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How to Grow Your Audience with Video Content Marketing

Marketing Insider Group

Not only is video educational and entertaining, but it can help your business connect with your target audience on a deeper level. Videos are easy to digest, can help people understand your business better, and will bring life and motion to your content and messaging. Create Your Video Content. Source: Sprout Social.

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Create B2B Content Your Audience Actually Wants to Read

Marketing Insider Group

Content creation is the cornerstone of a successful inbound marketing strategy. This new Checklist: Perfecting Your B2B Brand Identity helps B2B companies hone how their brand looks, feels, and sounds in the marketplace, which is a great first step to creating the voice that will transcend your content. What will be worth their time?

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Trending Topics to Evergreen Content: Three Types of Content that Move Audiences through the B2B Buyer’s Journey

Trade Press Services

Whether your goal is to acquire leads, boost sales, or increase conversions, content is vital to moving people through the buyer’s journey. From bylined articles to informational videos, content helps prospects learn about brands and gather information about their products and services.

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Why Human Content Plus AI-Driven Distribution Is The Future of Content Marketing

Marketing Insider Group

But, they are playing a significant role in the future of content marketing. In fact, 52% of business leaders have already implemented AI content generation tools into their content marketing strategies, and 64.7% In this article, we’re unveiling our tried-and-true formula for harmonizing AI and content marketing.

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Is Your Video Content Fulfilling Its Goals?

Marketing Insider Group

Video content is like the air we breathe – it’s everywhere, and there’s no escaping it. It’s time to embrace the chaos and create video content that leaves a lasting impression. It’s time to embrace the chaos and create video content that leaves a lasting impression. Each video is more than just a play button.

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Promoting an Affiliate Deal [How to Increase Your Affiliate Income Via Email Marketing]

SendX

This means that your content has to stand out from the rest in order to draw visitors to your site and get them to click on your affiliate links. Fuel the excitement with Email Sequences Email marketing is one of the best ways to promote affiliate deals. But how do you do it well? This is unethical as well as a waste of time and money.

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5 Ways to Promote Virtual Events on Social Media in 2020

KoMarketing Associates

For many companies, this has shifted digital marketing efforts from promotion of physical event attendance to online webinars, participation in online industry events, and other virtual seminars or meetups. Let’s take a look at some of the key features and strategies to consider when promoting an online event. Social Media Stories.