Vidyard

MAY 18, 2017

There are lots of different ways in which video can help you drive more inbound traffic to your website. Video ads, again, tend to convert higher than do static images, and can be used effectively in both B-to-C and B-to-B marketing. Turning Viewers into Prospects. First, let’s talk about attracting new prospects.

Sales Qualified Leads 63

Sales Qualified Leads Lead Scoring Lead Ranking Video Marketing 63

MLT Creative

MAY 27, 2011

In this example, the client was planning to give away four iPads, which gave us the perfect offer to generate traffic to the landing page. In addition to paid media, the offer was promoted on the clients’ website and blog with call-to-action buttons. Since this was for a B2B. Please share your experiences AND your resutls.

Trade Show 40

Trade Show B to B Advertising Agencies B2B 40

Adobe Experience Cloud Blog

DECEMBER 15, 2009

Technorati release their state of the blogosphere - shows that most bloggers are just hobbiest and number one use of Twitter is to promote blogs. A Robert Half Technology study announces 54% of companies blog social media sites. Social media use soars among b-to-b marketers. Facebook beats Myspace traffic.

Paid Content 48

Paid Content Online Marketing Paid Search Agency Web 2.0 48

MLT Creative

SEPTEMBER 8, 2011

I fell short of my primary goal of writing 30 blog posts in 30 days – way short. I only completed 10 blogs. It was early in the first week that Martine Hunter , our creative director of inbound marketing, reminded me that our agency blog has a strategy, a schedule and a team behind it. Goal: 30 blogs in 30 days.

Positioning 40

Positioning Advertising Agencies B2B Marketing ROI 40

Adobe Experience Cloud Blog

JUNE 24, 2009

  Gone are the days of relying on your website and SEO alone to drive traffic to yo ur site. The Kern Organization did an impressive presentation about B-to-B offer strategies that keep your pipeline filled with the best leads. Social media was mentioned a lot during the show.   Why?     5.

Demand Generation Agencies 48

Demand Generation Agencies BtoB Demand Generation Demand 48

Hubspot

NOVEMBER 16, 2012

Gaines writes: " SiriusDecisions expects the inbound marketer to become a fixture in the majority of b-to-b marketing organizations in the next one to two years.". As most savvy marketers will tell you, attracting traffic and converting those visitors into leads is only half the battle. Lead Nurturing Specialist.

Planning 28

Planning Paid Search Agency Advertising Agencies Top of Funnel 28

B2B Digital Marketer

OCTOBER 5, 2020

Nobody was focusing on, especially in the B to B space, the, the marketing side. We started blogging and, you know, we a blog every other week or so, and nothing really happened. And quite frankly, the best place to do it on our website in our opinion is your blog. Paul Slack ( 03:43 ): And that was back in 2000.

Sales Management 52

Sales Management B2B Marketing Top of Funnel Planning 52

Online Marketing Institute

JANUARY 4, 2011

" Jon Miller, Marketo Learn More Recent Comments Kirk Taylor : That’s great advice for anyone writing a blog. com : I have been struggling with getting the other managers here to help me update our corporate blogs. com : I have been struggling with getting the other managers here to help me update our corporate blogs.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Paul Gillin

JUNE 24, 2010

whose blog-driven search strategy yielded a six-fold increase in leads in just one quarter, and Clickable , whose Gurus drove a 400% one-year growth in billings. The VP of marketing communications at SAP was recently asked by B-to-B magazine how she is measuring ROI on marketing efforts. They include Indium Corp., Defining ROI.

ROI 50

ROI Paid Content Social Marketing Webcast 50

B2B Marketing Zone Posts

DECEMBER 1, 2010

Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Online blog needs various marketing methods to get converted into big business. Facebook Insights. Google Analytics.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

Setting up a B2B blog or a Facebook or Twitter [.]. CK’s B2B Blog , September 20, 2010 Last week I had the honor of presenting on both social media and mobile media at Optimization Summits in Dallas and I wanted to take this post to share the mobile marketing presentation I created for the event. 0160; Blog on Print.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

B2B Marketing Zone Posts

AUGUST 3, 2010

A Simple B2B Marketing Framework - Everything Technology Marketing , July 10, 2010 We often discuss in this blog how B2B marketing is becoming more complex, and how to manage this complexity. But that’s content for another blog post. Content is not just about an email send, or a blog post, or a white paper, or a Tweet.

Ning 40

Ning Paid Content Facebook Sales Management 40

A Better Jones

AUGUST 2, 2019

I know that I should be pumping myself up a lot more here especially since that's what the topic of this webinar is, but really an area that I have some experience in, and so sales, marketing, and I'm one of the few that can really talk about both as well as specifically e-commerce and the B-to-B sales and side.

Linkedin 61

Linkedin Paid Content Top of Funnel Paid Search Agency 61

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

Traffic numbers may have been down in August, but the quality of blog posts certainly wasn’t. Most are blog posts, but I’ve also included some eBooks. Get Search Engine Optimized- Fast - Writing on the Web , August 13, 2010 How do you know if your blog posts are optimized for search engines ? Social Information.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Hubspot

OCTOBER 18, 2011

So, if there's a blog article that mentions your company, help that article get traffic. When creating your content, you need to "get lucky" sometimes (have a piece get spread and drive traffic that is much, much higher than your average). If someone tweets something interesting about you, retweet it. Everything.

Inbound Marketing 28

Inbound Marketing Paid Content B to B Lead Scoring 28