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Online Marketing News in 2009: The Year’s Hottest Events

Adobe Experience Cloud Blog

Technorati release their state of the blogosphere - shows that most bloggers are just hobbiest and number one use of Twitter is to promote blogs. FTC Cracks Down on Blogger Payola, Celebrity Tweets. Social media use soars among b-to-b marketers. Facebook beats Myspace traffic. Paid Search Traffic Plummets.

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B2B Blogging Excellence

Paul Gillin

And for a blog this specialized, the traffic is pretty impressive. As an established presence in a community with few other bloggers, Cahill is a big fish in a small pond. His advice to prospective b-to-b bloggers: “Be prepared to stick with it for a while; it takes a couple of years to build up your presence.

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A B2B Marketing Fail With Positive ROI

MLT Creative

I began almost every day reviewing the great bloggers I follow, reading those of most interest to me and making more comments in agreement or friendly debate. SiteTraffic: Site traffic for August was 11% higher than July and 13% higher than June. Goal: Read and contribute comments on more of the great blogs I follow.

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Understanding the New Roles in Marketing

Hubspot

Gaines writes: " SiriusDecisions expects the inbound marketer to become a fixture in the majority of b-to-b marketing organizations in the next one to two years.". As most savvy marketers will tell you, attracting traffic and converting those visitors into leads is only half the battle. Lead Nurturing Specialist.

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Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

Online Marketing Institute

Carissa Newton, Director, Marketing, Delivra, shared these stats: - They now see 4x more blog traffic than website traffic. Recruit multiple bloggers Effective blogs are updated frequently. Plus, each blogger’s writing style will incorporate keywords in different ways to attract search engines.

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

People are now curating lists of the most influential bloggers by Klout score. Why Chris Brogan is invincible - grow - Practical Marketing Solutions , November 14, 2010 I am fascinated with uber-blogger Chris Brogan as a cultural icon of the social media revolution. How are your landing pages and blogger pitches? ReTweeting.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. Blogger Relations. Will Traditional, Social Media Blend? Introducing Topic Hubs. Doesn’t this take a lot of work? Tweet This!