How to Apply a B2B Buyer Persona to Your Content Marketing Strategy
Marketing Interactions
JUNE 23, 2017
In a previous post, I shared a four-step process for creating in-depth B2B buyer personas. 9 Components of a B2B Buyer Persona. As the title suggests, this element gives a narrative snapshot of a day in the life of your B2B buyer persona. This section can also be classified as “Goals” or “Priorities” of the B2B buyer persona.
64 
Let's personalize your content