Webbiquity

OCTOBER 18, 2010

Which SEO tools should be part of every blogger’s arsenal? What characteristics do successful bloggers share? Avoid dumb mistakes that even smart bloggers make? 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. How can you get more links to your blog?

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Writing on the Web

SEPTEMBER 27, 2010

Doug Kessler and the boys over at VelocityPartnersUK ask this question in the B2B Manifesto. For example, they suggest 5 imperatives for B2B marketers. I think this is essential advice for anyone using a blog for business, not just B2B marketers. For example, Time-Saving Tips for Smart Bloggers. ). Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Content Blogger 100

Writing on the Web

SEPTEMBER 29, 2010

The B2B Manifesto , from VelocityPartners in the UK, makes this point as well, by encouraging content creators to share their world views and beliefs. Next, be sure to download the B2B Manifesto for a visual guide to what you need to pay attention to when writing content that engages readers. Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

SEPTEMBER 28, 2010

They’ve just released their B2B Marketing Manifesto , and while this is key to professionals charged with marketing in the business world, it is especially crucial to entrepreneurs, solo professionals, and small businesses… anyone writing content marketing materials. Blog this on Blogger. Add this to Google Bookmarks.

Content Marketing 100

Content Marketing Digg Content Trigger Marketing 100

Writing on the Web

AUGUST 13, 2010

Here are a few options for optimizing your content for search marketing: Study Google and search engine optimization (time-consuming). Soon, after a few weeks, you’ll be getting 100% perfect scores on your first try… Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Email this via Gmail.

Optimization 100

Optimization Digg SEO Search Marketing 100

EMagine B2B Blog

FEBRUARY 19, 2013

Google Analytics has recently expanded its reporting option to include social media outlets. Before some of these reports will function properly, you will need to set up your goals in Google Analytics. This report will show you the Google +1 activity received from your visitors, as well as which page it happened. Social Value.

Marketing Analytics Tools 40

Marketing Analytics Tools Social Media Analytics ROI 40

Writing on the Web

OCTOBER 4, 2010

This is Imperative #2 in VelocityPartner’s B2B Manifesto. Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. As Simon Sinek says, start with why: “People don’t buy what you do, they buy why you do it.&#. What do you and your company believe?

Content 100

Content Digg Buzz Blogger 100

Online Marketing Institute

JUNE 30, 2009

My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another. For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Buzz Marketing for Technology

SEPTEMBER 15, 2010

The impact of that can be felt in B2C as well as B2B Marketing. Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. It’s no secret that the number of publications has declined over the last few years. Stumble upon something good? Share it on StumbleUpon. Grind this!

PR 100

PR Conversion Ning Digg 100

Webbiquity

OCTOBER 25, 2010

social networking profiles, social bookmarking sites, other bloggers). The list excludes sites that were, ahem, inappropriate for most blogs, had non-operational submission forms, appeared inactive, required a fee, or had a Google Pagerank of zero. Webbiquity B2B Marketing Blog). Post on Google Buzz. Blog URL (e.g.,

RSS 100

RSS Promotion PR PageRank 100

Webbiquity

FEBRUARY 10, 2011

8 Effective SEO Techniques Every WordPress Blogger Should Use by BloggingPro. Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing. Post on Google Buzz. 35+ Most Essential WordPress Tricks and Hacks by Artatm. Share this on Bebo. Subscribe to the comments for this post?

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Webbiquity

JUNE 21, 2010

Winning the business, particularly in the b2b world, is usually about doing the best job of solving the customer’s problem. Following from the first benefit, establishing a position of expertise makes you a resource for industry influencers such as the media and other bloggers. Post on Google Buzz. Become a resource.

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100

Webbiquity

AUGUST 5, 2010

Why a Blog Improves Social Media for B2B by My Venture Pad. Search Optimization Tips for Bloggers by SEO Wizardry. Post on Google Buzz. Still not convinced that a blog should be the center of your social media strategy? Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Mixx.

Business Blogging 100

Business Blogging Tips PageRank Business 100

Online Marketing Institute

NOVEMBER 7, 2010

The curation of useful content for B2B marketing serves as a productive and manageable solution for providing prospective customers a steady stream of useful information from trusted sources. For B2B marketers, content curation provides the best of both worlds. Â Pure content creation is demanding.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Webbiquity

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 100

Social Media Media Business Paid Search Agency 100

Webbiquity

FEBRUARY 2, 2011

7 “Rs&# for B2B Marketing Content Planning by Customer Think. How Much B2B Content is Enough? by Savvy B2B Marketing. How to Take Advantage of the New B2B Buying Behavior by Fast Company. How Tech Buyers Consume Content: New Findings from TechTarget by Savvy B2B Marketing.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Adobe Experience Cloud Blog

AUGUST 27, 2008

B2B marketing professionals in today's economy are always looking for new ways to do more with less and still gain a competitive advantage within the marketplace. First up in our B2B Marketing interview series is Tom Pick of WebMarketCentral. You've been a B2B marketer since 1992. and StumbeUpon for B2B marketing in early 2007.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership Enterprise Management Work Management 48

Online Marketing Institute

OCTOBER 29, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. Business-to-business (B2B) social media is a different animal. That doesn’t mean social media doesn’t have a place in the B2B world, though. But what about the use of social media between businesses?

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The B2B Social Media Marketing Series is supported by IDG Enterprise. Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

B2B Marketing Savvy

JULY 28, 2009

Beyond this… Google and Bing for more referrals than you can handle. Good recap of sites like Digg, Del.icious.us, YourElevatorPitch, Shoutwire, StumbleUpon, Ma.gnolia and others…. For bloggers/others, some also come with nifty metrics. Hope the post is useful in suggesting a framework for exploration. The Collection.

Tools 40

Tools RSS Statistics Digg 40

Online Marketing Institute

NOVEMBER 2, 2009

Virtually every b2b buying decision involves some level of research on the web. Based on my own anecdotal research, natural search typically drives at least 40% and average more than half of all unpaid traffic to b2b websites. Search Engine Optimization (SEO) – this is the ultimate no-brainer. Tweet This!

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Several readers asked how B2B companies could take advantage of the tips we shared, and I know that some organizations are still wondering if it even makes sense to try to reach a business audience on Facebook Facebook.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Convince & Convert

MARCH 4, 2010

This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. What’s the Point?

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Online Marketing Institute

JANUARY 4, 2011

Subscribe to SmartBrief newsletters, RSS feeds, and Google alerts in order to find ideas for new content (that’s how I found this blog!) Try your hat at a guest blogger or two, this could add credibility to your site , especially if the person is influential in his or her space. This could be the making of a tribe!

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

WebMarketCentral

MAY 18, 2009

Google Social Bookmarking and Blog Recommendation Engine by Key Web Data The inimitable Chris Lang explains social features added to Google Reader (such as bookmarking capability and a friends list), why they were added, and how Google will likely use this information (to create a Digg-like system that can't be gamed).

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

Convince & Convert

MARCH 23, 2010

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well. I'll have to check my Google numbers, all that good stuff. Most of your blog readers have no idea who you are.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

JANUARY 10, 2010

Mark Walsh helpfully outlines the recent changes Facebook has made to its privacy settings, though noting that “ profiles opened to everyone, however, will still not turn up in searches on Google or other outside search engines. &#. How to Build a Reputation Monitoring Dashboard by aimClear. What’s In Your Social Media Toolkit?

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Webbiquity

OCTOBER 27, 2010

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. While B2B marketers have been ramping up social media activities over the past 18 months, not all are seeing the outcomes they’d hoped for. Open, public social networks (e.g., LinkedIn, Facebook).

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Digital B2B Marketing

APRIL 6, 2011

Many of the people in these B2B marketing positions are not using social media. B2B marketing thought leaders champion social media. 8 Responses to Why B2B Marketing Is Not Social: An Unexpected Insight from SiriusDecisions Carmen Hill says: April 6, 2011 at 8:35 am Hey Eric, thanks for the shout-out.

Social Marketing 100

Social Marketing B2B Marketing Enterprise Management B2B 100

Webbiquity

JANUARY 19, 2011

and 2) there are more ways for people to search than just Google and Yah-Bing (YouTube is now the second-largest search engine and Facebook SEO is its own emerging discipline). Sally Falkow reports research on new influences in the B2B buying process (e.g., Why B2B Marketers Should Leverage Flickr by Search Engine Land.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Online Marketing Institute

NOVEMBER 2, 2010

Theres a never-ending dialogue about the difference between B2B and B2C marketing. But one thing does seem annoyingly true of B2B marketing departments compared to their consumer peers: B2B departments dont learn. Maybe the long sales cycle in many B2B markets is the culprit. Theyre missing out on a hugely powerful asset.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Online Marketing Institute

NOVEMBER 4, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 The B2B Social Media Marketing Series is supported by IDG Enterprise. Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Online Marketing Institute

NOVEMBER 2, 2010

The B2B Social Media Marketing Series is supported by IDG Enterprise. Business-to-business (B2B) social media is a different animal. That doesn’t mean social media doesn’t have a place in the B2B world, though. But what about the use of social media between businesses?

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

JANUARY 10, 2010

How can you get the most of out of Google’s free webmaster tools to improve rankings? For example, one website shows up at #2 on Google for “business services management,&# but at #23 for business service management. Build A Great B2B Search Engine Marketing Campaign by The Milwaukee SEO.

SEO 100

SEO Tips Best Practices PageRank 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Great content this month via the B2B Marketing Zone. Social CRM: Curb Your Enthusiasm , October 7, 2010 If you’re a marketer in a medium-to large-sized B2B company, you’re almost certainly using customer relationship management (CRM) software to track your customers and prospects. Google Website Optimizer. Conversion Doubler.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

WebMarketCentral

JUNE 10, 2008

At last week's Blogging for Business conference , Shannon Johnson of the What About Mom blog mentioned that someone should write a post about search engine optimization (SEO) for mommy bloggers. I figured for sure such a post much already exist, but when a Google search on "SEO for mommy bloggers" came up empty, I decided to fill the void.

Blogger 20

Blogger SEO Web 2.0 RSS 20