Content4Demand

OCTOBER 13, 2020

PowerPoint has been around since 1987, and it’s still the go-to or just about any business presentation. PowerPoint critics say the simplified linear nature of the application kills conversation and creativity and is not so good at helping people remember information. How to Use Ceros for Presentations. Think about it.

Peer-to-peer 77

Peer-to-peer Webcast Multi-Channel Case Study 77

Only B2B

JANUARY 9, 2023

Because of these crucial elements, account-based marketing presents a fantastic opportunity. You are able to tailor campaigns in a way that you have never been able to before by starting off with a certain target audience in mind. Do platforms like Instagram and Facebook have a younger audience? To increase ROI.

Account Based Marketing 117

Account Based Marketing Planning Sales Qualified Leads Funnel Advertising 117

Pam Didner

JULY 21, 2020

Delivering compelling face-to-face presentations to senior managers is hard. It’s even harder to present the same presentation online when everyone calls in via Zoom, Microsoft Teams, WebEx or other virtual meeting tools. The key to delivering a solid online presentation is to focus on what you can control: Your Presentation.

Work Management 120

Work Management Marketing Management Account Based Marketing Allocation 120

Scoop.it

JUNE 15, 2021

But have you ever pondered about using PowerPoint presentations as a tool to market your content? A presentation provides you an opportunity to showcase your information in a visually impressive way. Wondering how presentations can help you achieve your content marketing goals? Let’s dig out deeper! Share it Everywhere.

Top of Funnel 103

Top of Funnel Tools Planning Content Marketing 103

Hubspot

DECEMBER 7, 2020

I can distinctly remember being extremely excited to attend a presentation from a speaker whose book I had read and loved in class. Marketers know better than anyone that capturing audience attention goes hand in hand with keeping people engaged. This is true regardless of the marketing medium, from advertisements to presentations.

Hubspot 93

Hubspot Interactive Marketing Comparison Impressions 93

Hubspot

NOVEMBER 3, 2020

Two years ago, I was asked to give a presentation about my HubSpot article on emotional marketing. However, leading up to the event, I felt the full responsibility of not only delivering a good presentation but also teaching the audience valuable , actionable information — and that was very intimidating. Glad you asked.

Peer-to-peer 100

Peer-to-peer Case Studies Hubspot Interactive Marketing 100

Hubspot

FEBRUARY 24, 2021

Webinars give brands the chance to connect directly with their audiences. Then, you have situations where the presenter is late, or the attendees are having a little too much fun in the chatroom.It Then, you have situations where the presenter is late, or the attendees are having a little too much fun in the chatroom.It

Webinar Metrics 100

Webinar Metrics Tips Marketing Automation Services Click Rate 100

Porch Group Media

JANUARY 25, 2023

This is something V12, specializes in, specialized audience creation with your unique proprietary data. Can you tell me what best practices you drive for your clients in audience creation? The nice thing about the current environment is you can actually look at present behavior to drive potential strong targeting.

Email Marketing 98

Email Marketing First-Mover Advantage Privacy Policies Mobile Advertising 98

Martech

JUNE 26, 2023

Imagine you’re heading to a meeting in which you’re going to present your new campaign idea. After starting your presentation, the missing co-worker walks through the door and sits. But, you regroup and turn your focus to the presentation, dismissing the late-arriving co-worker as lazy and disrespectful. You’re frustrated.

Trigger Marketing 103

Trigger Marketing Buyer Personas Aggregators Analytics 103

Sprout Social

AUGUST 17, 2022

This includes strengthening your sales strategy and uncovering what your audience wants. For example, a competitor call-out presents an opportunity for your brand to intervene. The closer you track what people are saying about your brand, the better you can serve your target audience. The problem?

Social Media 123

Social Media Tools Campaigns Media 123

Navigate the Channel

AUGUST 24, 2023

According to Mediafly, B2B buyers prefer interactive content and presentations in an increasingly digital selling environment. Even if your audience members aren’t demanding it from you, they want it—in ever-increasing numbers. But, we must inject some caveats: Know your audience. Call or email us today to start a conversation.

CMS Development 65

CMS Development Content Peer-to-peer Budget Programs 65

Content Standard

DECEMBER 6, 2023

Title Options A Quick Start to Research-Informed Content for Healthcare Vendors Healthcare Vendors and Research-Informed Content: 4 Tactics You Can Implement Today Healthcare Vendors and Research-Informed Content-Part 1: The Low-Hanging Fruit “Half of them are working off instinct and hunches.”

Work Management 52

Work Management Marketing Management Vendors Research 52

Marketing Insider Group

APRIL 15, 2024

These are B2B creators, and they’re changing the rules of how businesses talk to their audiences and make choices. Quick Takeaways B2B content creators make specialized content that share valuable insights and stories, connecting with business audiences and shaping future interactions. Who Are B2B Creators?

Enterprise Management 224

Enterprise Management B2B B2B Thought Leadership SMB 224

Heinz Marketing

APRIL 2, 2022

4 Tips for Reengaging with Audiences Post-Pandemic. Ensuring the remembrance of a company’s core stakeholders, reframing their story and telling it consistently, prioritizing internal communications, and remaining optimistic will all help businesses reengage with their audiences as the pandemic ending is near.

Personalization 90

Personalization Marketing & Strategy B2B Sales Qualified Leads 90

Hubspot

JANUARY 13, 2021

In college, I always made it a point to listen intently to presentations. I knew how stressful and nerve-wracking it was to present in a room of peers and authority figures. I would nod feverishly to let presenters know I was invested in their presentation. Know your audience. And they knew it too. Plan ahead.

Tips 97

Tips Marketing Proposals Peer-to-peer Case Studies 97

Sprout Social

OCTOBER 16, 2023

Even the most well-known legacy brands need to adapt to attract audiences over the years. This article will unpack how social media insights are essential to understanding younger consumers and how brands are using that data to transform and reach new audiences.

Brand Identity 112

Brand Identity Branding Marketing AI Social Media 112

ClearVoice

FEBRUARY 6, 2021

What is a presentation? A communication device that relays a topic to an audience in the form of a slide show, a demonstration, a lecture or speech where words and pictures intend to complement each other. Why should you think of presentations as content? A general guide to presentation length: Short Form (5 content slides).

Fulfillment 52

Fulfillment Creativity High Quality Lead Examples 52

Anyword

SEPTEMBER 28, 2023

This mindset represents the coming breakdown of information silos that plague marketing teams the world over. Performance Writers Wear a Bigger Hat But a Performance Writer can wear a much bigger hat, understanding the team’s goals, past performance, and how the brand and target audiences serve those goals.

Planning 52

Planning Brand Identity Branding Paid Search Agency 52

Anyword

SEPTEMBER 28, 2023

This mindset represents the coming breakdown of information silos that plague marketing teams the world over. Performance Writers Wear a Bigger Hat But a Performance Writer can wear a much bigger hat, understanding the team’s goals, past performance, and how the brand and target audiences serve those goals.

Planning 52

Planning Brand Identity Branding Paid Search Agency 52

Heinz Marketing

MARCH 26, 2022

Most people believe B2B marketing to be dry and dull, however what researchers have found leads to this assumption is that it’s not the product or services offered that are causing this image, but how it’s presented. How to Conduct Effective Audience Analysis in Six Steps. 5 Metaverse Trends for Brands to Watch.

Analysis 82

Analysis B2B B to B Paid Search Agency 82

Webbiquity

AUGUST 9, 2022

The effort you put into the appearance of presentation shows the effort you are willing to put into creating a great experience for your prospect. A carefully crafted and professionally designed presentation can make all the difference in conversion. When pitching your business or product, make sure you tailor it to your audience.

B2B Marketing 265

B2B Marketing Tips B2B B2B Sales 265

Content4Demand

FEBRUARY 12, 2021

We have lots of data and a slew of audience listening tools to see exactly what content our buyers and prospects are consuming and sharing. Buzzsumo is an audience listening tool focused on what’s trending. Filtering lets you drill down into this content data to see whom your target audience is engaging with the most.

Tools 90

Tools Ideal Customer Profiles Aggregators Advertising Agencies 90

Launch Marketing

APRIL 24, 2020

And while virtual presentations aren’t new, securing a conference room and presenting in person has been the more common historical norm. So, what should presenters keep in mind to ensure their online presentations stand out, engage audiences, and achieve objectives? Say a lot without saying a lot.

B2B 71

B2B Paid Search Agency Guidelines Planning 71

Martech Advisor

APRIL 13, 2020

Faced with the prospect of social distancing and more time at home, people are increasingly turning to the online world to help them feel connected, informed, and entertained. As people are spending more time on social media platforms, the demand for paid ads on Facebook is decreasing, writes, Yuval Ben-Itzhak, CEO, Socialbakers.

Cost Per Click 131

Cost Per Click Social Marketing CPC Analysis 131

Webbiquity

JANUARY 16, 2024

Whether you’re launching a new product, trying to more effectively connect with your audience, or just want a fresh approach, these ideas are all about bringing some fun and creativity to your videos. With animation, businesses can turn complex concepts into visually interesting stories that grab the audience’s attention.

Creativity 177

Creativity Work Management Video Marketing B2B Marketing 177

Salesforce Marketing Cloud

JANUARY 3, 2024

That’s why audience engagement has become a make-or-break factor for streaming services. And smart automation can help serve up knowledge articles and relevant information to help subscribers find answers. How do you present them with relevant content? AI-driven chatbots can provide personalized responses to any kind of inquiry.

Marketing AI 52

Marketing AI Marketing Management Service Merchandising 52

Seismic

SEPTEMBER 22, 2021

LiveDocs reliably save time and energy across marketing teams while providing sales an easy way to customize specific information. Select use cases include: Fact sheets (financial services specific) Pitchbooks Meeting templates Account review or QBR decks Overview and top-of-funnel presentations.

Work Management 52

Work Management Marketing Management Top of Funnel Case Studies 52

The Marketing Blender

OCTOBER 17, 2019

How to build a better Challenger Sales presentation in 2020. Six steps to craft more persuasive messaging for a Challenger Sales presentation in 2020. It’s not about delivering a buttoned-up, formal presentation, it’s telling an impossible-to-ignore story. Most companies and presenters love to talk about themselves.

Marketing Budget 106

Marketing Budget Ad Building Marketing Automation Services Ideal Customer Profiles 106

Webbiquity

FEBRUARY 7, 2023

Storytelling is a powerful tool for building a long-term connection with your audience. Without data to back up your story, it’s a fanciful yarn that may not resonate with your audience. To hold your audience’s attention: Storytelling is a great way to add interest and keep readers engaged with your content.

Storytelling 329

Storytelling Top of Funnel Content Paid Search Agency 329

Modern B2B

DECEMBER 5, 2023

This can include CRM data, website analytics, social media insights and audience insights. Pain points and challenges What keeps your target audience awake at night? This can help you understand what issues are currently top of mind for your audience. Be present where they are. Give each persona a name and a face.

Buyer Personas 52

Buyer Personas Effectiveness Ideal Customer Profiles B2B 52

Kaon

DECEMBER 15, 2015

Those opening seconds are critical in holding the attention of your customers; therefore, your sales presentation needs to be compelling and relevant to each unique audience. it is critical to deliver compelling presentations that tell your product story right the first time.

Interactive Marketing 100

Interactive Marketing Mobile Marketing Sales Cycle Storytelling 100

Bannerflow

DECEMBER 14, 2022

But how do you ensure you’re targeting the right audience? You can’t form a true picture of your audience based on demographic information alone. This information is readily available. Social media and data management platforms use cookies to collect mountains of information about audiences. and life events.

Advertisements 52

Advertisements Advertising ROAS Funnel Advertising 52

Hubspot

APRIL 1, 2019

What makes a good sales presentation? An effective presentation tells a compelling story, highlights your value proposition, and aligns with your audience's needs and desires. Hate the thought of doing sales presentations ? But the best reps have sales presentations down pat, even if it’s not their favorite activity.

Urgency Marketing 100

Urgency Marketing Differentiation Enterprise Management Work Management 100

Martech Advisor

OCTOBER 30, 2019

Changing the way you think about presenting and fixing a few bad habits will allow you to connect with your audience in a way you haven't before, writes, Nancy Duarte, CEO, Duarte, Inc. Presentations have come a long way in the last decade. This created a mindset that being an average presenter was all you needed to aspire to.

Peer-to-peer 51

Peer-to-peer Content Broadcasting Conference 51

ConvertKit

SEPTEMBER 14, 2020

His audience grew and the positive responses he got every time he wrote a new post made him wonder: What would happen if I just threw them together in a book? Being a public figure in a world of social media basically means that you put on a face for your audience 24/7. He loved focusing on his direct connection to his audience again.

Opinions 77

Opinions Communities Creativity Television marketing 77

Marketing Insider Group

OCTOBER 20, 2020

Webinars are a great way to inform, engage, and sell your brand to your audience. You need to select the right topic and design an engaging presentation to ensure your audience understands your value. A successful webinar event needs to include a cross-promotional strategy so you can attract a wider audience.

Webinar Metrics 351

Webinar Metrics B2B Thought Leadership Planning Sales Qualified Leads 351