Customer Experience Matrix

NOVEMBER 15, 2013

This is an enticingly huge market for marketing automation vendors, and one that seems largely untapped. The largest marketing automation vendor in the segment, Infusionsoft , has under 20,000 clients. When a vendor does this much of the work, the key questions are less about the system than quality of the marketing.

Small Business Marketing 120

Small Business Marketing Work Management Marketing Management Marketing Automation Services 120

Customer Experience Matrix

JULY 10, 2013

I only mention this because I’ve recently been looking at a lot of new (to me) vendors and haven’t been able to write about many of them. This makes it a system for both small business and service vendors: two of my four themes. Distributed marketing also has its own pricing. Emails are delivered through ExactTarget.

Demand Generation Agencies 120

Demand Generation Agencies Marketing Automation Services Paid Search Agency Small Business Marketing 120

LeadSquared

FEBRUARY 20, 2013

Landing Page Auto-responders. Products & Pricing. Landing Page Template Library. Mobile Optimized Landing Pages. Rich Media content (video, slideshare) in Landing Pages. Compare Landing Page Performance in real time. Lead Capture (Web, Email, Import , Manual). Segmentation by Lead behaviour. Dynamic Lead List. Call logging.

Marketing Management 52

Marketing Management Comparison CRM Software 52

TrustRadius Marketing

NOVEMBER 14, 2019

Email Management: Automation for segmentation, A/B testing, scheduling, and auto-responders is key. While vendors offer a growing number of integrations, it’s important for marketing team members to identify key features that will impact their team for positive results. Email Marketing & Online Marketing.

Marketing Automation Services 40

Marketing Automation Services Enterprise Management Work Management Marketing Management 40

Webbiquity

DECEMBER 11, 2018

Price: $4.99, $9.99. Price: Free. Drip is a fantastic, smart email marketing platform used by eCommerce vendors, bloggers, and marketers. Price: Free trial account for up to 100 subscribers, with paid plans starting at $41 per month. Price: Free. It’s great for managing auto-responders and marketing automation.

Small Business Marketing 214

Small Business Marketing Marketing Automation Services Work Management Marketing Management 214

Webbiquity

FEBRUARY 2, 2017

Both startups and established vendors continue to develop new capabilities for formatting, targeting, sending, and monitoring the impact of email messages, as well as functions like list building, inbox management, video email, deliverability, branding, custom email signatures and more. Pricing: free. Google Review Count: 446.

Marketing Automation Services 100

Marketing Automation Services Email Marketing Enterprise Management Tools 100

Customer Experience Matrix

AUGUST 21, 2012

Many vendors – especially those who target the middle sector – also try to serve all types of companies, adding to the confusion. Where the vendors differ is in the details of how they implement the common features, applying approaches that are generally best suited to one type of marketing organization.

Marketing Automation Services 120

Marketing Automation Services Small Business Marketing Marketing Automation Marketing Report 120