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NOVEMBER 7, 2023
You work hard on your email marketing programs: developing copy, selecting supporting content, finding the right visuals, making sure the right people on your team have reviewed and approved. For instance, Google has its customizable tab system that includes categories like Inbox, Social, Updates and Promotions. But it needs to be.
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OCTOBER 2, 2023
You can use automation to enroll new leads in nurture campaigns that send educational content over time. And you can promote new offerings like credit cards or loan products through upselling and cross-selling campaigns. Use cases abound. You can send new clients onboarding campaigns to drive engagement with their new accounts.
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OCTOBER 6, 2023
If you have the right strategies, content and timing in place, this immediately can work in your favor for automated SMS marketing. One way to achieve this is to use customer data and geotargeting to deliver relevant messages that inspire immediate action. Immediacy SMS alerts are immediate.
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FEBRUARY 26, 2024
A/B tests involve running two versions simultaneously while changing only one element at a time to pinpoint the key variable that drives audience response. This ensures that your ads are only visible to the relevant people at General Mills. What is an Ad Audience? What is Above the Fold? What is a Banner Ad? What are Ad Units?
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OCTOBER 3, 2023
In either case, the goal is always to drive the audience to take up your call to action and do just that: act! These people need content, not phone calls. These pages are a great opportunity for you to present all your great content square in front of your audience. How many CTAs should you use?
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