seo.co

MARCH 12, 2021

If you notice everyone in your industry moving in one direction toward an obvious angle, it could be a good tactic to temporarily move in the opposite direction. (We We say “could” because this isn’t necessarily true in every industry – particularly ones with sensitive subject matter.). Astroturfing. Buzz Marketing.

Astroturfing 98

Astroturfing Creativity Marketing Strategy Marketing & Strategy 98

seo.co

MARCH 12, 2021

If you notice everyone in your industry moving in one direction toward an obvious angle, it could be a good tactic to temporarily move in the opposite direction. (We We say “could” because this isn’t necessarily true in every industry – particularly ones with sensitive subject matter.). Astroturfing. Buzz Marketing.

Guerilla Marketing 64

Guerilla Marketing Astroturfing Creativity Marketing Strategy 64

Biznology

OCTOBER 8, 2013

These fake grass roots campaigns, called astroturfing, caught on about ten years ago and still haven’t died out. . All this was brought to mind when I recently did some dog food research for a client and it occurred to me that quite a few of the comments are astroturf. Well, from 2003-2006 I was in the astroturfing business.

Astroturfing 80

Astroturfing Social Media Practices Media 80

Martech

NOVEMBER 1, 2022

We see labor contraction at startups and public companies across multiple industries as part of a broader strategy to brace for what many believe to be the start of a long-term economic downturn. You’re not alone if you’re as confused as a goat on an astroturf right now. Will marketing tech budgets grow in 2023?

Work Management 118

Work Management Marketing Management Marketing Budget Budget Programs 118

chiefmartech

APRIL 24, 2019

While it’s not specific to HubSpot — this is an issue and a framework that I believe are broadly applicable across all SaaS platforms — I want to be transparent that I do have a stake in how these dynamics play out in our industry. It can authenticate app ratings and reviews from real users to prevent astroturfing.

Marketing Automation Services 81

Marketing Automation Services Work Management Marketing Management Astroturfing 81

WebMarketCentral

SEPTEMBER 4, 2007

And after Edelman's recent blog fiascos (no link needed, just search on Edelman, blog fiasco and you'll get thousands of results) and Comcast's recent astroturfing incident , I wouldn't recommend ghostwriting a blog on behalf of a client. Check out Lifehacker's tips for commenting on blogs.

PR 20

PR Outreach Web 2.0 Astroturfing 20