14, 2013

Past, Present and Future of Blogging: 3 Infographics by jeffbullas.com. Dozens of reasons why corporate blogs still matter in B2B marketing by Content Marketing Experience. Better yet, invite those experts to share their knowledge on your blog as guest bloggers. 43% of U.S. companies now maintain blogs.

Resources 100

Resources Tips Blogger Social Media 100

seo.co

DECEMBER 8, 2020

All images on your site, as well as other forms of content, should have alt tags or meta information that presents them to Google properly. Spending some extra money on your email designs can present your brand in radically new ways to unfamiliar customers and increase both brand loyalty and engagement. Check your content for quality.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Convince & Convert

SEPTEMBER 20, 2010

Many large companies see social media great for B2C, but the B2B companies find it hard to think that it can fit for them as well. Many large companies see social media great for B2C, but the B2B companies find it hard to think that it can fit for them as well. link] B-Diggs Amen brother! link] B-Diggs Amen brother!

Social Media 159

Social Media Media Webinar Metrics Marketing & Strategy 159