Customer Experience Matrix

JULY 8, 2009

Vendors showing significant growth ( highlighted in green ) are mostly new entrants with below-average prices: Pardot , OfficeAutoPilot and LoopFuse. Judging from the press releases on their Web site, this may be due to a new release last October that added Salesforce.com integration. I'll explore further when time permits.

Marketing Automation Services 120

Marketing Automation Services Marketing Management Demand Generation Vendors 120

Buzz Marketing for Technology

APRIL 6, 2010

When you think of lead nurturing platforms you typically think of firms like Eloqua, Marketo, Aprimo, LeadLife, Market2Lead, Silverpop, even Salesforce.com is getting into the lead nurturing space. But Facebook? A very powerful side benefit of being on the Facebook platform. (to

Lead Nurturing 100

Lead Nurturing Facebook Market2Lead Leads 100

Customer Experience Matrix

FEBRUARY 4, 2009

Pricing starts at $250 per month and averages around $500. Act-On Software : a slightly different take, with strong Webinar support and an option to use its own low-cost sales automation system as an alternative to Salesforce.com Price starts at $499 per month. I reviewed it here in March.

Demand Generation 120

Demand Generation Cost Marketing Management Demand 120

B2B Marketing Zone Posts

MAY 3, 2010

A Simple Technique for Reducing Bounces & Unsubscribes - The Point , April 8, 2010 It used to be said that the average US business mailing address (snail mail) changes once every 9 months. – and of course we’ve always debunked the premise, and have urged B2Bs to do both whenever [.]. That’s individuals moving, not companies. But Facebook?

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40