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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity

What’s more, as host of the long-running All Things Video podcast , he’s an influencer himself. YouTube famously used “Broadcast Yourself” as its tagline: taking television, putting it on the internet, disintermediating the barriers so that anyone could create their own programming, build an audience, and monetize it.

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Winning at Search: The Rising Importance of Having Diverse Content Types

Content Standard

And we’re not just talking text, either: MUM can understand and contextualize across 75 languages in videos and podcasts and even glean data and context from static images. Users will find richer knowledge graphs providing a variety of content formats instead of just written words, from images to videos and podcasts.

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8 Best Video Hosting Sites for Businesses in 2021

Hubspot

In middle school, my best friend and I used to have a show on YouTube where we performed a dare from our audience each week. With this tool, you can host and manage video files inside the HubSpot platform and then embed those videos on your website pages, blog posts, social media channels, or knowledge base. Video Platforms.

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The Best Podcast Conversations of 2023 That Marketing Shouldn’t Miss

Engagio

As we continue into the new year, we wanted to highlight some of the most engaging marketing discussions on the Sunny Side Up Podcast from 2023. Whether you’re a seasoned marketing leader or at the beginning of your career, there’s something for everyone in our roundup of the best marketing podcast episodes of 2023.

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Why Content Curation is Essential for Service Based Industries

Scoop.it

You gather, organize, and share high-quality content someone else made with your audience. Ideally, content based on specific subject matter related to your business and your audience’s core needs. Create a knowledge base section on your website and dedicate a portion of it to republishing valuable, topic-worthy webinar videos.

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Content Marketing Hierarchy: Building Your Main Content Hub

ClearVoice

Content hubs are a resource destination for your audience, a place where they land and navigate to easily locate valuable information. Now you need to pull everything together, explore potential avenues, and decide on the best content hub for your audience. Understand what your audience needs. podcasts, courses).

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The Radical Mindset Shifts That Helped Me Build a Multi Six-Figure Business During a Time of Scarcity

Buffer

View this post on Instagram A post shared by SmallBiz PR Expert | Gloria (@gloriachoupr) I practiced radical generosity Common advice for knowledge-based business owners is to not give away too much for free. I would go on podcasts and do Instagram lives and share all of my secrets for small business PR.