Biznology

MAY 19, 2015

That doesn’t work anymore – and will work less and less well into the future. Stop trying to be such a one-man-band: many hands make light work. Authentic, Organic, Inbound Linking : Content marketing is an essential part of developing a strong organic search reputation online. Influencer Outreach. What does Google want?

Youtube 80

Youtube Digg Social Media Advertising Mediums 80

Webbiquity

NOVEMBER 2, 2010

This hard work behind the scenes makes the ‘overnight’ successes seem so easy.&#. She provides an excellent taxonomy of the social media landscape, categorizing the different types of social media tools into: • Social News Sites (Digg, Reddit, Kirtsy, etc.). Social Networking (Facebook, MySpace, LinkedIn, etc.). Rich Meyer.

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

FEBRUARY 22, 2010

Your tweets are obviously automated. There is no “secret&# to success: find out what you’re really good at, develop your talent, and then work your tail off—for a long time. If these schemes really worked, we’d all be rich and poverty would be eradicated. Am I wrong? Leave a comment and tell me why. Tweet This!

Twitter 100

Twitter Phishing Broadcasting Digg 100

Webbiquity

MAY 24, 2010

True, there are techniques that work better than others, guidelines that are good to know, rules of etiquette to follow and common mistakes to avoid , but the general skills called for aren’t all that uncommon, and the specifics are teachable. Social media marketing is really hard. Ooh, not a good idea. Almost never. Share this on Bebo.

Social Media 100

Social Media Social Marketing Media Rules 100

Webbiquity

APRIL 26, 2010

The Marketing Automation & Lead Nurturing Myth by Nurture. Thomas Baekdal offers a 22-point checklist for maximizing the way the web works today, from content generation and social media to calls to action. Web Strategy in 2010 by baekdal.com. A CMO’s guide to picking the right market research by iMedia Connection.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Allocation Budget Programs 100

Online Marketing Institute

JULY 31, 2009

The lead management automation market, about which I blogged previously , continues to attract new players at a rapid rate. The main problems targeted are keeping the pipeline full of marketing-qualified leads and automating the process of nurturing demand not yet ready to buy. I believe this is a key capability.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Webbiquity

SEPTEMBER 1, 2010

Amy Howell makes the case that “social media DOES NOT REPLACE traditional PR and marketing, but IT IS A WAY TO LEVERAGE what already works&# through a series of pro and cons of applying social media stragies in a traditional business environment. For example, “PRO: Twitter gives us a great way to leverage PR. Share this on Bebo.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Adobe Experience Cloud Blog

MARCH 17, 2011

by Maria Pergolino I know what you’re thinking – the seven ways marketers should be using social will be all about Twitter, Linkedin, Facebook, Digg or Reddit, and YouTube, right? B2B companies must work a little differently to drive their own success in social media , and it goes beyond tweeting or posting.

Social Media 48

Social Media Social Marketing B2B Marketing Lead Scoring 48

Webbiquity

MAY 30, 2010

Mostly safe for work. How automated social media responses make online introductions as awkward as junior high. If you’ve ever worked in a marketing agency, you’ll find this video hilariously familiar. In you work on the client side, hopefully you won’t and you can just laugh at the inconsideration of others.

Social Media 100

Social Media Social Marketing Paid Search Agency Advertising Agencies 100

Webbiquity

APRIL 10, 2017

Digg Reader is a tool for keeping up with sites and blogs. Sample review: “Digg is my go-to RSS reader and social bookmarking tool.” Sample review: “(One of the tools) I can’t live without when working (is) Feedspot.com – (an) RSS reader, I pay for the gold level. 9: The 14 Best Marketing Automation Tools. #10:

RSS 229

RSS Marketing Automation Services Work Management Marketing Management 229

Convert

NOVEMBER 13, 2023

From Experimentation Works: The Surprising Power of Business Experiments by Stefan H. If you deny it, I’ll refer you to Blockbuster and Digg. Clear objectives and measurable key metrics are essential to get everyone on the same page and working towards a common outcome-driven goal.

Product 52

Product Lead Ranking A/B testing Sample 52

Buzz Marketing for Technology

JUNE 27, 2008

Recruiters with positions to fill see instant benefits when they get on-the-spot help from people theyve never met but who work for the same company. We only hire people whom we believe are interested in working this way." This can be tricky, since star recruiters are accustomed to working by themselves. Comments Digg This.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Buzz Marketing for Technology

JUNE 27, 2008

The trip was centered on speaking, client work, and meetings to prepare for the Future of Media Summit 2008. We are now deluged with essentially infinite information, and we need to sort through it all, synthesize it, and work out what action to take as a result. Share this: Digg this | Reddit | StumbleUpon | Del.icio.us |.

Web 2.0 100

Web 2.0 Process Enterprise Management Work Management 100

Hubspot

JULY 13, 2011

Nurturing a Facebook presence that actually provides business benefits takes some work. Don't Over-Automate. Often, automated content doesn’t make it into users’ News Feeds." - Ekaterina Walter, social media strategist, Intel. Understand How Facebook Works. We couldn't have said it better ourselves!

Facebook 28

Facebook Tips Planning Work Management 28

Hubspot

OCTOBER 5, 2017

Example: “Hi John, I wanted to reach out to you because I’ve worked with companies similar to yours in the past.". Pick and play with whatever works best for your own sales hustle. Takeaway: Keep a working list of influencers and buyers, perhaps mapped out by the organizational structure of the organization. Inbound Prospecting.

Budget Programs 99

Budget Programs Top of Funnel Tools Work Management 99

Online Marketing Institute

NOVEMBER 7, 2010

Pure automation of content aggregation doesn’t foster interaction. We need both…and curation doesn’t work without creation (much like Google trying to save the newspapers because they need great news to survive, but that is for another story). It’s valuable, it works and it’s not going away.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Adobe Experience Cloud Blog

AUGUST 27, 2008

What's unique about KCA is that it's the only PR/marketing firm in Minnesota, and one of few anywhere, that's exclusively focused on working with B2B technology companies. I try to experiment with new tools using my own sites, then apply what I learn to client work. and StumbeUpon for B2B marketing in early 2007.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership Enterprise Management Work Management 48

Buzz Marketing for Technology

JUNE 27, 2008

You can learn more about how to do this in my post on working with ungrouped objects. The SME are highly skilled and work in a very fast-paced environment. Then, they have breakout sessions where the learners are able to discuss what they learned and work through case studies. This leaves me with a distinct background.

Work Management 100

Work Management Budget Programs Enterprise Management Template 100

WebMarketCentral

SEPTEMBER 25, 2008

Despite the fact that several smart PR bloggers, including Cece Lee , Laura Moncur and Elge Premeau have written about what works in blogger outreach for PR, there are still a lot of agencies and PR people who just don't get it. Their efforts at appealing to bloggers are awkward at best, counterproductive at worst. Don't acknowledge coverage.

Blogger 20

Blogger PR Outreach Practices 20

Webbiquity

JULY 18, 2012

You can’t even find anyone working in the place. But imagine that you did have a question, or something wasn’t working quite right, and you wanted to contact Facebook for assistance. Imagine that you walk into a restaurant and there’s no one there to take your order.

Facebook 100

Facebook Google Digg Privacy 100

Convince & Convert

SEPTEMBER 18, 2011

Content cannot be measured with a single metric , because no one data point can successfully or satisfactorily tell you whether your program is working. Here we’re measuring how successful your content is in getting consumers to share it with others, as determined by tweets, likes, Linkedin shares, Google + shares, Diggs, and the like.

Lead Ranking 155

Lead Ranking Lead Scoring Digg Marketing Analytics Tools 155

Biznology

AUGUST 20, 2013

And here’s an under-reported Google secret: there are lots and lots of humans who make their living from using their human eyes and Google training (and probably a very cool Google Search QA dashboard) to scrutinize sites that set off Google’s automated site Bozo Filter. Online Engagement and Blogger Outreach.

Paid Content 80

Paid Content Google Digg De-duplication 80

Webbiquity

JULY 26, 2010

What Works ( Vendor Government PR Trends Spending Release ). Inbound Marketing Automation Blog ( Inbound Marketing Marketing Automation Efficiency Measurement Sales Process ). The Process of Inbound Marketing Automation , Wednesday, July 14, 2010. Mike Moran ( @MikeMoran ) + others. What’s a Facebook fan worth?

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Buzz Marketing for Technology

MAY 13, 2010

They have a team headed by Frank Eliason, the man behind the comcastcares twitter handle with 10 people level 2 and level 3 support people working with him. And I can promise you this is only just the beginning of the age of Social Customer Service. Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us.

Contacts 100

Contacts Work Management Marketing Management Cable 100

Content Marketing Institute

JULY 13, 2018

Unfortunately, while you might like to click “publish” on a blog post and wipe your hands clean, savvy marketers recognize that the work is only beginning. Without an effective and repeatable process for promoting blog posts and maximizing their visibility, all the hard work spent creating them can easily go to waste. Click To Tweet.

Promotion 103

Promotion Peer-to-peer Digg Budget Programs 103

Webbiquity

MARCH 23, 2011

Whether you’ve a selection team working on this or the entire project has been delegated to you, here are nine critical considerations to keep in mind as you review and evaluate your options. Salesforce.com ), marketing automation tools and web analytics packages. Range of coverage. Monitoring beyond social media.

Social Media 100

Social Media Marketing Automation Services Tools Media 100

Hubspot

JUNE 29, 2016

Recipes can save you time, automate your life, and, yes, keep you informed and up-to-date on everything you need to know. In fact, it can make it hard to actually get work done. Then, instead of finding and reading everything you saw in various places during the day, you’re stuck finishing the tasks you should have done at work.

Digg 50

Digg Trends Work Management Curation 50

Buzz Marketing for Technology

JUNE 27, 2008

s anyone under 30 working in your company, youâ??ve re working for you. s organizations and management systems are not designed for either the new way of work that information and communications technologies have enabled or the new employees these technologies have helped to create. re working in. in Soapbox. If thereâ??s

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Groupware exits only when the components are linked and integrated so they work together actively anti seamlessly. Groupware systems can automate such functions. Thus the employees involved need to interact and work out a solution. Heres an example of how a flexible system can work.

Work Management 100

Work Management Marketing Management Resource Management Software 100

Hubspot

JULY 29, 2018

Creative Commons - Creative Commons is a nonprofit corporation dedicated to making it easier for people to share and build upon the work of others, consistent with the rules of copyright. Digg - Digg is a social news website that allows members to submit and vote for articles.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Webbiquity

OCTOBER 5, 2010

Among the findings: during the work week, people are happiest in the early morning and late evening. Douglas Idugboe advises Twitterers to keep their Twitter handle as short as possible (to help with retweets), avoid automated DM welcome messages (hate these!), Twitter: The 7 Rules of Business Engagement by Smedio. Share this on Bebo.

Twitter 100

Twitter Stats Tools Tips 100

Webbiquity

JANUARY 31, 2011

For example, people are following me and when I respond in kind, their first tweets are frequently to pitch me on a website they want me to visit or a service they provide…If you want a formula for how marketing via Twitter and other social networks should work, it’s this: Connect > Converse > Convert.&#. Tweetvolume.

Twitter 100

Twitter Tools Tips Best Practices 100

Webbiquity

JANUARY 10, 2010

Social media works. For those new to SEO, Rand Fishkin provides some excellent advice on mistakes to avoid including reciprocal linking (it doesn’t work, and it looks spammy), targeting the same keyword on multiple pages, and not using XML sitemaps. How Yahoo Might Automate SEO by SEO by the Sea. Blogging helps.

SEO 100

SEO Tips Best Practices PageRank 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

0160; Mead’s work concerned itself with human interactions and the symbolic nature of the world and languages. Five steps to prepare you for the social media marathon , October 3, 2010 The world of work is different today. It’s the result of 2 years of hard work, and it looks very good. They are raving about Eloqua 10.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Online Marketing Institute

JULY 31, 2009

And it’s not clear to me if lead management automation deserves to be a separate category or to be subsumed as part of the broader marketing platform. (I 3) Marketing automation – lead by firms like Aprimo, Unica, Oracle/Siebel and SAS, this category is at the core of what Forrester calls the Marketing Technology Backbone.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Online Marketing Institute

JULY 31, 2009

What are the characteristics of a lead that make it worth working from sales perspective? They work to understand what optimum scores are for each category of lead type. Posted by Laura Ramos at 12:26 PM in B2B Marketing , Lauras Posts , Marketing Measurement | Permalink Digg This | Save to del.icio.us

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40

B2B Marketing Zone Posts

APRIL 5, 2010

Book Review: Essential Marketing Automation Handbook , March 26, 2010. Demand Generation (50). 7 Demand Generation Best Practices , March 11, 2010. Matching Social Media to Your Needs and Resources , March 12, 2010. Inside the Mind of the B2B Buyer – New Paths to Purchase , March 1, 2010. Linkedin (56).

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40