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4 Lean and Mean Growth Marketing Strategies for Small SaaS Businesses

Marketing Insider Group

The best growth strategies involve organic SEO, content marketing, organic social media, and email marketing. Determine what channels you’ll use—social media, email marketing, third-party websites, etc. Engage with Organic Social Media. Twitter makes sense, as well. You also must respond.

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Key Things You Need to Know About Email Marketing Software

Webbiquity

In addition, some email marketing solutions have automatic segmentation methods based on geo-location, auto-responder feedback, demographics, and other attributes. Auto-responders. Social media integration. This is awesome if you are aware of the benefits of email personalization. A/B testing tool.

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How to Market Your Business on a Zero (or Small) Marketing Budget

GreenRope

Social media is the most obvious place to share your content. Most businesses have at least one social profile, and many of your team members have their own social networks. Some companies put together a social incentive bonus rewarding their employees for active engagement on social media.

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Webinar Recording: 6 Lead Generation Strategies using Social Media (Part I)

LeadSquared

The webinar on ‘6 Lead Generation Strategies using Social Media’ conducted by Meenu Joshi and Nilesh Patel was a huge success. You could look out for people with similar interests in Twitter as well. All this should be communicated nicely on the website, landing pages, email auto-responders etc.

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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool. Code to Create Custom Share Buttons for Facebook, Twitter, LinkedIn & Delicious by B2B Online Marketing. WordPress SEO.

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Marketing Automation in a Social World: Take Some of the Work Out of Online Socializing

Adobe Experience Cloud Blog

by Maria Pergolino Problem: Social media is a “24 hours a day, 7 days a week” proposition, but your business is more like a 9-to-5, with the occasional 7-to-7 or more, situation. What is a social media marketer to do? Solution: Integrate your marketing automation process for use with social networking.

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Putting the R back in CRM

GreenRope

This is all done with auto-responders, drip campaigns, and other automation tools triggered by the signup. Use Social CRM to listen, engage, and connect. Social media presents a unique opportunity to connect with your leads and clients. Take it a step further when you attach automation to your social listening.

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