Remove audience

The Forward Observer

article thumbnail

The Marketing Book Podcast: “Social Media Strategy” by Julie Atherton

The Forward Observer

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement by Julie Atherton About the Book Social media marketing is no longer optional. This book unpacks the winning formula for effective social media marketing complete with comprehensive updates and the latest developments.

article thumbnail

The Marketing Book Podcast: “Unforgettable” by Phil Mershon

The Forward Observer

Inside this book, you’ll: Discover how to create life-changing experiences that leave a lasting impact on your audience. Find out how to craft meaningful moments tailored to any audience you are targeting. Don’t settle for average events that leave your audience feeling bored and uninspired.

Planning 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Marketing Book Podcast: “Immersion” by Paul Zak

The Forward Observer

Clear instructions and examples show readers exactly how to create amazing experiences for customers, prospects, employees, audiences, and learners. Zak explains why brains crave the extraordinary. You can guess if your experience will be extraordinary—or you can apply the insights from Immersion to ensure it is. About the Author Dr. Paul J.

article thumbnail

The Marketing Book Podcast: “High-Impact Content Marketing” by Purna Virji

The Forward Observer

It covers time-proven strategies to create video, audio, social media, and longer-form content that audiences will actually want to consume and how to do so in a genuinely inclusive way. What makes High-Impact Content Marketing unique is how it weaves in behavioral science and adult learning principles to maximize and measure impact.

Planning 130