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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

Long available within marketing automation, these programs complement sales and lead scoring efforts, by allowing you to capture intelligence and follow-up with firms visiting your digital destinations. You can capture contact info from Jigsaw and LinkedIn, and then easily contact those visitors or potential prospects.

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Social CRM: The Latest Evolution for Managing Customer Relationships

Adobe Experience Cloud Blog

Integrating social media with traditional CRM has enabled organizations to: Focus more on conversations than strictly on automated processes. Accessing sites like Demandbase, LinkedIn and Jigsaw from the tools already in use. Providing the option to pass back leads to marketing for further nurturing.

CRM 48
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Sales Pipeline Radio, Episode 234: Q & A with Jon Miller @jonmiller

Heinz Marketing

Pacific you can find the transcription and recording here on the blog every Monday morning. This week’s show is called “ He Predicted Marketing Automation and ABM. ” and our guest is Jon Miller , CMO at Demandbase. ” To Engagio, to Demandbase. What’s Next?! I ask Jon how do we get beyond ABM?