Scoop.it

OCTOBER 20, 2020

If you’ve spent any time on this blog, you know that content curation is the main focal point – and for good reason. But as with most content marketing strategies, there’s a fine line between what’s legal/ethical and what’s not. What is Content Curation? What Content Curation is Not.

Curation 76

Curation Ethics Copyright Content 76

Scoop.it

JULY 8, 2021

However, creating successful content is a challenge. This leads us to a key challenge: for your content to bring results, it needs to be consistent, unique, and rich—all of which takes more time than you likely have. Luckily, there’s a (quite) easy solution: content curation that powers your content efforts on WordPress.

High Quality Lead 85

High Quality Lead Curation Efficiency Content 85

Scoop.it

JANUARY 3, 2019

Accordingly to the 2013 Content Marketing Benchmarks, Trends and Budgets , 68% of marketers were using content curation as a content marketing tactic. Some years have passed, but many marketers will agree that content curation is just as important today. Content curation is like coupons.

Curation 86

Curation Top of Funnel Content Marketing B2B Thought Leadership 86

Scoop.it

DECEMBER 15, 2020

On the marketing front, many find that a content curation strategy is helpful in scaling up without requiring a ton of additional resources. The Benefits of Content Curation for Startups. It’s about using other content as inspiration and sharing it in a way that benefits the original creator and serves your readers.

Curation 54

Curation Startups Marketing & Strategy Aggregators 54

Convince & Convert

AUGUST 23, 2011

Content curation is the art and science of finding and sharing quality content on a specific topic. Curation helps you build an audience. You then have a larger group of people with whom to share your own content, and who can spread the word. Talk about a commitment to content sharing! And it works.

Curation 147

Curation Top of Funnel Content Blogger 147

Convince & Convert

FEBRUARY 24, 2015

At GroupHigh, I have worked with both brands and agencies on blogger outreach strategy. No matter the goal or the end result, a blogger outreach strategy that works has key components and crucial ingredients. Why Bloggers? Bloggers are active on many social channels to stay relevant and to promote themselves.

Blogger 148

Blogger Outreach Process Advertising Agencies 148

Optinmonster

FEBRUARY 10, 2024

How To Grow Your Blog Make Your Site Easy to Use Speed Up Your Site Create Crave-Worthy Content Build Engagement Optimize Your Content For Search Engines Build Your Subscribers Get Social Media Savvy Get Networking Submit Your Work to Content Curation Sites 1. Provide a range of content. Make it personal.

Blogger 90

Blogger Long Tail Marketing Opt-out Opt-in 90

Webbiquity

MARCH 23, 2017

Creating awesome content won’t do your business any good if no one sees it. So how much time should you spend on content promotion versus content production? ” What is clear however is that with two million blog posts written every day, you need more than great content to stand out. .” Pricing: free.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Engagio

OCTOBER 16, 2019

Authors and content marketers tend to fixate on brand new crafted content. And rightly so – there’s a lot of competition and pressure to create the freshest and most engaging content. However, you don’t need to focus on original content solely. It will focus on four main aspects; discover, curate, amplify, and measure.

Curation 48

Curation Top of Funnel Marketing Analytics Tools Blogger 48

ClearVoice

MARCH 15, 2024

Here’s a fun fact : global content marketing revenue totaled $63 billion in 2022. Furthermore, the content marketing industry will reach $107 billion by 2026. It also underscores the need to produce great content. But generating compelling content is half the battle. That’s a lot of dollars.

Distribution 52

Distribution Advertising Channels Content Youtube 52

Sprout Social

APRIL 3, 2024

Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with. Influencers, brands and agencies must disclose when social media content is used as advertising through explicit labels such as #Ad. Audience demographics and brand relevance Your target audience is your north star.

Advertising Agencies 94

Advertising Agencies Lead Ranking Youtube Blogger 94

ConvertKit

DECEMBER 31, 2019

Have you ever wondered why you’re not getting the kind of conversion rates other bloggers claim to have on their landing pages? Are devoid of distractions like excess content or clickable links to navigate off-page. Check out ConvertKit's Free landing pages. Tell readers exactly what they need to do in order to receive the incentive.

Landing Pages 107

Landing Pages Blogger Examples Digital Asset Management 107

Writing on the Web

MARCH 31, 2011

Here’s an important post from Joe Pulizzi’s Junta42 blog, Content Curation Grows Up, Original Content Still Key. I first heard the term content curation is this post by Rohit Bhargava back in 2009. To find the best and most relevant content and bring it forward. Blog this on Blogger.

Curation 100

Curation Digg Content Buzz 100

Content Marketing Institute

OCTOBER 15, 2017

How do you identify an effective space in the content arena for your brand? Take a journey with your audience. We developed the audience journey as a tool for content marketers. Its sole purpose is to align your brand’s content with the needs of your audience. It focuses on “help” content.

Top of Funnel 111

Top of Funnel Trigger Marketing Content Fulfillment 111

KoMarketing Associates

OCTOBER 4, 2016

KoMarketing has been writing about the value of content marketing for years. In CMI/MarketingProf’s latest B2B Content Marketing Report , 89 percent of B2B marketers surveyed indicated that they are currently using content marketing tactics. B2B Content Marketing & SEO. Content Marketing Distribution.

B2B Marketing 234

B2B Marketing Effectiveness Top of Funnel Content Marketing 234

KoMarketing Associates

MAY 5, 2015

Now comes the part where I’ll draw a parallel between Cinco de Mayo and content marketing…. Content Marketing Institute defines content marketing as “non-interruption” marketing. Content Marketing Institute defines content marketing as “non-interruption” marketing. Another tactic is to do the research yourself.

Education 120

Education Tactics B2B Marketing Practices 120

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. And, once you have your content, how do you want to roll it out? Disappearing content apps. Social curation and bookmarking sites. Video sharing.

Social Media 145

Social Media Social Marketing Media Curation 145

Webbiquity

JUNE 1, 2021

Without competitor and audience intelligence, customizing campaigns to reach maximum business potential is difficult. Create content your audience loves. Content is at the core of digital marketing. So, does that mean content marketing is dead? Your audience today hangs out in multiple locations online.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Scoop.it

FEBRUARY 2, 2022

” When we talk about content marketing, this thought experiment makes a lot of sense. If we create a piece of content, but it wasn’t seen by many people—or any at all—can it make any impact at all? When it comes to original content, one survey revealed bloggers spend about half the time promoting an article as they do writing it.

Distribution 52

Distribution Curation Content Newsletter 52

BenchmarkONE

MAY 7, 2020

What’s the most important ingredient in a recipe for successful content marketing? . You need a good team to produce good content. . However, your marketing budget is probably not unlimited, and you can’t have a small army working 24/7 to generate content. That’s where effective content marketing tools can help. .

Marketing Automation Services 80

Marketing Automation Services Promotion Budget Programs Marketing Budget Creation 80

Content Standard

FEBRUARY 20, 2024

Subscribe to our monthly newsletter , Content & Context, to receive more insights on the evolution of content from Skyword CEO, Andrew C. The fact that algorithms are now capable of generating human-sounding content in seconds, has sparked debate over whether we’ve arrived at a cultural crossroads.

Storytelling 91

Storytelling Transparency Trust Marketing Opinions 91

ClearVoice

JUNE 2, 2022

When coming up with creative content ideas for your blog, it’s important to keep the needs of your audience in mind. Finding interesting topics to write about works best when your business content ideas connect with the questions your target audience types into search bars, giving them an incentive to visit your blog.

Marketing Attribution 52

Marketing Attribution Long Tail Marketing Lead Ranking Work Management 52

LEADership

APRIL 8, 2016

As much as you might want your business’s blog or social media account to post amazing, completely original content multiple times per week, sometimes that can be unrealistic. One option is to curate carefully selected content from third parties that will interest your audience. Let’s take a look. Let’s take a look.

Curation 40

Curation Lead Scoring Lead Ranking Content 40

Biznology

NOVEMBER 2, 2017

The Tailwind social automation toolkit offers large businesses and bloggers alike a powerful social media marketing platform specializing in Pinterest and Instagram. GetResponse has made emailing personalized content to subscribers on a 1:1 basis a cornerstone of their platform. Unless, of course, you have Sniply.

Marketing Automation Services 139

Marketing Automation Services Marketing Automation Automation Tools 139

BenchmarkONE

NOVEMBER 17, 2022

The results sound unbelievable, but brands that espouse proper content distribution are hitting tremendous numbers in terms of organic traffic. Simmonds advises brands to create content once but distribute it forever. He advocates for the most common distribution channels like the ones discussed in our content distribution checklist.

Distribution 61

Distribution Tactics Top of Funnel High Quality Lead 61

Content Standard

DECEMBER 16, 2016

I feel bad for marketers who want to revitalize their team’s content marketing strategy but find themselves caught in traditional ad-centric environments. “We already do content,” the marketing director explains at every team meeting, referring to her team’s licensed and curated content engine.

Curation 40

Curation Marketing & Strategy Content B2B Thought Leadership 40

Webbiquity

JULY 17, 2018

You work with sales, content, SEO, and customer care champions to promote targeted messaging. By merging PR and content marketing in your B2B marketing campaigns, of course. Why use PR with content marketing. You may have solid content marketing. Scale your brand with these six PR + Content Marketing strategies.

PR 182

PR Paid Content B2B Thought Leadership B2B Marketing 182

Optinmonster

SEPTEMBER 12, 2023

Whether you’re brainstorming ideas for a blog revamp or seeking blog content ideas to kickstart your blogging journey, this guide promises a treasure trove of inspiration. Get ready to uncover unique blog ideas that resonate with your audience and position you as a thought leader in your domain.

Marketing AI 98

Marketing AI Ethics Blogger Thought Leadership 98

Hubspot

MARCH 23, 2020

As a content creator, I'm predictably an avid content consumer as well. With my love of content and travel, I often find myself pouring through travel blogs looking for the best way to plan a trip and the best activities to do in a country. One thing that makes that easy is content aggregation.

Aggregators 92

Aggregators Planning Curation Content 92

Scoop.it

NOVEMBER 28, 2019

” When we talk about content marketing, this thought experiment makes a lot of sense. If we create a piece of content, but it wasn’t seen by many people—or any at all—can it make any impact at all? So when we talk about curated content, it’s even more likely to completely skip out on content promotion efforts.

Distribution 63

Distribution Curation Content Newsletter 63

KoMarketing Associates

DECEMBER 9, 2014

With 2014 practically in the rear-view mirror, I thought I’d take a look back at some of the more shocking content statistics from this past year. Consider the following: 93% of B2B marketers use content marketing ( Content Marketing Institute ). 60% of marketers create at least one piece of content each week ( eMarketer ).

Marketing Budget Creation 120

Marketing Budget Creation Curation Budget Programs Content 120

Adobe Experience Cloud Blog

OCTOBER 18, 2013

Author: Pawan Deshpande Creating fresh content is a vital part of any content marketing strategy, but you don’t always have to start from scratch. Curated content – content written by other people, which you then organize and share – is a great way to show off your subject matter expertise. Get reader input.

Curation 48

Curation Webinar Metrics Content Opinions 48

Oktopost

JUNE 14, 2021

It’s geared towards increasing brand familiarity and brand storytelling , curating brand introductions to new potential customers, as well as highlighting why your service or product is essential and unique. . This includes looking for keywords to target when publishing content and monitoring the conversation on social media.

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

ConvertKit

APRIL 29, 2021

Plus, the commitment to ongoing content is just too intimidating. Join us from May 1- May-31, 2021 to grow your income and create a deeper connection with your audience. Second, it needs to be valuable and engaging for your audience. There are plenty of ways to create unique content. Add content to an exclusive backlog.

Newsletter 133

Newsletter Broadcasting Curation Top of Funnel 133

KoMarketing Associates

JANUARY 13, 2014

Okay, I’ll step off my soapbox and get to the actual point of this blog post: content marketing! What does B2B content marketing have to do with the upcoming Olympics anyway? If you’re in the business of creating content, there are a number of lessons you can learn from the Olympics. Content Curation Matters, Too.

B2B Marketing 120

B2B Marketing Content Marketing Curation B2B 120

Marketing Insider Group

JUNE 24, 2015

All too often a brand’s content marketing “team” is a one-person show. However, it’s important to be realistic and aware of all the different roles and responsibilities needed to execute a successful content marketing strategy. Content Marketer / Editor. This is someone who strategizes, writes, and oversees content projects.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Content Marketing Advertising Agencies 100

ClearVoice

JULY 12, 2022

But the format you choose depends on the type of content you’re working with and your target audience. Google eventually launched AdSense, which matched ads to blog content and turned blogging into a potential business. Different blog formats work for different types of content and different audiences.

Thought Leadership 96

Thought Leadership Curation Comparison Adsense 96