article thumbnail

B2B Marketing Stats for 2022 and Beyond

BOP Design

B2B, or B-to-B, or BtoB Marketing: General Stats. Source: HubSpot). SEO > Organic Social Media, as it drives 1,000% more website traffic than just posting to social media. Source: HubSpot). Source: HubSpot). Source: HubSpot). Source: HubSpot). Source: HubSpot).

Stats 106
article thumbnail

8 Great LinkedIn Groups for B2B Marketers

KoMarketing Associates

It is no secret that LinkedIn is a valuable social media platform for B2B marketers. LinkedIn Groups – participation and ownership – can be part of the mix of when it pertains to B2B social media marketing. B2B Sales, Marketing, Social Media & Lead Generation. BtoB Marketing.

Linkedin 141
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

It’s the End of the B2B Inbound Marketing Funnel as We Know It…

MLT Creative

If there was an underlying theme to the 2011 HubSpot User Group Summit (#HUGS2011), it was MoFu. This was the picture HubSpot CEO and Co-Founder Brian Halligan painted during his “Inbound Marketing 2.0” You also need to nurture them through email, social media and on your website.

article thumbnail

Understanding the New Roles in Marketing

Hubspot

Together, they manage the relationship between Marketing and Sales to ensure that both sides are optimized to deliver (Marketing's role) and work (Sales' role) the highest quality leads, something HubSpot has grown fond of calling " SMarketing." Dan Slagen , head of global marketing relations at HubSpot leads our co-marketing initiatives.

article thumbnail

Sales Pipeline Radio, Episode 145: Q&A with Anil Kaul @anil_kaul

Heinz Marketing

I think maybe five years ago, the big buzzword in B2B was maybe “social selling,” “social media.” Every week we are featuring some of the best and brightest minds in sales and marketing, especially in B to B. You find that on the HubSpot blog. That’s fantastic.

article thumbnail

Best B2B Marketing and Sales Strategy Guides and Insights of 2011

Webbiquity

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. social media ROI, lead quality, content marketing) will remain priorities in 2012. Five Ways B-to-B Marketers Need to Change Their Game by Biznology.

article thumbnail

Sales Pipeline Radio, Episode 187: Q & A with Bethany Fagan @bchrisman11

Heinz Marketing

We did an ebook with HubSpot on just 20 plus sales templates, and we covered everything from qualifying questions to sales email templates and then of course proposals and then contracts and invoicing templates too. You mentioned the ebook you guys put together with HubSpot on the, with, that’s a collection of templates.