Online Marketing Institute

NOVEMBER 28, 2012

B2B: Business Media. Sales & Marketing. --> Bloggers. --> Resources. Study: B-to-B Marketers Lagging With Social Media. Data shows about 40 percent of b-to-b brands aren’t using social marketing. Summit Business Media's AdvisorOne.com Launches Paid Content Product. Audience Development.

B to B 40

B to B Paid Content Social Media CMS Development 40

Industrial Marketing Today

JULY 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses. He is the Founder & President of Tiecas, Inc. –

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

MLT Creative

SEPTEMBER 27, 2011

I enjoy business-to-business marketing, and I’ve discovered many others with the same mindset through social media. Business association events, industry trade shows, conferences and seminars should also be considered social media. When: 4:30 to 6:30 p.m. Wednesday, Oct.

Social Media 40

Social Media Advertising Agencies Media B to B 40

MLT Creative

JANUARY 18, 2012

Create a clear, consistent identity for those who will be representing your business, and approach social media first as a good listeners. Follow great bloggers and take time to comment and share links to their content. To be successful in social media, it helps to be human.

Social Media 40

Social Media Advertising Agencies Social Marketing B2B Marketing 40

Online Marketing Institute

JANUARY 4, 2011

Recruit multiple bloggers Effective blogs are updated frequently. Newton’s team uses nine or 10 regular contributors from within the company, as well as three to four frequent guest bloggers, including customers. Plus, each blogger’s writing style will incorporate keywords in different ways to attract search engines.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches&# from corporate PR departments and firms over the past two years. In a business context, however, tribes have barely been a factor. But is also can be used to generate leads for your business.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

report from McKinsey on tech-enabled business trends to watch and thought it was important enough to summarize for our community. And it’s become an imperative point of presence for businesses (or has it ?). Unfortunately, this happens, even to the most prolific business bloggers. Crowd-sourcing moves into the mainstream.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40