Marketing Insider Group

JANUARY 28, 2017

It has never been easier to be average. But today, with just a little bit of effort, we can find them and ascend quickly to “average” status. Watch a YouTube video about literally any dish. Yes, it’s never been easier to be average. I think it’s time to be better than the average.

Youtube 100

Youtube Trust Marketing Differentiation Training 100

ConvertKit

JUNE 24, 2020

What is YouTube SEO. How YouTube's algorithm ranks videos. How to reverse-engineer your YouTube content for search. 8 YouTube SEO best practices for online creators. ” Sean McCabe knows first-hand how difficult growing a successful YouTube channel can be. .” What is YouTube SEO? Jump ahead.

Youtube 92

Youtube SEO Video Marketing Tagging 92

Convince & Convert

FEBRUARY 17, 2015

A player in the game for a long time now has been YouTube, as creators on the network have been able to connect with an audience through video in a variety of wildly successful ways. YouTube has been known for being the home of cat videos, cover music, introverts in their bedrooms and the latest viral sensation—a very casual environment.

Youtube 167

Youtube Paid Search Agency Marketing & Strategy Video Marketing 167

Hubspot

JUNE 26, 2020

Did you know that YouTube is the second-largest global search engine and the biggest video platform of all time ? Each day, millions of people around the globe visit the site to learn more about a topic, find YouTube content when Google-searching a question, or stream a YouTube video embedded on another brand's website.

Youtube 101

Youtube Features Keywords Click Rate 101

seo.co

MARCH 9, 2021

If that’s true, then the YouTube analytics data can give you more power than you’ve ever dreamed was possible. YouTube is a powerhouse online that many marketers make the critical error of overlooking entirely or just making a half-hearted effort toward. Because that’s what you’re doing if you’re not taking YouTube seriously.

Youtube 59

Youtube Analytics Click Rate Demographics 59

ConvertKit

DECEMBER 12, 2021

An often-repeated form of personal finance advice: the best kind of savings are the kind you never have to think about. Nick True launched his personal finance blog, Mapped Out Money, in 2015. He now has over 47,000 subscribers on YouTube. Here’s how he does it: #1: Create dedicated lead magnets for key YouTube videos.

Youtube 79

Youtube Automation Landing Pages Leads 79

Hubspot

MARCH 6, 2017

Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you've produced. The thing is, advertising on YouTube is very different from running a PPC or paid social campaign. What’s New With YouTube Advertising. The 2 Types of YouTube Video Ads.

Paid Content 101

Paid Content Youtube Advertising Agencies Advertisements 101

Content Standard

OCTOBER 16, 2018

Whereas a blog post may have a budget of a couple hundred dollars, the average cost of a video that’s only a few minutes long can vary anywhere from $1,000 to half a million and upwards, depending on budget, campaign, and scope. Metrics for YouTube Videos. The algorithms for Facebook versus YouTube are very different.

Distribution 99

Distribution Youtube Facebook Video Marketing 99

Hubspot

DECEMBER 12, 2018

Luckily, while some channels are rather reserved about the secrets of their algorithms, YouTube, the most popular video platform, has been remarkably transparent. Naturally, we wanted to read the paper and take the course to help you understand exactly how to boost your rankings on YouTube. How does the YouTube algorithm work?

Youtube 78

Youtube User-Generated Content Click Rate Paper 78

Digilant

APRIL 1, 2020

As Americans are staying home, they’re watching more and more videos on platforms like Netflix, YouTube, Hulu, and Amazon Prime Video. New to YouTube advertising? Why YouTube? YouTube is the world’s second largest search engine and second most visited site after Google. Source: Bandwatch. Source: HubSpot.

Youtube 52

Youtube Television marketing Mobile Advertising Click Rate 52

Digilant

APRIL 1, 2020

As Americans are staying home, they’re watching more and more videos on platforms like Netflix, YouTube, Hulu, and Amazon Prime Video. New to YouTube advertising? Why YouTube? YouTube is the world’s second largest search engine and second most visited site after Google. Source: Bandwatch. Source: HubSpot.

Youtube 52

Youtube Television marketing Mobile Advertising Click Rate 52

Hubspot

MARCH 14, 2018

Every day, five billion YouTube videos are watched around the world. The average YouTube session by any one viewer is roughly 40 minutes, up 50% from the previous year, according to Omnicore. Well, YouTube isn't just for amateur filmmakers and people videotaping their zainy housepets anymore. How to Make Money on YouTube.

Youtube 77

Youtube Advertising Agencies Adwords Mobile Advertising 77

Webbiquity

FEBRUARY 28, 2023

Personalization: By leveraging data and analytics, B2B companies can use AI and ML to deliver a more personalized shopping experience to clients, including personalized product recommendations and promotions. Personalization offers many benefits for B2B companies.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

ConvertKit

JULY 3, 2020

How to earn money on YouTube. How to decide how to make money on YouTube. How to make money on YouTube? Want to connect with (and earn from) your YouTube following outside the platform? Making money on YouTube doesn’t happen by amassing a large following and relying on YouTube to pay you for views.

Youtube 67

Youtube Merchandising Ad Exchange Blogger 67

Marketing Insider Group

MARCH 6, 2023

That’s because nowadays, consumers are spending an increasing amount of time on social media platforms like Instagram, YouTube, TikTok, LinkedIn, etc. By 2022, audiences were spending an average of 19 hours per week consuming video content. But why such a rise in popularity? Spending less on production means maximizing your ROI.

Video Marketing 294

Video Marketing Content Marketing Content Paid Search Agency 294

Webbiquity

AUGUST 18, 2020

They were ranked on both the number of total reviews (popularity) and average ratings (quality). Average user rating: 9.53 (out of 10). Average user rating: 9.35. Average user rating: 9.39. Average user rating: 9.20. Average user rating: 8.67. Total reviews: 339. Pricing: contact vendor. Total reviews: 156.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Content Marketing Institute

NOVEMBER 21, 2018

She gets her news and entertainment from YouTube. While younger generations account for a lot of views, YouTube is ubiquitous across the generations, attracting 1.9 Tim Schmoyer, CEO of Video Creators, offered some insight in his recent Content Marketing World presentation, How to Develop a Loyal YouTube Audience.

Youtube 93

Youtube Ad Building Loyalty Communities 93

Hubspot

JUNE 17, 2019

It's clear that web visitors are shifting to video -- Facebook Watch, IGTV, and of course, YouTube have all picked up steam in recent years. I saw an opportunity to engage and grow an audience for my company, Niche Site Project's YouTube channel , and decided to double down. The results exceeded my expectations for YouTube metrics.

Youtube 78

Youtube Video Marketing Work Management Marketing Management 78

Webbiquity

MAY 18, 2021

First, there are other significant voices questioning that placement, and suggesting other networks may have already overtaken Twitter as the second-best social platform for B2B marketing: CMS Wire muses that the #2 social network for B2B marketers might still be Twitter…but it may be Facebook, Instagram, or YouTube.

Social Media 363

Social Media Twitter Social Marketing B2B Marketing 363

Marketing Insider Group

JULY 11, 2023

Quick Takeaways Paid content, also known as gated content, is basically any form of content on the internet that you have to pay to access Customers are already managing 85% of their buying relationship without talking to a human, making high-quality content more important than ever The average B2B decision maker consumes 11.4

Ad Exchange 239

Ad Exchange High Quality Lead Landing Pages Content 239

Webbiquity

DECEMBER 6, 2022

million photos and videos shared daily on Instagram; 694,000 hours of YouTube videos streamed by users; and. In what seems like a gap in the research, YouTube doesn’t appear on the list of the top seven B2B social media tools. Across industries, social media drives about 6% of traffic on average, while search accounts for 60%.

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Hubspot

JANUARY 17, 2018

YouTube announced yesterday that it has modified the eligibility requirements for its Partner Program (YPP), which will change the ways and ability Creators can monetize their content on the platform. What YouTube’s New Partner Program Requirements Mean for Marketers. Changes to the YouTube Partner Program.

Youtube 75

Youtube Advertising Agencies Adsense Planning 75

Webbiquity

FEBRUARY 21, 2023

According to Google Trends, average monthly searches related to influencer marketing have increased 6X since early 2016. The Product BuzzGuru is a B2B SaaS solution for brands, agencies, and solo marketers to manage their campaigns with content creators on Instagram, YouTube, TikTok, and Twitch. billion in 2016 to $16.4

Paid Content 266

Paid Content Paid Search Agency Advertising Agencies Work Management 266

Webbiquity

AUGUST 3, 2021

say they are “worried about how companies use their personal data online.” Just 29% of males aged 25-34 say they are worried about how companies use their personal data. The average Internet user spends nearly two and a half hours per day on social media and has eight different social media accounts. That is sad.

Social Media 172

Social Media Spyware Wikipedia Correlation 172

Hubspot

JUNE 22, 2017

Last year at Sundance, YouTube unveiled a new ad format to brands : the unskippable, six second "bumper" ad. In fact, according to Google, 90% of bumper ad campaigns boosted global ad recall by an average of 30%. Whenever a YouTube ad pops up and shields you from your favorite video, what do you usually do? 1) YouTube.

Paid Search Agency 76

Paid Search Agency Youtube Ads Advertising Agencies 76

Contently

APRIL 19, 2021

And based on personal experience, the platform’s algorithm has gotten very good at recommending related content on the “For You” page—including posts that come from brands. That’s part of the reason why the average time spent per user has doubled in the last six months. Highlight company culture for recruiting.

Brand Identity 182

Brand Identity Branding B2B Paid Search Agency 182

Convince & Convert

MARCH 5, 2024

.”² Over half of redditors are likely to have “chosen a new brand” in the last week or the last month across everyday purchase categories such as grocery or personal care products, +40% higher than the competitor average and #1 overall. Especially on Reddit, people believe in nuance and personal circumstances.

Research 145

Research Loyalty Case Studies Communities 145

Oktopost

OCTOBER 5, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. In this episode, host Jennifer Gutman reveals that buyers are actually spending an average of 116 minutes on social networks each day, making it the ideal channel for marketers to leverage when nurturing leads. Catch all episodes here. Episode Summary.

Eloqua 118

Eloqua Work Management Transparency Leads 118

PureB2B

APRIL 20, 2017

Personalization has proven to be a highly effective marketing strategy. In fact, Infosys reported 59% of consumers say that personalization influences their shopping decision. Furthermore, Marketo found that 78% of customers will only engage with new offers if these are personalized to their previous transactions with the business.

Personalization 89

Personalization Planning Marketing & Strategy Banner Ads 89

Sprout Social

MARCH 16, 2022

Average video time watched. If one person watches a video 10 times, it counts as one unique view. Stand-out YouTube video metrics. YouTube has more than 2 billion active users and their newest video type— YouTube Shorts —generates more than 15 billion daily views. Average view duration. Unique video views.

Video Marketing 125

Video Marketing Youtube Click Rate Allocation 125

Marketing Insider Group

MARCH 16, 2023

Every marketer today is hearing about the importance of brand personality — or the way a brand is personified in human terms. In both the B2B and B2C worlds, brand personality is more important than ever as buyers seek a real connection to the companies they purchase from. So — is your brand a brave, determined Gryffindor?

Marketing Agencies 2 232

Marketing Agencies 2 Lead Ranking Content Work Management 232

Sprout Social

JUNE 22, 2021

According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands. Average time spent per day: 33 minutes. Average time spent per day: 41.9 47% of consumers follow brands on YouTube. Why you should be on YouTube.

Social Media 119

Social Media Stats Ideal Customer Profiles Media 119

Sprout Social

JULY 19, 2023

Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Our survey also revealed marketers are prioritizing short-form vertical video across TikTok (60%), Instagram (53%) and YouTube Shorts (52%). As for TikTok, lean on b-roll or transitions.

Conversion Rate 90

Conversion Rate Video Marketing Top of Funnel Webinar Metrics 90

SocialPilot

MARCH 11, 2024

Additionally, AI enables marketers to personalize content by analyzing audience data and trends, ensuring that influencer campaigns effectively resonate with specific audience segments. Mega-influencers involved in the fraud were 58.19% of the total in 2022 , and the average share of the influencers involved in the fraud was 49.32%.

Marketing AI 76

Marketing AI Advertising Agencies Planning Work Management 76

PureB2B

APRIL 20, 2017

Personalization has proven to be a highly effective marketing strategy. In fact, Infosys reported 59% of consumers say that personalization influences their shopping decision. Furthermore, Marketo found that 78% of customers will only engage with new offers if these are personalized to their previous transactions with the business.

Personalization 62

Personalization Planning Banner Ads Marketing & Strategy 62

ClearVoice

JULY 9, 2021

Every day people can gain A-list status and earn a living by joining channels such as Instagram, TikTok, Facebook, YouTube, and beyond. With the use of videos, graphics, and carefully edited imagery, potential users get an up-close-and-personal view of the product or service. Instagram and YouTube still reign supreme.

Statistics 122

Statistics Paid Search Agency Advertising Agencies Click Rate 122

Martech

FEBRUARY 16, 2024

The opportunity is that this adds to the data which can be used for creating personas and personalization. Nearly three-quarters of Black Americans pay for three or more streaming services, well above the general population average of 60%. Where they’re from. More streaming subscriptions. According to the latest research from MSL U.S.,

Demand 113

Demand Customer Surveys Paid Search Agency Communities 113