Marketing Insider Group

OCTOBER 5, 2010

In “ Revising Our Demand Generation Definition as B2B Marketers &# Adam does an excellent job of thoroughly putting a call to action out to all marketers that demand generation needs to be end-to-end. What we really want is to “manage&# demand from awareness to consideration to purchase intent.

Paid Search Agency 100

Paid Search Agency Planning Lead Qualification Lead Ranking 100

Webbiquity

MARCH 19, 2024

With a community of two billion monthly users, 90% of whom are used to communicating with brands in-app, Instagram has become one of the most effective marketing channels for B2C companies. Image credit: Georgia de Lotz on Unsplash At the same time, practically every B2B marketer has been wondering about the best social media platforms.

Paid Search Agency 187

Paid Search Agency VALS Ads Practices 187

Webbiquity

MARCH 27, 2018

LinkedIn now boasts 500 million users , with half active daily. It remains possibly the best network for sharing breaking news, and is among the leading of traffic for many B2B blogs. Here are 19 stats and facts about Twitter, LinkedIn, and Instagram, plus six key takeaways to help you create a more effective social marketing plan.

Stats 242

Stats Twitter Linkedin Planning 242

sagefrog

OCTOBER 25, 2023

Display advertising in the B2B landscape is more than just a visual spectacle; it is a strategic tactic that, when implemented well, can deliver results. With display ads, you can grab the attention of decision-makers, solidify your brand’s top-of-mind presence, and significantly trim the complexities of B2B sales cycles.

Display 52

Display Paid Search Agency Ads B2B 52

Valasys

JANUARY 3, 2023

Among other things, B2B marketers utilize this data to plan campaigns, assess the contribution of their staff to sales, and account for spending. Due to these trends, marketing analytics is no longer just pleasant to have; it is a need. Choosing what to evaluate is a difficulty for B2B marketers when it comes to KPIs.

B2B Marketing 40

B2B Marketing Lead Ranking Marketing Qualified Leads Planning 40

Webbiquity

DECEMBER 16, 2014

What trends and changes in social media do marketers need to stay on top of? 5 Social Media Trends for 2014: New Research by Social Media Examiner. Keri Jaehnig details two dozen tips and tools for planning, productivity, Facebook, Twitter, LinkedIn, G+, image editing (e.g., ” B2B Social Media Marketing Guides.

Social Media 100

Social Media Social Marketing Work Management Media 100

Contently

MARCH 3, 2021

Last summer, LinkedIn reported that 78 percent of marketers expected their content budgets to increase this year. In our survey, 69 percent of respondents claimed to follow a brand on Facebook, Twitter, LinkedIn, Pinterest, or Instagram. Many of the brands with big followings and impressive engagement skew B2C. Nice, right?

Marketing Report 214

Marketing Report Content Marketing B2B Thought Leadership Content 214