Biznology

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Can you do top-of-funnel marketing automation without CRM?

Biznology

If you’re a small or medium size business selling to consumers, you probably want to both automate and personalize your marketing campaigns. The solution, of course, is marketing automation linked to your customer relationship management (CRM) software. Marketing automation combined with CRM is a real benefit to sales organizations.

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New developments in B2B marketing list acquisition

Biznology

Many companies today use their marketing automation or CRM systems as their marketing databases, and populate them from a variety of internal and external sources. LevelEleven provides a cloud-based platform where sales managers can create fresh and compelling sales contests within Salesforce.com. A new direction in B2B lists.