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Key Things You Need to Know About Email Marketing Software

Webbiquity

It can help you promote specific products or services, announce new launches, or showcase valuable content. Providing interesting content mixed with a “special” deal every now and then encourages repeat purchases, engagement, and customer loyalty. Auto-responders. Email Automation. A/B testing tool.

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How to Market Your Business on a Zero (or Small) Marketing Budget

GreenRope

Content Publishing. Content syndication is just as important as writing a great blog post. Social media is the most obvious place to share your content. The more your content is shared, the more it has the potential of being viewed by that many more people. Great social networks for sharing content: Facebook.

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What is Sulekha Integration and Why Your Sales Team Needs One

LeadSquared

Assuming that you’re integrating with a smart CRM software, you can not only tell that a lead is coming from Sulekha but also from Gmail, Facebook, Justdial, Shiksha, etc. By integrating Sulekha with your CRM software, you can send auto-responders that are personalized, whether it is through email or text messages.

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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. Zeke Camusio shows that WordPress isn’t just for blogging; it can also be used to build an e-commerce site, social network site, image gallery, email auto-responder system or message board.

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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

The biggest obvious difference (if you ignore HubSpot’s $100 million or so in venture capital funding) is that HubSpot offers its own blogging and Web content management, while Optify provides WordPress and Drupal plug-ins for visitor tracking and landing pages. The system can also create Facebook landing pages and track visitors to them.

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Marketing Automation in a Social World: Take Some of the Work Out of Online Socializing

Adobe Experience Cloud Blog

Some marketers believe the answer lies simply in software that automatically replies a generic message anytime they are addressed via Twitter, Facebook, etc. Know what your target is doing on your site, tweak your content to suit their preferences and convert them into sales. Sounds interesting, what can this type of software do?

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More Than Just Email Marketing: What Is Marketing Automation?

TrustRadius Marketing

Email Management: Automation for segmentation, A/B testing, scheduling, and auto-responders is key. Dynamic Content: Landing pages and selected interactions can trigger different results to appear within content placeholders. Gain data about who shares content which content and what drives social conversations.