Biznology

DECEMBER 15, 2021

But now I am back, with a list of 10 trends that B2B marketers should watch as we enter 2022. So, B2B marketers must develop a renewed focus on building trust with clients and prospects. Try building your strategy around Forrester’s 7 dimensions to building B2B trust. Permanent COVID-19. The trusted relationship.

Trends 197

Trends B2B Marketing Account Based Marketing Marketing Budget 197

Biznology

JULY 19, 2017

In this Biznology webinar video with Mindi Rosser, you’ll find out how to: Design a compelling personal brand on LinkedIn and Twitter. In this 30-minute video, Mindi explores how to create your social selling system using LinkedIn and Twitter to build relationships with your prospects, listen to their dilemmas, and solve their problems.

Twitter 130

Twitter Linkedin Ad Building Webinar Metrics 130

Biznology

APRIL 24, 2017

Over 50% of B2B marketers rank social media as a “very” or “somewhat” low-cost ad option. 43% of both B2C and B2B companies say they use organic and paid social media equally. 30% of marketers cite LinkedIn as their preferred social network. Business.com ). Marketing Charts ). Sprout Social ).

Paid Social Agency 130

Paid Social Agency Social Media Organization Media 130

Biznology

AUGUST 6, 2015

For us B2B marketers, the world is changing about as fast as we can stand. The sales function has traditionally held the primary B2B revenue responsibility, leaving marketers with a history of frustration at their exclusion from a seat at the senior executive table. B2C provides the inspiration. Where does this all come from?

B2B Marketing 80

B2B Marketing B2B Marketing Management Paid Search Agency 80

Biznology

MAY 29, 2013

By now, this maxim is well understood–and it is just as true for B2B businesses as for B2C ones, if not more so. But what kind of functionality does your B2B website really need? Here are five must-haves for every B2B website. . The elements every B2B website needs are: Thought leadership. E-commerce.

Marketing Websites 80

Marketing Websites netFactor Peer-to-peer B2B Thought Leadership 80

Biznology

APRIL 19, 2013

It doesn’t change the fact that social media can be – and is – a great business tool, both for B2B and B2C organizations. Instagram, LinkedIn, Pinterest, Facebook … all have their audiences, some more homogenous than others. Those are important channels for B2C businesses. It’s not, “Look at me.”

Social Media 80

Social Media Social Marketing Content Marketing Media 80

Biznology

OCTOBER 10, 2012

LinkedIn is starting to look – and act – a lot more like Facebook and Twitter. Now that you can share news and updates – and group discussions are gaining traction – could LinkedIn change the social networking landscape? Somewhere in early 2005, I started to receive my first connection requests for something called “LinkedIn.”

Linkedin 80

Linkedin Facebook Work Management Ideal Customer Profiles 80