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The Founder Interview Series #32: Mike Lewis and Michael Weber, Click360

Webbiquity

JANUARY 12, 2021

Michael: On the technical level, we track pretty much everything that happens on the website, as well as integrate that with transactional platforms like a CRM, marketing automation , and those kinds of things. How far do you go into that?

Allocation 230
Allocation Marketing Budget Marketing Attribution Multi-Touch Attribution 230
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When Behavioral Tracking Gets Creepy

Webbiquity

MAY 29, 2012

Visitor tracking and marketing automation systems can now use various technologies to tag you, and from that point on, everything you do on the vendor’s website is attributed to YOU, individually.

Marketing Automation Services 100
Marketing Automation Services Cross-Selling Vendors Copyright 100
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