Biznology

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Best practices for social media shilling

Biznology

These fake grass roots campaigns, called astroturfing, caught on about ten years ago and still haven’t died out. . All this was brought to mind when I recently did some dog food research for a client and it occurred to me that quite a few of the comments are astroturf. Well, from 2003-2006 I was in the astroturfing business.

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Your online reputation should be a culmination of you

Biznology

And since Google is once bitten, twice shy over all of the times Google’s been hurt before by all those one-night stands with spammers, astroturfers, phishers, and the like, Google is looking more and more for a nice guy, a girl next door. Everybody indeed wants a shortcut. See what I mean?

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I was a teenage Russian troll OG

Biznology

In my early and mid-thirties I worked for New Media Strategies (NMS). I was part of a super-discrete, amazingly-effective, super-covert, mercenary troll army that lived and worked out of two floors of Rosslyn Twin Tower Two in Arlington, Virginia, the United States called New Media Strategies. If there was even a hint of “ Witch!