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5 Leading Ecommerce Trends for 2021 You Should Use to Your Advantage

Biznology

With all of that in mind, here are the five leading trends that you should use to your advantage in 2021. It used to be that customer touchpoints in the online and offline world were lead generators and a way to establish a line of communication with the prospect. Capitalizing on omni-channel sales. And so should you.

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5 Essential Functions for Every B2B Website

Biznology

Oracle, for example publishes a Software Investment Guide to help prospects’ decision-making. Lead generation. The perennial number one goal of just about every business marketer is generating sales leads. If you make the effort, your website can be a productive source of high quality, low cost leads for our sales force.

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Your website must adapt based on data

Biznology

Now, they’re mostly semi-automatic, human-assisted, systems, but they’re quickly becoming not only fully automated, after a lot of front-end setup, but they’re verging on becoming automagical, possibly, one day, autonomous, problem-solving, creative, and adaptive.

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Mobile marketing must-haves in 2017

Biznology

Marketing automation. Marketing automation has proved to be a productive approach to nurturing leads in email marketing campaigns (the #1 driver of conversions, online), and 2017 will continue to push sales forward. For every 1 second delay in page response, the average reduction in conversions is about 7%.