SmartBug Media

MARCH 19, 2021

Success not only requires a solid inbound strategy, but it also requires deep knowledge of the latest best practices in marketing, content, and design.Lucky for us, there are tons of marketing resources out there for B2B marketers looking for ways to improve performance and move the needle for their company or organization. Smart Insights.

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

Contently

AUGUST 5, 2019

It’s a complex art puzzle; you have to find a voice that your entire content team can emulate, and make sure it’s a voice that your target audience wants to hear. The post 1 Exercise That’ll Help You Craft a Brand Voice Your Audience Will Love appeared first on Contently.

Brand Identity 128

Brand Identity Branding Bundling Creativity 128

KoMarketing Associates

AUGUST 29, 2017

To answer these and the many other questions you may have about Google Analytics, I’ve compiled a list of 15 free resources offered by Google to help you learn how to implement GA and develop data-driven marketing strategy using all the features it has to offer. And, where do marketers find value in Google Analytics?

Marketing Analytics Tools 150

Marketing Analytics Tools Resources Google Analytics 150

Trade Press Services Newsletter

MARCH 7, 2024

Writing a book takes a monumental investment of time, energy, and resources. A published book enables authors to be seen as thought leaders in their fields, which can help grow their client base, expand their social media following, and create greater awareness of their products and/or brands through multiple media outlets.

Paper 311

Paper Thought Leadership Planning Storytelling 311

Brightedge

JANUARY 14, 2022

I-Want-To-Do - Instructional resource searches. Tools and Resources for Journalists. To better enable local news storytelling, Google also announced two new resources for journalists and publishers: Census Mapper – Part of what makes news local is the people and communities affected or involved in a story.

Resources 105

Resources Google Features Comparison 105

Sprout Social

MARCH 12, 2021

As people around the globe struggled to adjust to rapid changes in their lives, brands and marketers had to radically transform how they communicate with their audiences. These resources will help you prepare for ongoing adjustments to the new normal businesses and communities are facing. Resources for planning your reopening.

Resources 99

Resources Social Media Custom Publishing Digital Transformation 99

SmartBug Media

MAY 19, 2021

With that principle in mind we’ve gathered a list of web strategy resources to help you be inclusive, get technical, and seek information for continual improvement. This suite of software integrations helps ensure that your site is visually accessible and appealing to a wider audience. Be Inclusive. Take the Next Step.

Resources 84

Resources Marketing Websites Marketing & Strategy Guidelines 84

Brandpoint

JUNE 4, 2020

Liz will be speaking virtually at the SMSS on the topic “Producing Consistent Content with Limited Resources for Small Businesses.” ” She was also so kind as to let us interview her about her session, including tips and tricks for working with limited resources and minimal design background. AKA, most of us!)

Resources 148

Resources Budget Programs Paid Search Agency Advertising Agencies 148

Marketing Insider Group

AUGUST 1, 2023

Learning about your audience to connect with them effectively requires extensive research. While interviews are a great way to gain insight into your target audience, they can be extremely time-consuming. AI is a readily available tool that you can access whenever you want to obtain new information about your audience.

Marketing AI 228

Marketing AI Planning Marketing & Strategy Top of Funnel 228

Parse.ly

APRIL 7, 2022

In fact, in our Content Matters 2022 Report where we surveyed over 800 content marketers, we found that video is the number one content type marketers want to do more of—if they only had the resources. Read on for a blueprint you can follow to start producing more vital video content marketing resources for your company.

Resources 52

Resources Video Marketing Planning Work Management 52

BenchmarkONE

NOVEMBER 17, 2020

Your company blog is great for pushing your own content marketing agenda and for providing endless resources to your leads and site visitors. So, let’s dive into the specifics needed to take your blog from an essential component of your small business marketing plan to a reliable, go-to resource for others within your industry.

Resources 94

Resources Peer-to-peer Paid Search Agency Marketing Budget Creation 94

Litmus

DECEMBER 29, 2020

We’re honored you looked to Litmus for guidance and want to share with you the Litmus resources you found most essential in 2020—and can carry with you into 2021 and beyond. Email marketing and design experts review real emails in front of a live audience, and we wanted to capture that same magic in ebook form. But with less resources.

Resources 71

Resources Template Newsletter Email Marketing 71

Webbiquity

APRIL 23, 2024

E mail marketing for B2B continues to be one of the most cost-effective channels for helping your company enhance its marketing initiatives and generate more revenue. Businesses can achieve increased profitability and efficient resource allocation by concentrating on optimizing ROI. Opens can also be increased by adding an emoji.

ROI 172

ROI Email Marketing B2B Marketing Marketing Automation Services 172

NuSpark Consulting

AUGUST 8, 2023

Cost-Effectiveness : AI-driven design tools help in reducing labor costs and streamlining workflows. AI in TV/Video Design Revolutionizing Production Real-Time Editing and Optimization : AI can perform real-time editing, making it easier to adapt content according to audience reactions.

Marketing AI 244

Marketing AI Advertisements Advertising Product 244

RebelMouse

APRIL 27, 2022

Here are some tips we provide to the publishers on our platform to help them get the most out of search traffic. Backlinks are key for SEO, so embedding lots of them in your article will help you rank for specific terms. This will help you identify the search patterns of users who are interested in your search phrase.

Resources 52

Resources SEO CTR SERP 52

ClearVoice

JANUARY 13, 2022

With these undeniable statistics, many companies stepped up to provide access and equity to help minority entrepreneurs stay afloat in 2020 and continue to maintain their commitments in 2022. If you're a minority business owner, we've compiled grants and resources that may be helpful for you in the new year.

Resources 52

Resources Business Allocation Paid Search Agency 52

KoMarketing Associates

JANUARY 31, 2017

Competitive analysis helps our teams understand a market, target audiences, and uncover various SEO and online marketing tactics being executed. While much of what I wrote still remains true, the tools and resources continue to evolve and improve. What resources do you find invaluable for competitive analysis? .

Analysis 120

Analysis Online Marketing Resources B2B Marketing 120

Marketing Insider Group

AUGUST 15, 2023

This means they reward content that resonates with an audience, demonstrates expertise, and adds tangible value to the lives of readers. Content marketing agencies have the expertise and resources to create high-quality content that aligns with your business’s goals. This can help you rank higher for those specific search queries.

SEO 235

SEO Marketing Agencies 2 Lead Scoring Lead Ranking 235

Marketing Insider Group

JULY 3, 2023

Don’t worry — we’re here to help you out. Investigate our list of resources for discovering current trending topics that keep your content relevant. Key Takeaways: Resources like Google Trends, Exploding Topics, Feedly, and Trend Hunter help you find top trending topics. You’d surely appreciate any shortcuts you can find.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

NetLine

MAY 25, 2022

Human Resources professionals have had quite the last few years, huh? What Do Human Resources Professionals Need From Their HRIS Software? HR pros and departments have leaned on human resources software (also known as HRIS [human resources information system]) to streamline their work and empower their colleagues for decades. .

Work Management 52

Work Management Marketing Management Resources Allocation 52

DealSignal

OCTOBER 18, 2020

With the budget and resources pressures caused by the pandemic, having enriched data can prevent you from spinning your wheels on tactics and prospects that won’t gain any traction. Progressive profiling can help you accumulate key information on your leads while maintaining short lead forms.

Marketing Budget 98

Marketing Budget Marketing Budget Creation Budget Programs Resources 98

FMG Suite

JANUARY 26, 2022

Use subheads in your writing to help increase retention and improve SEO. Use “ multi-channel marketing ” to reach a wider audience. Assess how your brand engages with its audience and work to improve it. The post 50 Marketing Strategies and Resources for Financial Advisors appeared first on FMG Suite. Start a podcast.

Resources 52

Resources Webinar Metrics Marketing & Strategy Marketing Strategy 52

Marketing Insider Group

JANUARY 2, 2024

With the reduced efficacy of social media referrals, the focus is now shifting towards enhancing and utilizing owned content channels like websites, blogs, and email newsletters for direct audience engagement. They help minimize the time spent on repetitive tasks while keeping our presence active across platforms.

Social Media 253

Social Media Social Marketing Media Content Marketing 253

Act-On

NOVEMBER 15, 2023

Sales enablement is an ongoing strategic process that supports sales teams with the right tools, resources, and skills to improve efficiency and drive higher revenue. With these goals in mind, you can more effectively focus on the strategies and tools that help you get there. And sometimes, it feels downright impossible. Consideration.

Sales Cycle 233

Sales Cycle Practices Marketing Automation Services Buyer Personas 233

Marketing 261

FEBRUARY 20, 2021

The good news is, you don’t have to continue wasting time and resources developing new content. To help other marketers focus their time and resources, we have put together a fill-in-the-blank newsletter strategy template. This email newsletter template helps make that possible. Been there, done that.

Template 62

Template Resources Planning Top of Funnel 62

Marketing Insider Group

MARCH 25, 2024

It’s about using that data to outsmart the competition and capture your audience’s attention. Actively using a marketing database enhances campaign effectiveness by targeting the right audience at the right time. It helps you track responses and tweak your game plan for next time.

Peer-to-peer 257

Peer-to-peer Planning Paid Search Agency Marketing & Strategy 257

Webbiquity

APRIL 18, 2024

It’s like having a super-efficient robot that can help your team handle all the repetitive marketing tasks and plan your marketing campaigns more efficiently. This makes your customer acquisition more efficient and helps boost overall marketing performance. This dual approach ensures that resources are allocated efficiently.

Marketing Automation Services 155

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 155

Sprout Social

FEBRUARY 1, 2021

In 2020, we applied this same concept to an important initiative at Sprout, our Business Resource Groups (BRGs), which are employee-led groups for traditionally underrepresented communities to come together at Sprout. I asked myself, “What would help Rusty create these designs and make them feel that they’re able to work intentionally?”

Resources 94

Resources Design Business Lead Ranking 94

Marketing Insider Group

AUGUST 21, 2023

It’s a complete rebuild, specifically designed to give marketers more insightful and useful data about their online audiences. They can help you optimize your marketing efforts, engage with your audience more effectively, and most importantly, drive business growth. Image Source: Google Help 1.

Features 219

Features Work Management Privacy Marketing Management 219

Webbiquity

MAY 9, 2023

These tips will help you identify tactics for achieving your social media marketing efforts, while the tools will help you gain valuable insights into your audience and measure the effectiveness of your campaigns. Efficient Resource Allocation: Social media marketing can be time-consuming and resource-intensive.

Social Media 313

Social Media Social Marketing Planning Tips 313

Marketing Insider Group

JANUARY 8, 2024

Artificial intelligence has evolved from a buzzword to a remarkable force, reshaping how B2B businesses connect with their audience, analyze data, and craft strategies. According to the 2024 B2B Marketing Mix Report (MMR), compiled by Sagefrog, nearly one-third of B2B marketers use AI to help with content creation.

Marketing AI 258

Marketing AI B2B Marketing Planning Allocation 258

Vidyard

OCTOBER 7, 2019

Learning new skills can help keep you engaged, make you more adaptable, increase your career opportunities, and even benefit your health. We put together this list of awesome FREE video resources to make it easy for you to make video the new thing you learn this week/month/year. And it’s not all video marketing either.

Resources 99

Resources Video Marketing Advertising Agencies Paid Search Agency 99

DealSignal

OCTOBER 18, 2022

Sometimes referred to as data appending, data enrichment can be performed manually or with the help of a data enrichment service. With the budget and resources pressures caused by the pandemic, having enriched data can prevent you from spinning your wheels on tactics and prospects that won’t gain any traction.

Marketing Budget 52

Marketing Budget Marketing Budget Creation Budget Programs Resources 52

Ledger Bennett

DECEMBER 1, 2019

Flexibility Lack of flexibility and understanding of the right combination of in-house/agency/freelance resource needed at different times Connector. Resource and understanding Limited resource available for talent, and lack of understanding at board level of the needs and cost of an agile marketing team So what’s the solution?

Planning 52

Planning Resources Work Management Resource Management 52

Convince & Convert

APRIL 12, 2024

Yet, social media as an industry still lacks the resources, budget, and frankly, the respect, it deserves. What do you want to achieve overall on social media for the brand and what values and mission will help the social team stand out and stay top of mind both internally and to your community?

Social Media 135

Social Media ROI Media Cross-Selling 135

Parse.ly

SEPTEMBER 19, 2019

So, how should you proceed to develop a marketing video strategy that achieves the results you want if you’re part of a lean team that already feels pressed for time, money, and resources? . Read on for a simple blueprint you can follow to start producing more vital video content marketing resources for your company. Not to worry. .

High Quality Lead 69

High Quality Lead Resources Video Marketing Planning 69

DealSignal

NOVEMBER 30, 2017

In this post, we’ll discuss why refining that precious resource is so challenging, and why you shouldn’t build your marketing plans and processes around static data. Why is audience data systemically bad? Our mission: create the world’s most refined, renewable audience data for ABM, and beyond. Bad data in, bad data out.

Resources 71

Resources Marketing Automation Services Lead Ranking Planning 71