Seven Ways B2B Tech Buying Behavior is Changing [Research]
Webbiquity
NOVEMBER 10, 2020
The way B2B technology buyers conduct research make buying decisions is changing. Marketers who understand how these behaviors are evolving can set up their companies for success in the coming decade. Nearly two-thirds of B2B tech buyers are now under age 40. B2B Buyers Are Getting Younger. as opposed to products.
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