The power of combinatorial innovation and 4 other lessons on the journey to 1,000 apps
chiefmartech
JANUARY 25, 2022
So I’m delighted to see this momentum build. But seriously, with almost everything in the cloud and almost all of that built on API-driven architectures — at least internally, if not always fully exposed externally — there aren’t massive technical barriers to integration. The call to better integrate martech is being heard.
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