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Notification Emails: Examples and Best Practices

SendX

Email notifications are like personal assistants: smart, nifty, and incredibly efficient at keeping the audience in the loop. One has to strike that delicate balance between informative and not intrusive. But crafting the perfect email notification is not a cakewalk.

Examples 221
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How to Understand Your Audience and Tweak Your Content Strategy Accordingly

Marketing Insider Group

Because audiences today are savvy; they educate themselves. The first step is understanding your audience. We call it the ‘Understand Audiences (Buyers)’ framework. Because getting into the heads of your audience is what makes or breaks your content strategy. This approach is changing the game. Think about it.

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How to Increase Email Newsletter Signups Through Social Media (With Examples)

SendX

Email newsletters are a powerful tool to keep your audience engaged, informed, and up-to-date with your business. Social media can be an effective way to increase your email newsletter signups and expand your audience. They are an excellent way to build trust and loyalty with your subscribers.

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8 Methods to Writing Creative Email Subject Lines [With 72 Examples]

Marketing Insider Group

Let’s dive into some of the best psychological hacks to get people to open your message, as well as 72 examples to get you inspired. Key Takeaways: Start off strong by defining your target audience and any subsections before you start emailing. These are your strongest tells to what your exact target audience is looking for!

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Create B2B Content Your Audience Actually Wants to Read

Marketing Insider Group

With these foundational pillars solidified, the next challenge is understanding how to make your content attractive to your audience. Here, we’re discussing how you can build and leverage your brand identity to create content your audience actually wants to read by choosing a theme, identifying a voice, and keeping content fresh.

B2B 362
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AI in marketing: Examples to help your team today

Martech

Where available, we’ve linked vendor mentions in this article to video examples of the AI capabilities built into their tools. Simply explain to the bot details about your product, your target audience, the tone of the message and any limitations on characters or word count. At the very least, these tools will help you get started.

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Retargeting Ads That Will Bring Your Audience Back (With Examples)

Unbounce

For example, data shows that retargeting ads can yield a 10x increase in click-through rates (CTR) since users are already familiar with the brand or product. They retargeted 20 audience segments who demonstrated intent to purchase using Google Display Ads based on location, language, and on-site behavior. Sign up for your webinar.