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The 50 Best Startup Tools For 2021

Marketing Insider Group

Content marketing is the best tool startups have for reaching targeted audiences and building brand awareness. Lead nurturing, understanding the journey, developing presentations, connecting with leads, and more – these sales tools for startups meet every need. Use Maptive to track audience behavior by location and much more.

Startups 363
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8 Ways Ecommerce Content Marketing Influences Conversion Rates

Scoop.it

From curating content to appeal to specific segments of your audience to using it to inspire more purchases, here are the eight ways ecommerce content marketing influences conversion rates. The best way to do this is to produce highly focused content that caters to a small segment of your audience. Let’s dive in.

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Video Accessibility: How to Make Videos Everyone Can Enjoy

Vidyard

There are four key elements to accessible video design and presentation: Captions , transcripts , audio description , and accessible video players. 85% of Facebook videos are watched without sound ( Digiday ). Captions increase video view time by 12% ( Facebook ). Present options to pause playback and adjust the volume.

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The Simple Guide to Running a Zoom Webinar

Vidyard

Zoom Webinars: These are best for events where a small number of presenters are engaging with a large body of attendees. Your Zoom webinar cost will depend on the number of participants; webinar plan tiers add to the audience size, capping out at 10,000. Q&A and Polls: Want to keep your audience engaged?

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Customer Engagement Software Pricing Guide

TrustRadius Marketing

10 Knowledge base Email and social ticketing Ticketing trends Collaborative workflows Data centralization Freshchat 8.7/10 These include centralized customer data, knowledge base creation, and ticketing. You can set up a knowledge base to give customers a self-service option on your platform.

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Customer Engagement Software Pricing Guide

TrustRadius Marketing

10 Knowledge base Email and social ticketing Ticketing trends Collaborative workflows Data centralization Freshchat 8.7/10 These include centralized customer data, knowledge base creation, and ticketing. You can set up a knowledge base to give customers a self-service option on your platform.

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Customer Engagement Software Pricing Guide

TrustRadius Marketing

10 Knowledge base Email and social ticketing Ticketing trends Collaborative workflows Data centralization Freshchat 8.7/10 These include centralized customer data, knowledge base creation, and ticketing. You can set up a knowledge base to give customers a self-service option on your platform.