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TikTok’s New Tool Gives Businesses Helpful Audience Insights via @sejournal, @MattGSouthern

Search Engine Journal

A new business tool from TikTok uncovers audience insights that can assist with planning paid and organic content strategies. The post TikTok’s New Tool Gives Businesses Helpful Audience Insights appeared first on Search Engine Journal.

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10 YouTube tools to help you grow your audience faster

Sprout Social

Because as the platform continues to boom, brands can use all the help they can get when it comes to gaining more viewers. We break down a variety of YouTube tools that can help you do exactly that. Subtitles obviously help you reach viewers watching without sound. Below are two tools that can help. YouTube editing tools.

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5 Ways Marketing Videos Can Help Industrial Businesses Reach Their Target Audiences

Industrial Marketer

The pandemic sped up this reinvention, Read more » The post 5 Ways Marketing Videos Can Help Industrial Businesses Reach Their Target Audiences appeared first on Industrial Marketer. As more and more people are spending more time online, the marketing world is reinventing itself in the digital playing field.

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How to Do Inclusive Content That Helps Your Audience and Business

Content Marketing Institute

Continue reading → The post How to Do Inclusive Content That Helps Your Audience and Business appeared first on Content Marketing Institute. It does require your team to think differently, recognize what you don’t know, and use words more purposefully. Here’s how to do it well.

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8 Ways to Create More Effective Lead Generation Programs

Explore key areas you should focus on with your content syndication strategy in order to help you get the attention of your target audience and build trust.

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Lookalike Audiences help you find new customers

Liveintent

It’s a powerful targeting tool that’s proven its worth by honing in on particular audiences, especially those of high value, to drive impressive ROAS. Lookalike Audiences is LiveIntent’s lookalike modeling solution that helps marketers reach and acquire new customers with precision targeting. Want to know more?

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8 Expert Tips to Help You Personalize Your Content and Segment Your Audiences

Content Marketing Institute

Continue reading → The post 8 Expert Tips to Help You Personalize Your Content and Segment Your Audiences appeared first on Content Marketing Institute.

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11 Email Deliverability Strategies to Reach the Inbox

Marketers highly value email as an effective, reliable channel to engage with your audience and drive revenue for your company. Data Axle’s deliverability experts developed this guide to help you overcome the challenges that stand in the way of optimal inboxing. You’ll learn: The most common deliverability issues and why they happen.

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How to Match Online Customers with the Products They Are Searching For

It helps the website owner gain insight to understand their audience better. Working to match site visitors with the relevant content they need improves and personalizes the user experience.

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How ZoomInfo Enhances Your ABM Strategy

More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience. Not so fast, though.

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Why Gifting is the Secret to Successful ABM Campaigns

To rise above the digital noise, you need to connect with your audience in a new way. This strategy can help you stand out and be the key differentiator in a crowded field. The digital landscape is getting more and more crowded, and marketers are looking for creative ways to reach customers. Let’s introduce gifting.