Webbiquity

AUGUST 18, 2020

Functionality includes attendee registration pages and management, email reminders and follow up, sponsor spaces, trivia and puzzle games, social media integration, presentation tracks, surveys, branding, real-time analytics, and integration with Eloqua, Marketo, Salesforce, Pardot, and HubSpot. Pricing: starts at $25,000.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Convince & Convert

FEBRUARY 27, 2015

Video consumption continues to skyrocket amongst online audiences. It’s pretty commonplace for companies to use YouTube or Vimeo as a starting point to host and stream online video. It makes sense; the platforms are entrenched in our daily lives and offer a hefty B2C audience. Image via BigStockPhoto.com.

Video Marketing 167

Video Marketing Rules Marketing Automation Services Planning 167

B2B Marketing Traction

JULY 9, 2014

Your audiences want it, your competitors are probably not doing it, and, there’s proof that digital marketing works for B2B companies. More and more audiences (especially younger generations like the Millennials) want it. …to digital marketing, that is. The evidence exists. So, what are you waiting for?

B2B Marketing 100

B2B Marketing Planning B2B Eloqua 100

SnapApp

NOVEMBER 13, 2015

Creating content that gets your audience excited, inspired, and delighted is a huge challenge for today’s marketers. Connecting with your audience as people is a good place to start. To do that, Penton asked the audience “Which STEM starter kit, model or tool got you hooked on engineering as a career?”. 1,564 YouTube Views.

Eloqua 48

Eloqua Lead Ranking Generation Lead Gen 48

SmartBug Media

MARCH 18, 2019

YouTube is probably the most mainstream video hosting platform out there. In fact, according to Alexa , YouTube is the second most used site in the world, out-ranked only by Google. Because YouTube is a Google product, this channel provides great SEO benefits to videos that are hosted here. Video editing. Live streaming.

Paid Content 77

Paid Content Video Marketing Marketing Automation Services Bandwidth 77

Customer Experience Matrix

NOVEMBER 4, 2014

Execution systems on the list include Salesforce.com, Marketo, Eloqua, Act-On, Facebook, Twitter, Youtube, Demandware, Optimizely, Adobe Target, and most major email providers. It lets users define and extract audience segments and can push alerts to execution systems as customers change audience segments in real time.

Marketing Automation Services 120

Marketing Automation Services Ideal Customer Profiles Enterprise Management Marketing Management 120

Ledger Bennett

JULY 11, 2018

YouTube uses tags instead of keywords but they are nearly the same thing. When creating a paid search campaign (Google AdWords or Bing Ads) make your keywords as relevant as possible while aligning with your audience. This will help you diversify your ads, without sacrificing audience targeting. Keyword Targeting.

Cost per Acquisition 45

Cost per Acquisition Keywords Adwords CPA 45

Envy

JANUARY 28, 2018

In addition, last year marketing automation platforms such as Hubspot , Marketo , Eloqua have become increasingly commonplace. To market a product to a highly technical audience, a deep understanding of the underlying technology is essential. Marketing Automation. And for a good reason. Marketing ‘fluff’ is not going to work here.

Top of Funnel 98

Top of Funnel Marketing AI Enterprise Management Account Based Marketing 98

Ledger Bennett

MARCH 12, 2020

– YouTube. For the most part, they are the way in which we target and ensure the right people Winning with Audiences – Connecting Email Nurtures and Media Campaigns May 29, 2018 As digital campaigns mature and evolve, new opportunities arise to improve both efficiency and returns. Run a live event online. – Facebook Live.

Top of Funnel 52

Top of Funnel Eloqua Digital Marketing Funnels Lead Ranking 52

Vidyard

APRIL 12, 2017

His leadership will be especially valuable as Vidyard continues to innovate and create new ways for organizations to harness the power of online video to engage audiences and accelerate business results. Vidyard has created a new generation video platform for businesses that goes beyond traditional video hosting tools like YouTube and Vimeo.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Marketing Automation Services 65

Biznology

JUNE 17, 2013

Bill Gates, in 1996, predicted ”content is king,” Bill said content would revolutionize the internet because it “allows material to be duplicated at a low cost, no matter the size of the audience. 85% of the US internet audience watches videos online. 700 YouTube videos are shared on Twitter every minute.

Video Marketing 80

Video Marketing Youtube Content Forrester 80

Vidyard

MAY 12, 2015

Now marketers can easily create, publish and measure interactive videos to drive higher audience engagement and convert more leads into deals. Through interactive video, marketers can create a two-way conversation with their audiences and drive deeper engagement in their content experiences. “We

Interactive Marketing 65

Interactive Marketing Advertising Agencies Video Marketing B2B Marketing 65

Vidyard

APRIL 12, 2017

His leadership will be especially valuable as Vidyard continues to innovate and create new ways for organizations to harness the power of online video to engage audiences and accelerate business results. Vidyard has created a new generation video platform for businesses that goes beyond traditional video hosting tools like YouTube and Vimeo.

Enterprise Management 53

Enterprise Management Work Management Marketing Management Marketing Automation Services 53

Vidyard

APRIL 12, 2017

His leadership will be especially valuable as Vidyard continues to innovate and create new ways for organizations to harness the power of online video to engage audiences and accelerate business results. Vidyard has created a new generation video platform for businesses that goes beyond traditional video hosting tools like YouTube and Vimeo.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Marketing Automation Services 50

Heinz Marketing

OCTOBER 4, 2021

If you are joining us live on LinkedIn, joining us live on YouTube, live on Facebook, thanks very much for joining us. I would say Topliners from Eloqua is one, that was very much a product community, which became a tribe. You went to the Eloqua, this is pre-acquisition.

Top of Funnel 106

Top of Funnel Account Based Marketing Communities Cross-Selling 106

Vidyard

APRIL 15, 2015

Modern marketers have realized that video engages audiences like no other medium, and sales teams are increasingly using video to educate and nurture prospects. “Video is a critical asset for today’s marketing and sales organizations. “Video is a critical asset for today’s marketing and sales organizations.

CRM 50

CRM Marketing Automation Services Eloqua Advertising Mediums 50

Vidyard

APRIL 15, 2015

Modern marketers have realized that video engages audiences like no other medium, and sales teams are increasingly using video to educate and nurture prospects. Video is a critical asset for today’s marketing and sales organizations.

CRM 50

CRM Marketing Automation Services Eloqua Advertising Mediums 50

Vidyard

APRIL 4, 2014

You can either impress your audience, (“wow, that video was neat!”), Next time you have a mega piece of content to release, consider creating this type of preview video to get your audience’s initial buy-in. Best Buy uses YouTube annotations to do this in each of their how-to Geek Squad videos.

Landing Pages 52

Landing Pages Youtube Eloqua Sales Qualified Leads 52

Vidyard

NOVEMBER 12, 2015

Kitchener, Ontario – November 12, 2015 – Live streaming has become a prominent tool for businesses to engage with audiences when they cannot be there in person, but until now there hasn’t been a way to know who viewed a stream or for how long. Live streaming is now a popular tool across enterprises.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

NOVEMBER 12, 2015

Live streaming is a great way to engage with remote audiences, but you can’t know if you were successful or re-engage with those viewers unless you know who they are,” said Michael Litt, CEO and co-founder of Vidyard. We’re essentially delivering Meerkat or Periscope for the enterprise with the ease-of-use that modern businesses expect.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

NOVEMBER 12, 2015

“Live streaming is a great way to engage with remote audiences, but you can’t know if you were successful or re-engage with those viewers unless you know who they are,” said Michael Litt, CEO and co-founder of Vidyard. ” Live streaming is now a popular tool across enterprises.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

MAY 12, 2015

Now marketers can easily create, publish and measure interactive videos to drive higher audience engagement and convert more leads into deals. Through interactive video, marketers can create a two-way conversation with their audiences and drive deeper engagement in their content experiences.

Interactive Marketing 50

Interactive Marketing Advertising Agencies Video Marketing B2B Marketing 50

Vidyard

OCTOBER 14, 2014

Video has quickly emerged as a critical content medium for engaging, educating and converting online audiences. In addition to Salesforce.com, Vidyard offers integrations with Eloqua, Marketo, Pardot, Hubspot, ExactTarget, HootSuite and other leading marketing and sales solutions.

Analytics 50

Analytics Video Marketing Salesforce.com Marketing Automation Services 50

Vidyard

NOVEMBER 18, 2016

This is something that digital publishers do really well, including sites like Netflix and YouTube. I would say our marketing is both efficient and effective, and what we usually try to do is start with a core message that we really want to own, and want to resonate with our audience.

Top of Funnel 50

Top of Funnel Demand Generation Case Studies Case Study 50

Vidyard

JANUARY 14, 2015

Vidyard also tracks which videos best resonate with audiences and influence the greatest amount of revenue, helping marketers optimize their investments and make smarter decisions. Vidyard also expanded its integrations with leading marketing clouds and CRM solutions including Salesforce, Eloqua, Marketo, Adobe Marketing Cloud and Act-On.

Advertising Agencies 50

Advertising Agencies Enterprise Management Video Marketing Eloqua 50

Vidyard

OCTOBER 14, 2014

Video has quickly emerged as a critical content medium for engaging, educating and converting online audiences. In addition to Salesforce.com, Vidyard offers integrations with Eloqua, Marketo, Pardot, Hubspot, ExactTarget, HootSuite and other leading marketing and sales solutions.

Analytics 50

Analytics Video Marketing Salesforce.com Marketing Automation Services 50

Vidyard

OCTOBER 14, 2014

Video has quickly emerged as a critical content medium for engaging, educating and converting online audiences. In addition to Salesforce.com, Vidyard offers integrations with Eloqua, Marketo, Pardot, Hubspot, ExactTarget, HootSuite and other leading marketing and sales solutions.

Analytics 51

Analytics Video Marketing Salesforce.com Marketing Automation Services 51

Vidyard

JANUARY 14, 2015

Vidyard also tracks which videos best resonate with audiences and influence the greatest amount of revenue, helping marketers optimize their investments and make smarter decisions. Vidyard also expanded its integrations with leading marketing clouds and CRM solutions including Salesforce, Eloqua, Marketo, Adobe Marketing Cloud and Act-On.

Advertising Agencies 50

Advertising Agencies Enterprise Management Video Marketing Eloqua 50

Vidyard

SEPTEMBER 22, 2014

With an increasing investment in online video to share its stories and attract new audiences, Honeywell Fire Systems Group (FSG) turned to Vidyard to help them maximize the impact and returns on each video asset they are producing. “Simply having a presence on YouTube is no longer enough. It was acquired by IBM in November 2013.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

With an increasing investment in online video to share its stories and attract new audiences, Honeywell Fire Systems Group (FSG) turned to Vidyard to help them maximize the impact and returns on each video asset they are producing. Simply having a presence on YouTube is no longer enough. It was acquired by IBM in November 2013.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

With an increasing investment in online video to share its stories and attract new audiences, Honeywell Fire Systems Group (FSG) turned to Vidyard to help them maximize the impact and returns on each video asset they are producing. “Simply having a presence on YouTube is no longer enough. It was acquired by IBM in November 2013.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

APRIL 6, 2015

Previously known as Eloqua Experience, this year’s event in Las Vegas offered marketers a chance to learn from industry leading marketing teams on everything from lead scoring to video analytics, to the power of storytelling. I have access to an incredible audience and I can get to them in real-time.

Work Management 50

Work Management Opt-out Eloqua Storytelling 50

Vidyard

JANUARY 22, 2015

Hiring for this position is similar to hiring for any other content development position – make sure he or she understands your brand voice, can speak effectively to your audience, and – in this case – has experience writing scripts for performance.

Video Marketing 50

Video Marketing Product Optimization Ad Building 50

Anything Goes Marketing

AUGUST 3, 2009

This led me to research the ways that marketers are leveraging Twitter to improve their engagement with their target audiences. It also includes links to prominent Eloqua Tweeps that will help build your Twitter brand. I was inspired by those bright people over at Radian6 who showed me some of the untapped potential of Twitter.

Twitter 100

Twitter Paid Search Agency Tips Landing Pages 100

Vidyard

DECEMBER 10, 2013

To start, we’ll review the campaign goals for some recent conferences including Eloqua Experience and Dreamforce. For each conference we find some kind of comedic theme that will resonate with the audience. We do this by showing them 5-10 second pre-roll ads. The major downside to InMail is that you can only send one at a time.

Campaigns 50

Campaigns Tips Landing Pages Conference 50

Vidyard

NOVEMBER 28, 2014

minutes each, this means that the videos were likely piquing interest and encouraging the audience to continue throughout the landing page. Deltek Realizes the Value of Video Analytics in Shortening Sales Cycles Campaign Overview Just over a year ago, Deltek’s video marketing existed mainly on their YouTube channel.

Analytics 50

Analytics Video Marketing Campaigns Lead Scoring 50

Oktopost

OCTOBER 12, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify, or YouTube. How to build sophisticated segments based on what your audience clicks on social media, and customize content accordingly. The Definitive Guide to Social Engagement Data Inside of Eloqua. Want to hear more from renowned B2B marketing leaders?

Segmentation 118

Segmentation Eloqua Transparency Marketo 118