When the Going Gets Tough, B2B Marketers…
Industrial Marketing Today
DECEMBER 7, 2011
B2B companies are spending more of their marketing budgets on channels such as trade shows, Website design, management and optimization and e-mail marketing. The trend holds true across the board even though the mix may be different depending on the size of a B2B company. Not surprisingly, they tend to spend less on trade shows.
Let's personalize your content