Liveintent

OCTOBER 19, 2021

Email is prime for driving customer acquisition efforts, especially as brands look to diversify their acquisition channels beyond social and search and sink their teeth into other platforms that provide reach amongst real, engaged audiences. With LiveIntent, advertisers can reach 200 million opted-in email newsletter readers in the U.S.

Acquisitions 126

Acquisitions Newsletter Paid Content ROAS 126

Scoop.it

NOVEMBER 17, 2022

Marketing newsletters are a great source of information for many small and medium business owners. However, not all marketing newsletters are equal. In this article, we look at the best marketing newsletters available for you to subscribe to. Why do marketing newsletters matter? Convince & Convert ON.

Newsletter 90

Newsletter Planning Work Management Marketing Management 90

SendX

AUGUST 28, 2020

That is why it is so important to target the right audience, at the right place, and at the right time. Target Accurately Before you set up an online store or an offline one, you have to know your target audience. In your newsletter, you can show new products that you have got or give out coupons.

Newsletter 221

Newsletter Work Management Privacy Policies Marketing Management 221

Optinmonster

MARCH 13, 2023

Are you looking for ideas for your email newsletter signup forms? The more newsletter subscribers you get, the greater your potential revenue. In this article, we’ll share some inspiring newsletter signup examples along with best practices you can use to create your own. What Is an Email Newsletter Signup?

Newsletter 83

Newsletter Examples Template Display 83

ClearVoice

MAY 12, 2022

You want to learn how to create interesting newsletter content, don’t you? You’re sick and tired of seeing zero clicks, no engagements, or worse, no one’s opening your newsletters at all! If you’ve just about had it and you’re looking for reliable tips to create interesting email newsletters, then I’m glad you’re here.

Newsletter 90

Newsletter Burn Rate Content Open Rate 90

Scoop.it

JANUARY 10, 2023

When developing your email marketing strategy, you may be wondering how to create content that is both informative and interesting without spending hours upon hours scouring the internet. We’ll give you all the information you need to know about content curation, including its benefits and how to get started. What is content curation?

Curation 78

Curation Newsletter Content Deliverability 78

Predictive Response

AUGUST 15, 2022

Email newsletters are designed to keep your audience up to speed on everything that is happening with your business. It’s an effective way to stay top of mind and stay in communication with your audience. Does your business need an Email Newsletter? Your audience will trust your brand if they feel connected to it.

Newsletter 98

Newsletter Template Ad Frequency Eye-Tracking 98

Liveintent

NOVEMBER 23, 2021

While the scope of the conference was broad, covering areas such as audio, NFTs, and virtual reality, there was a common theme across sessions that highlighted newsletters. Main takeaway: Don’t neglect your newsletters. But how do first-party data and the sustainable business model tie back to newsletters?

Newsletter 124

Newsletter Loyalty Business Curation 124

Liveintent

MAY 3, 2021

How to build connections with your audience. If you aren’t connecting with your audiences, you’re going to lose out to a competitor who is. Today’s advertisers must find a way to engage audiences and provide them with a sense of community — this means looking outside of “traditional” advertising channels.

Newsletter 116

Newsletter Communities Brand Identity Branding 116

Marketing Craftmanship

NOVEMBER 9, 2018

Client newsletters are the most widely used, often abused and hotly debated marketing tactic for professional services firms of any size. Here are three highly subjective myths and realities to help your firm determine whether it’s a worthwhile tool, or how to improve your current newsletter. Blowing your own horn can also backfire.

Newsletter 113

Newsletter Work Management B2B Thought Leadership Marketing Management 113

Predictive Response

FEBRUARY 17, 2021

Knowing your audience is key to any marketing strategy. In this piece, you will learn about the various ways you can gather more information on your audience. If your opt-in strategies are working well, (you are getting more sign-ups), you can leverage them to know your audience better by adding a question during the opt-in.

Opt-out 52

Opt-out Opt-in Outreach Paid Search Agency 52

Optinmonster

APRIL 9, 2020

Are you struggling to find newsletter ideas to keep subscribers engaged? But, it can be hard to keep coming up with fresh, interesting newsletter content each day, week, or month. In this article, we’ll share 27 newsletter ideas to keep subscribers engaged. Helpful Newsletter Content. How-To Guides. Share Blog Posts.

Newsletter 120

Newsletter Webinar Metrics Peer-to-peer Paid Search Agency 120

Liveintent

NOVEMBER 2, 2021

Email newsletters were already enjoying a renaissance a few years ago — with D2C brands launching robust operations and email-forward publishers like Morning Brew emerging. ” As Cooper says, “Email newsletters — the way people are receiving news and information — has really replaced the newspaper and magazine.

Newsletter 126

Newsletter Paid Search Agency Ads Opt-out 126

Marketing Insider Group

JANUARY 29, 2024

.” This prompt nudges ChatGPT to create a description that’s informative, SEO-aligned, and appealing to potential learners. The goal is to make it not just SEO-friendly, but also compelling and informative for your target audience. Think about your target audience. What would make them click?

Copywriting 222

Copywriting Optimization Marketing AI FAQ 222

Scoop.it

AUGUST 16, 2022

An email newsletter is the perfect scaffold that allows you to send educational content and keep the subscribers hooked. You can keep the subscribers informed about the latest news, upcoming events, product launch, and any other tips that can facilitate better usage of the products or services. Defining a Curated Newsletter.

Curation 85

Curation Newsletter Business User-Generated Content 85

ConvertKit

OCTOBER 28, 2020

Why your newsletter needs a name. How to name your newsletter. 5 places to include your newsletter name. Whether an email newsletter is step one or one hundred in your creator journey, it deserves a name. Whether an email newsletter is step one or one hundred in your creator journey, it deserves a name. Jump ahead.

Newsletter 116

Newsletter Landing Pages Best Practices Ad Frequency 116

Liveintent

FEBRUARY 16, 2022

In the fight to build audiences in today’s digital world, publishers are turning to email as a valuable, trusted, and time-tested channel. Just look at Axios, which now runs over 30 unique, hyper-targeted newsletters like Axios AM/PM, Axios Latino, Axios Markets, Axios Media Trends, and Axios Gaming.

Ad Building 71

Ad Building Newsletter Custom Publishing Verticals 71

Liveintent

JUNE 13, 2022

“Wherever you are with your newsletter strategy, the best thing that you can do is whatever you have the capacity to do at that moment,” he says. ” We caught up with Stenberg to get his insights on the growth of email newsletters, threats of subscription fatigue, and the key to driving audience engagement.

Newsletter 62

Newsletter Opt-out Paid Search Agency Buzz 62

Parse.ly

OCTOBER 16, 2019

Content teams that look at data have confirmed: newsletter subscribers visit more frequently , consume for content, and convert to paying customers at a higher rate. More than half the time spent by logged-in subscribers on wired.com was driven by our newsletters. Email Newsletter Strategy Checklist. Need somewhere to start?

Newsletter 61

Newsletter Marketing & Strategy Click Rate Open Rate 61

BenchmarkONE

DECEMBER 30, 2020

With so many things to do in a day, it can be easy to lose sight of the value of creating and sending email newsletters. But newsletters have a ton of utility, especially for small businesses looking to make a big impact without the advantages of a big budget. There are so many reasons to make email newsletters a priority.

Newsletter 105

Newsletter Marketing Automation Services Top of Funnel Click Rate 105

Launch Marketing

OCTOBER 21, 2020

An email newsletter is a valuable tool to stay in touch with clients and establish yourself as a reliable resource with prospects. In sending out your company newsletter, you want to reach as many people that are interested in your offerings as possible. When addressing your newsletter audiences, messaging matters.

Newsletter 94

Newsletter Tactics Trigger Marketing Marketing Prospects 94

Scoop.it

MAY 19, 2022

While there are many ways you can use email for marketing, sales, and support, today we are going to focus on the newsletter format, and why it matters for SMBs. With that in mind, here’s why you need a newsletter and how to optimize it for maximum ROI in 2022. Define the Goals of Your Newsletter.

Newsletter 87

Newsletter Opt-out Opt-in Business 87

Trade Press Services

MARCH 4, 2024

From bylined articles to informational videos, content helps prospects learn about brands and gather information about their products and services. It also helps companies position themselves as experts in their fields, building credibility and trust with target audiences. This is a key attribute of any thought leader.

Top of Funnel 80

Top of Funnel Trends B2B Thought Leadership Buyer Personas 80

Buffer

JULY 5, 2022

If you scroll through your email inbox, there’s a good chance you’re subscribed to some kind of newsletter. And while plenty of those subscriptions may be for companies and brands , there’s recently been a surge in the popularity of individual newsletters. million visits in September 2021.

Newsletter 86

Newsletter Viral Marketing Twitter Youtube 86

Webbiquity

MARCH 30, 2024

By focusing first on understanding your target buyer, and where they look for information, you can avoid wasted time and effort during the critical business launch phase. Send Email Newsletters You probably already get several email newsletters every day and understand how powerful they can be if done right (and how annoying if done wrong).

Ideal Customer Profiles 149

Ideal Customer Profiles Business Newsletter Word of Mouth 149

Optinmonster

APRIL 13, 2021

Do you want to engage your audience and build relationships with them through newsletters? Email newsletters are a great way to get customers to revisit your site by updating them on new content, sales, and product launches. However, to make your newsletters a success, you’ll need the help of plugins and tools.

Newsletter 78

Newsletter Broadcasting Best Practices Work Management 78

Marketing 261

OCTOBER 12, 2018

“We need a monthly newsletter!” Here are just a few reasons why an email newsletter should be an essential component in your marketing mix: It’s very affordable. Lack of time to create a high-quality newsletter that yields the desired ROI (a task that can take up to 10 hours.). Image source. But what else?

Newsletter 97

Newsletter Top of Funnel Marketing Automation Services Lead Ranking 97

ConvertKit

OCTOBER 21, 2020

What makes a great email newsletter? 7 types of content you can include in your newsletter. 5 inspiring email newsletter examples from creators. #1: 3: Austin Kleon’s weekly newsletter. #4: Launch your email newsletter with ConvertKit. Finding the perfect idea for your email newsletter, though?

Newsletter 106

Newsletter Examples Curation Marketing Budget Creation 106

Contently

OCTOBER 19, 2018

How many of you have ever unsubscribed from a company’s newsletter? Some emails were too promotional and not informational enough, some were sent too frequently, and some just looked unpleasant. The post What Annoys Audiences the Most About Marketing Emails appeared first on Contently.

Email Marketing 158

Email Marketing Newsletter CAN-SPAM Studies 158

ConvertKit

FEBRUARY 10, 2020

When you are focused on thoughtfully building the reputation of your brand, you’ll quickly realize how important it is to provide consistent value to your audience. The best way to keep your brand top-of-mind is to start an email newsletter. The benefits of creating a newsletter landing page.

Landing Pages 80

Landing Pages Newsletter Work Management Marketing Management 80

Valasys

NOVEMBER 23, 2022

LinkedIn newsletters have become a great medium through which brands can talk about their niche in detail, attracting potential clients. . LinkedIn Newsletters: What are they and why should you have one . LinkedIn newsletters are basically a type of longform content. How to create a LinkedIn newsletter? .

Newsletter 40

Newsletter Linkedin B2B Thought Leadership Interactive Marketing 40

SmartBug Media

JUNE 1, 2020

but when you’re starting out, there is a good chance that the first email you set up will be a newsletter. Email newsletters are weekly or monthly roundups of company news or offers, depending on your industry. Here are seven steps for getting started with email newsletters in Marketo. Choose Your Program Type.

Marketo 94

Marketo Newsletter Verticals Lock-In 94

Porch Group Media

JUNE 9, 2022

With access to rich consumer audiences and insights, email enables marketers to reach movers early and target them at key points throughout the move journey. Movers are a $170 billion audience, representing a lucrative opportunity for brands to establish and maintain customer relationships. Why Market to Movers? – Dynamic Yield.

Statistics 105

Statistics First-Mover Advantage Email Marketing Marketing & Strategy 105

Excelsior Research

APRIL 22, 2022

Why are Newsletters an effective way of marketing? Newsletters have become a common communication tool for many organizations and market agencies. Why are Newsletters an effective way of marketing? Newsletters have become a common communication tool for many organizations and market agencies. Newsletter Are Exclusive.

Newsletter 52

Newsletter Effectiveness Paid Search Agency Planning 52

Liveintent

NOVEMBER 15, 2021

It’s a powerful targeting tool that’s proven its worth by honing in on particular audiences, especially those of high value, to drive impressive ROAS. Lookalike Audiences is LiveIntent’s lookalike modeling solution that helps marketers reach and acquire new customers with precision targeting. Want to know more?

ROAS 71

ROAS Funnel Advertising Ad Exchange Advertising Funnels 71

BenchmarkONE

APRIL 22, 2021

In order to get your email seen — and better yet, get the preferred action or response out of your audience — you need to make sure you’re reaching the right people with the right message through contact list management. An email newsletter can only be effective if it reaches the right people. Why Your Contact List Matters.

Newsletter 86

Newsletter Contacts Work Management Marketing Automation Services 86

BenchmarkONE

APRIL 22, 2021

In order to get your email seen — and better yet, get the preferred action or response out of your audience — you need to make sure you’re reaching the right people with the right message through contact list management. An email newsletter can only be effective if it reaches the right people. Why Your Contact List Matters.

Newsletter 84

Newsletter Contacts Work Management Marketing Automation Services 84