What B2B Publishers Don’t Get: You Can’t Own the Conversation
B2B Memes
APRIL 2, 2010
Publishers have a product focus, and to them, a social network is just another product. Consumer networks on any subject can pretty much take off by themselves, he argues, because there will be a “large potential audience of enthusiasts who will be interested in plopping themselves on your site and talking.&#.
100 
Let's personalize your content